The Brand Photographer's Lounge Podcast Por arte de portada

The Brand Photographer's Lounge Podcast

De: Amanda Hutchinson
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  • Resumen

  • Whether you're just starting out, making the transition from weddings or wanting to scale your existing business. I will be sharing insights, practical strategies and stories along with guest expert interviews.
    2024
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Episodios
  • The Art of Personal Branding for Photographers with Jacquie Lawes

    The Art of Personal Branding for Photographers with Jacquie Lawes
    Jul 2 2024
    Join me and Jacquie Lawes from Bailey & Roo on this exciting episode as we explore the significance of personal branding in photography. Discover how establishing a unique personal brand beyond visuals can help you as a photographer connect authentically with clients. From identifying ideal clients and values to maintaining consistent messaging, we are sharing valuable tips on successful branding. Learn how showcasing personality quirks, maintaining consistency online and offline, and infusing unique traits into branding can effectively attract ideal clients. Don't miss out on this insightful conversation about the power of authenticity, storytelling, and personal connection in building trust. Jacquie Lawes' details Website: https://baileyandroo.com/ Instagram: https://www.instagram.com/baileyandroo/ Freebie: https://bailey-and-roo.myflodesk.com/jev7id23al Podcast: https://baileyandroo.com/becoming-a-powerhouse-brand-podcast Watch the free masterclass to help you position yourself as a leader and sell out your high ticket offers using the power of your personal brand - https://baileyandroo.com/personal-brand-masterclass
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    28 m
  • Marketing and Metrics with Clare Tebbet

    Marketing and Metrics with Clare Tebbet
    Jun 18 2024

    On this episode of the podcast, Amanda Hutchinson interviews marketing expert Clare Tebbet.

    They dive into effective marketing strategies for photographers, emphasizing the importance of a comprehensive approach that includes brand development, data analysis, and understanding lead sources.

    Clare highlights the value of tracking data to improve marketing efforts and focuses on quality leads over quantity. She also discusses fundamental marketing strategies, such as conversion rates and client lifetime value, and how businesses can build strong foundations and create predictable income streams based on strategic data analysis.

    Clare Tebbet's details

    Instagram: https://www.instagram.com/claretebbettonline/

    Website: https://claretebbett.com/everything/

    Free Quiz "Find The Gaps in Your Marketing": https://clare-j6beiqk2.scoreapp.com/

    Free Metrics Calculator: https://claretebbett.com/metrics-calculatorbb/

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    31 m
  • Overcoming overwhelm in your business

    Overcoming overwhelm in your business
    Jun 4 2024

    Discover powerful strategies to conquer overwhelm in your brand photography business with Amanda on this episode.

    Amanda dives into time management techniques like the Pomodoro method and setting specific business tasks monthly. She also emphasises the benefits of outsourcing tasks and using systems like Dubsado for client management.

    Amanda highlights the importance of mindfulness and self-care practices such as meditation, deep breathing, and exercise to combat overwhelm.

    Don't forget to listen for her recommendations on asking for help, engaging in co-working sessions, and proactive measures like outsourcing and delegating to prevent future overwhelm.

    Time stamps

    [00:00:12] Podcast on managing overwhelm in business.

    [00:01:34] Photography helped combat overwhelm at work.

    [00:02:58] Left corporate job, faced overwhelm, adjusted.

    [00:04:32] Lockdown helped me manage overwhelm, schedule tasks.

    [00:06:31] Childcare on Tuesdays, Wednesdays, Thursdays. Shoot days on Tuesdays and Thursdays. Flexibility, outsourcing tasks, using Dubsado.

    [00:07:27] Dubsado streamlines client support, AI reduces overwhelm.

    [00:09:02] Workaholic, AI support, mindfulness, self-care.

    [00:10:26] Seeking support prevents overwhelm, ask for help.

    [00:11:31] Reach out for help, don't struggle alone.

    [00:12:55] Diversify income, reduce overwhelm, support each other.
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    14 m
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