Join Rob Greer, founder of SovDoc on the SovDoc podcast as we explore essential strategies for building and scaling a successful aesthetic practice. In this episode, we dive into sustainable growth, starting small but thinking big, and protecting your financial future. Learn effective patient attraction and retention techniques, how to delegate and empower your team, and ways to retain employees through growth opportunities and profit-sharing. We also discuss the importance of developing and maintaining SOPs, managing your financial health, and building a strong, distinctive brand. Stay current with industry trends, create a positive workplace culture, plan your practice's exit strategy, and prioritize self-care and work-life balance.

Tune in for invaluable tips to elevate your practice and ensure long-term success!

IN THIS EPISODE, YOU'LL LEARN:

0:00 - 5:30: Building and scaling an esthetic practice, with emphasis on financial protection, marketing, and team management

5:30 - 9:32: Running a successful esthetic practice, including communication, SOPs, financials, branding, and more.

9:32 - 16:06: Building and scaling a successful esthetic practice.

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