The Marketing Hygiene Podcast  By  cover art

The Marketing Hygiene Podcast

By: Amanda Tento
  • Summary

  • Welcome to “The Marketing Hygiene Podcast,” where your host, Amanda Tento, rolls up her sleeves to help you scrub away the grime of outdated marketing tactics and polish your strategies until they shine. Once known as “The Determined Mom Show,” our rebranded podcast is the essential toolkit for businesses eager to spruce up their marketing efforts. Dive into the nitty-gritty of marketing hygiene, from ensuring your brand’s image is as spotless as a freshly cleaned window to tweaking the nuts and bolts of your SEO, ensuring everything is tightly screwed and perfectly aligned. We’ll help you dust off your digital presence, keep your data privacy spotless, and ensure your content sparkles with relevance and engagement. Each episode features scrubbing, polishing, and refining tips to help you clear the cobwebs of ineffective marketing and maintain a gleaming business facade. Whether refreshing your creative assets or optimizing your mobile experience, I have the tools to help you do a deep clean on your marketing practices. Tune in to “The Marketing Hygiene Podcast” to transform your marketing from cluttered and dusty to streamlined and shiny, ensuring every piece of your marketing puzzle fits just right and looks impeccable.
    2024
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Episodes
  • What is Marketing Hygiene?
    Jun 26 2024

    Welcome to Episode 2 of the Marketing Hygiene Podcast! I’m Amanda Tento, and in this episode, we dive deep into the concept of marketing hygiene. We explore how clean, well-maintained marketing practices can significantly impact your business growth. From brand guidelines and privacy compliance to social media, SEO, and email list hygiene, we cover all the crucial aspects you need to focus on to keep your marketing pristine and effective.

    Episode Highlights

    -Introduction to Marketing Hygiene: Understanding the importance of marketing hygiene and how it can transform your business.

    -Core Components of Marketing Hygiene: An overview of brand guidelines, contact information maintenance, and privacy compliance.

    -Social Media Hygiene: The critical role social media plays in your overall marketing hygiene strategy.

    -SEO and Email List Hygiene: How to maintain and optimize your SEO practices and email lists.

    -Operational Hygiene: The behind-the-scenes elements of marketing that can often get messy and how to clean them up.

    -Real-Life Examples: Insightful examples of common mistakes and how proper marketing hygiene can prevent them.

    -Introducing Brand24: A powerful AI tool for monitoring online mentions and analyzing sentiment.

    -Upcoming Episodes and Guest Experts: What to expect in future episodes and a teaser for exciting upcoming content.

    Links & Resources
    • Marketing Hygiene Website: marketinghygiene.expert

    • Six Marketing Musts Guide: tdm-marketing.com

    • Free Trial of Brand24: Brand24 Free Trial

    Social Media Links
    • Six Marketing Musts Guide

    • Podcast Website

    • Youtube

    • Instagram

    • LinkedIn

    • Tiktok

    Book a Marketing Hygiene Call

    Ready to take your marketing hygiene to the next level? Book a one-on-one marketing hygiene call with Amanda Tento to get personalized insights and actionable strategies. Book a Call Now

    Thank you for tuning in to today's episode of the Marketing Hygiene Podcast. It’s been a pleasure helping you tidy up your marketing strategies with insights that aim for both success and significance. If you found value in our conversation today, visit our website at https://marketinghygiene.expert to dive deeper into our world of clean, effective marketing practices. Don't forget to subscribe and leave a review on your favorite podcast player. Your feedback helps us improve and helps others find us so they can benefit just as you have.

    Want to learn more about our services and how we can help you maintain pristine marketing hygiene? Visit us at tdm-marketing.com to get started. Until next time, keep your marketing clean and your purpose clear.

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    11 mins
  • About The Marketing Hygiene Podcast
    Jun 25 2024

    Welcome to the Marketing Hygiene Podcast, where we believe in cleaning up our marketing strategies as diligently as we cleanse our souls. I'm Amanda Tento, your host, guiding you through the world of marketing with a touch of divine inspiration. In this inaugural episode, we reintroduce you to the concept of marketing hygiene and how it can transform your business. We'll explore the costly mistakes businesses often make and share actionable tips to prevent them. Whether you're at home, in the office, or on the go, get ready to cleanse your marketing practices and elevate your business to new heights.

    Episode Highlights
    • [00:00] Introduction to the Marketing Hygiene Podcast - Amanda Tento welcomes listeners to the rebranded show, focusing on the importance of marketing hygiene for business success.

    • [00:01] Rebranding the Determined Mom Show - Amanda explains the reasons behind rebranding the podcast and what listeners can expect from the new format.

    • [00:02] Preventative Marketing Hygiene - Discuss common, costly mistakes businesses make and how they can be prevented through good marketing hygiene practices.

    • [00:03] Foundational Marketing Toolkit - Introduction to Amanda’s six marketing musts guide, available for download at tdmmarketing.com.

    • [00:04] Access to Previous Episodes - Assurance that all episodes from the Determined Mom Show are still available within the same feed.

    • [00:05] Subscribe and Stay Updated - Information on how to subscribe to the podcast and newsletter, ensuring you never miss an episode.

    Links & Resources
    • Six Marketing Musts Guide

    • Podcast Website

    • Youtube

    • Instagram

    • LinkedIn

    • Tiktok

    Closing Remarks

    Thank you for tuning in to today's episode of the Marketing Hygiene Podcast. It's been a pleasure helping you tidy up your marketing strategies with insights that aim for both success and significance. If you found value in our conversation, visit our website at marketinghygiene.expert to dive deeper into our clean, effective marketing practices. Don't forget to subscribe and leave a review on your favorite podcast player. Your feedback helps us improve and reach more listeners. For more about our services, visit tdmmarketing.com. Keep your marketing clean and your purpose clear. Goodbye for now!

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    5 mins
  • #257: Dealing with Trauma, Health, and Owning a Business
    Dec 29 2023

    In this episode of The Determined Mom Show, host Amanda Tento shares her personal journey of dealing with trauma, health challenges, and the impact it had on her business. She reflects on the difficulty of recovering from a near-death experience and the long road to physical recovery.

    Amanda also discusses the significant realization she had about making a difference in every situation, which transformed her perspective. She touches on the importance of prioritizing health, both physical and mental, and the lessons she learned from going through a traumatic experience.

    Additionally, Amanda shares her plans for the future, including focusing on her fitness and launching a new networking group for cannabis businesses. Tune in to gain valuable insights into coping with trauma while managing a business and discover how this experience has influenced Amanda’s outlook on life and entrepreneurship.

    00:00 Long recovery, loss of clients, husband support.

    05:03 Intentional change through a "make a difference" mindset.

    07:55 Sepsis survival taught valuable lessons about life.

    09:46 Addressing inherited health issues, treating oneself, seeking support.

    The Journey of Recovery: "To go from being a healthy, normal adult to relying on other people to take care of you is an extremely humbling and very traumatic experience, but I'm so happy that I have my husband who was here to support me every step of the way. He was my nurse. He was my cheerleader."

    — Amanda Tento [00:02:09 → 00:02:28]

    Grab Your Free Guide: 6 Marketing Musts Guaranteed to Get More Customers

    https://www.tdm-marketing.com/links

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    14 mins

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