The Crisis Beat  By  cover art

The Crisis Beat

By: Brady Wood
  • Summary

  • Listen up, corporate North America! A crisis is the win-or-lose moment for every business, where one misstep can undo decades of goodwill. Where one wrong statement can end relationships and revenue.

    The Crisis Beat Podcast is an exploration of the dynamic world of corporate crisis communications. Join us as we explore the corporate wins and losses in this arena, and dig deep into the best practices, tools, tactics, and tricks that business leaders need to know.

    Join hosts Dr. Mark Crowther and Mr. Brady Wood as they dive into recent news making events, discussing what's done well and what's done terribly bad as corporate leaders in crisis face the world.

    Dr. Mark Crowther is Chair of Medicine at McMaster University. Mr. Brady Wood is a consultant, business owner, and public relations professional. Together they work ...The Crisis Beat!


    Hosted on Acast. See acast.com/privacy for more information.

    Copyright 2024 by Brady Wood
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Episodes
  • EPISODE 20: Drake BBL Drizzy Recovery(?)
    Jul 27 2024

    Welcome to the latest compelling episode of Crisis Beat! Join hosts Brady Wood and Dr. Mark Crowther as they delve into the most recent and intriguing stories in crisis communications and public relations.

    Hosts Introduction

    • Brady Wood: Business owner and public relations professional.
    • Dr. Mark Crowther: Chair of Medicine at McMaster University.


    Main Event: Drake vs. Kendrick Lamar

    Drake: A Global Superstar Under Fire

    • Accomplishments: Drake is one of the world's best-selling music artists, with over 170 million records sold, numerous awards including five Grammys, and 13 number-one hits on the Billboard Hot 100.
    • Feud Background: The beef between Drake and Kendrick Lamar dates back years, with Kendrick winning a Pulitzer for his album 'Damn'.
    • Controversial Claims: Kendrick Lamar's songs accuse Drake of being a 'pedophile,' cultural appropriation, and colonization, with references to Drake's controversial friendship with Millie Bobby Brown and other concerning details.
    • Current Struggles: Drake's personal and business life is under scrutiny, from security concerns to multiple company ventures and issues with corporate lobbying.


    Other Updates

    Airlines Under Fire

    • Air Canada’s Cultural Insensitivity: Backlash for mishandling the traditional headdress of a Chief of the National Assembly of First Nations.
    • Boeing’s Quality Control Issues: A door panel fell off an Alaskan Airlines flight, raising deeper concerns about Boeing's safety standards and the mysterious deaths of whistleblowers.


    Corporate Apologies and Controversies

    • Apple Apologizes: Addressing a misstep in their advertising campaign.
    • Panera Bread: Phasing out their controversial caffeinated lemonade linked to two deaths.
    • Bumble’s Advertising Blunder: Another company apologizing for a poorly received ad campaign.

    Political Communications

    • Kristi Noem’s Downfall: Analyzing why some political figures fail to maintain public trust despite bold, often false statements.
    • RFK Jr.’s Shocking Admission: Revealing a parasitic worm ate part of his brain, sparking discussions on health and credibility.

    Breaking News Briefs

    • Harvard’s New Measures: Introducing checks and balances in public statements.
    • Satire on Harvard’s New Comms Director: Highlighting the lighter side of serious institutions.

    Why You Can't Miss This Episode:

    • In-Depth Analysis: Gain a comprehensive understanding of the latest crises in various high-profile sectors.
    • Expert Commentary: Listen to expert breakdowns on how these entities are managing—or failing to manage—their public relations challenges.
    • Engaging and Informative: Stay informed with engaging stories that offer both serious insights and lighter cultural notes.


    • AND... learn more about Mark's love of Electronic Dance Music (EDM), in particular Deadmaus :)


    Tune in now for an episode packed with drama, expert analysis, and the practical tools you need to navigate the complex world of crisis communications. Don’t miss out on this opportunity to learn from the latest high-stakes situations in business and public life.


    Hosted on Acast. See acast.com/privacy for more information.

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    44 mins
  • EPISODE 19: The Cockroaches Don't Bite
    Jun 26 2024

    Welcome to the latest grrrrrreat episode of Crisis Beat! Join hosts Brady Wood and Dr. Mark Crowther as they tackle the most recent and riveting stories in crisis communications and public relations.

    Hosts Introduction

    • Brady Wood: Business owner and public relations professional.
    • Dr. Mark Crowther: Chair of Medicine at McMaster University.


    Episode Focus

    • Examining the "Stick the Landing" theory of public relations.
    • Analyzing how public perception and media portrayal affect stock performance, using Meta and Tesla as case studies.


    In This Episode:


    Airlines Under Fire

    • Air Canada’s Cultural Insensitivity: Discover the backlash Air Canada faced for mishandling the traditional headdress of a Chief of the National Assembly of First Nations.
    • Boeing’s Quality Control Nightmare: Dive into the details of a Boeing door panel falling off an Alaskan Airlines flight and the deeper issues of quality control at Boeing.
    • Whistleblower Tragedies: Uncover the mysterious deaths of Boeing whistleblowers and the dark theories surrounding their potential murders.


    Hospital Crisis

    • Vancouver Island Health Authority: Learn about the shocking cockroach infestation at a hospital under the Vancouver Island Health Authority and how it’s being handled.


    Royal Family Insights

    • Health Crises: Understand how the Royal Family is managing the recent illnesses of public leaders.
    • Fashion Highlight: A lighter note on why Prince Charles is being celebrated as one of the best dressed in public life.


    Elon Musk and Mark Zuckerberg Showdown

    • MMA Match in Rome?: Hear about the surprising plans for an MMA match between Elon Musk and Mark Zuckerberg at the Colosseum in Rome.
    • Tesla’s Financial Turbulence: Analyze the criticism Tesla faced during its investor call about earnings and how Elon Musk pivoted to address the concerns.
    • Meta’s Bullish Outlook: Contrast the bearish narrative on Tesla with the bullish analysis on Meta, highlighting the boost in Mark Zuckerberg’s image and profile.
    • Tesla’s PR Woes: Discuss the implications of Tesla firing its PR team and operating without a dedicated public relations department.


    Why You Can't Miss This Episode:

    • In-Depth Analysis: Gain a comprehensive understanding of the latest crises in various high-profile sectors.
    • Expert Commentary: Listen to expert breakdowns on how these entities are managing—or failing to manage—their public relations challenges.
    • Engaging and Informative: Stay informed with engaging stories that offer both serious insights and lighter cultural notes.

    Tune in now for an episode packed with drama, expert analysis, and the practical tools you need to navigate the complex world of crisis communications. Don’t miss out on this opportunity to learn from the latest high-stakes situations in business and public life.


    Hosted on Acast. See acast.com/privacy for more information.

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    37 mins
  • EPISODE 18: Crisis Comms Jambalaya
    Jun 11 2024

    Welcome to the latest electrifying episode of Crisis Beat! This week, hosts Brady Wood and Dr. Mark Crowther dive deep into two of the most compelling stories in the world of public relations and business.

    Featuring:

    Dr. Andrew Huberman: The Neuroscientist Under Fire

    • Discover the story of Dr. Andrew Huberman, a renowned Stanford neuroscientist and wellness influencer.
    • Unpack the allegations of dishonesty and personal controversy that have shaken his massive following.
    • Get the inside scoop on how Huberman’s crisis management strategies might save or sink his public image.
    • Explore the balance between personal integrity and professional credibility in today’s media landscape.

    Canoo: The EV Company’s Turbulent Ride

    • Delve into the financial rollercoaster of Canoo, the ambitious electric vehicle startup.
    • Learn about the eyebrow-raising $1.7 million CEO spending spree on private jets, amidst staggering losses.
    • Understand the challenges of the EV market slowdown and investor scrutiny.
    • Hear expert analysis on what Canoo must do to turn the tide and win back investor confidence.

    Plus:

    Air Canada: Discover why Air Canada has mysteriously disappeared from the headlines, possibly heeding advice from previous episodes.

    Southwest Airlines: Get the latest on Southwest's emergency landing in Denver after an engine part fell off a Boeing 737, and what it means for airline safety.

    Tesla: Understand the implications of Tesla eliminating its PR department and how CEO Elon Musk's social media communications are shaping the company's public image.

    Why You Can’t Miss This Episode:

    • Actionable Insights: Get practical tips on avoiding PR disasters from industry experts.
    • Real-World Analysis: Understand how high-profile figures and companies manage—or mismanage—public crises.
    • Engaging Stories: Dive into the human side of business controversies, from personal betrayals to corporate excess.

    Tune in now for an episode packed with drama, insights, and the tools you need to navigate your own crisis communications! Don't miss out on this chance to learn from the high-stakes world of public relations.


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    38 mins

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