Another exciting Diggintravel Podcast episode, featuring an in-depth discussion with Surya Kuchibotla, Head of eCommerce and Distribution at flyadeal.

Discover how flyadeal is building a modern digital commerce tech stack and leveraging technology to carve out a competitive edge. Key podcast highlights:

• Flyadeal's unique organizational model
• How flyadeal is running consolidated, end-to-end digital marketing campaigns utilizing CDP
• How to do airline personalization on three levels
• Flyadeal's approach to AI-driven personalization and conversational commerce on WhatsApp

RESOURCES:

You can find the full article with examples, screenshots, key concepts, quotes, and other notes from this chat here:

https://diggintravel.com/modern-airline-digital-commerce-stack-flyadeal/

You can find how airline marketers can build relevant, timely, trustworthy customer experiences on autopilot with AI here:

https://useinsider.com/sirius-ai-generative-ai-solution-for-customer-experience/

For all you digital professionals who want to learn how the best airlines are mastering analytics and doing so at scale, this Diggintravel Podcast episode is a must-listen.

Today, we bring you another insightful case study: the Lufthansa Group and their Digital Hangar’s journey from web and CRO analytics to airline product analytics.

Laura J. Hornbake, Product Analytics Community of Practice Lead at Lufthansa Group Digital Hangar, talked about their shift towards a decentralized model and the establishment of a digital analytics community of practice, highlighting how some of the most innovative airlines are revolutionizing the use of analytics to build better products more efficiently and on a larger scale.

And naturally, our discussion wouldn’t be complete without delving into personalization and AI.

RESOURCES:

You can find the full article with examples, screenshots, key concepts, quotes, and other notes from this chat here:

https://diggintravel.com/lufthansas-group-evolution-to-airline-product-analytics/ You can find how airline marketers can build relevant, timely, trustworthy customer experiences on autopilot with AI here:

https://useinsider.com/sirius-ai-generative-ai-solution-for-customer-experience/

To kick off the new year, we're doing something different at Diggintravel Podcast. And it's all about helping you advance your airline digital career!

This episode is all about how to find and land your ideal airline digital job.

As we step into 2024, the digital landscape keeps evolving, and AI is reshaping our world daily. Understanding the skills to acquire, what to learn, and where to focus for your airline digital career has never been more challenging.

That's why we sought insights from Arpad Szakal, a seasoned recruiter and executive talent consultant with extensive global airline experience. In our latest podcast chat, Arpad shares practical advice to help you seize opportunities in the airline digital marketing world.

RESOURCES:

You can find the full article with examples, screenshots, key concepts, quotes, and other notes from this chat here:

https://diggintravel.com/airline-digital-career-2024-guide/ You can find how airline marketers can build relevant, timely, trustworthy customer experiences on autopilot with AI here:

https://useinsider.com/sirius-ai-generative-ai-solution-for-customer-experience/