The Brand Directive

By: The Brand Directive
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  • Summary

  • We take a look at some of the most famous from around the world and tell the stories about how they got there and how they used branding to help with that. We’ll also give you tools to help you grow your own brand from logos to strategy to content and social media.
    Copyright 2022 All rights reserved.
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Episodes
  • Brand Checklist - Set your brand up for success!

    Brand Checklist - Set your brand up for success!
    Jun 25 2022

    Are you looking to build a brand but don't know where to start? I've got you covered. In this episode, I go through everything you need to create a brand. Whether you already have an established company or you're building a new brand, this checklist will give you a great starting point to build from and set yourself up for success.

     

    Brand Checklist PDF
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    18 mins
  • How to go viral on TikTok in 2022

    How to go viral on TikTok in 2022
    May 22 2022

    TikTok is the fastest-growing social media platform and offers more chances to go viral than any other platform right now. In this episode, I walk through the steps you should take to make your next TikTok video go viral. It's surprisingly easy!
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    13 mins
  • Netflix: The Rise & The Fall

    Netflix: The Rise & The Fall
    May 9 2022

    Netflix began life as an online DVD rental service, which quickly evolved into a subscription service, then evolved into a streaming empire. Through their entire brand history, they have put focus on their most important asset- the customer. Behind every decision they've made building the company and brand, they have always listened to what their customers wanted and delivered on that.

    Netflix Assets:

    Website: https://www.netflix.com/

    Instagram: https://www.instagram.com/netflix/

    Twitter: https://twitter.com/netflix/

    Facebook: https://www.facebook.com/netflixus

    YouTube: https://www.youtube.com/c/Netflix 
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    39 mins
Marketing Economics
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