Julie and Dan share top tips for maximizing your trade show exhibitor experience, including the before, during, and after the show. They share ideas to get more people to your booth, how to collect visitor contact info, best practices for follow-up, and more.

The lavalier microphone Julie mentioned in the episode - https://www.amazon.com/dp/B09P3T1X8Q

The Lead Magnets podcast is a show for business leaders who want clarity on their marketing direction to help them grow and scale their business to the next level. Co-hosts Julie Nichols, owner of Julie Nichols Marketing, and Dan Gershenson, owner of Caliber Brand Strategy + Content Marketing, are two fractional Chief Marketing Officers who lead marketing departments for small and medium-sized businesses who want to level the playing field and level up. Learn more about the podcast: ⁠⁠⁠https://julienicholsmarketing.com/podcast⁠⁠⁠ Julie Nichols Marketing - ⁠⁠⁠https://julienicholsmarketing.com⁠⁠⁠ Caliber Brand Strategy - ⁠⁠⁠https://www.highcaliberbranding.com

Julie and Dan discuss what to do in the first 90 days with your marketing. Whether you're working with a marketing professional or doing it all yourself, this episode will help you plan the critical first 3 months of your marketing launch. The Lead Magnets podcast is a show for business leaders who want clarity on their marketing direction to help them grow and scale their business to the next level. Co-hosts Julie Nichols, owner of Julie Nichols Marketing, and Dan Gershenson, owner of Caliber Brand Strategy + Content Marketing, are two fractional Chief Marketing Officers who lead marketing departments for small and medium-sized businesses who want to level the playing field and level up. Learn more about the podcast: ⁠⁠⁠https://julienicholsmarketing.com/podcast⁠⁠⁠ Julie Nichols Marketing - ⁠⁠⁠https://julienicholsmarketing.com⁠⁠⁠ Caliber Brand Strategy - ⁠⁠⁠https://www.highcaliberbranding.com

Julie and Dan talk about your marketing budget! They talk about how much it costs to start doing marketing for your small business and what the key points to consider when building your marketing budget. The Lead Magnets podcast is a show for business leaders who want clarity on their marketing direction to help them grow and scale their business to the next level. Co-hosts Julie Nichols, owner of Julie Nichols Marketing, and Dan Gershenson, owner of Caliber Brand Strategy + Content Marketing, are two fractional Chief Marketing Officers who lead marketing departments for small and medium-sized businesses who want to level the playing field and level up. Learn more about the podcast: ⁠⁠⁠https://julienicholsmarketing.com/podcast⁠⁠⁠ Julie Nichols Marketing - ⁠⁠⁠https://julienicholsmarketing.com⁠⁠⁠ Caliber Brand Strategy - ⁠⁠⁠https://www.highcaliberbranding.com