• Creating A Stronger Fulfillment Strategy | Francesca DeCastris, Shipbob
    Aug 13 2024

    Your product has a great market fit, is priced well and looks beautiful. But if you can't get it to the right place at the right time, your business will grind to a halt.


    This week's episode features Francesca DeCastris from ShipBob, a leading global e-commerce fulfillment solution. We talked about the levers you can pull to make shipping more efficient and what ShipBob's doing to create a more sustainable fulfillment environment.


    Connect with Francesca: https://www.linkedin.com/in/francescadecastris/

    Learn about ShipBob: https://www.shipbob.com/

    Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/ Try Lucky Orange: https://www.luckyorange.com/ Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels: https://www.linkedin.com/company/lucky-orange/ https://twitter.com/luckyorange https://www.tiktok.com/@luckyorangeapp https://www.instagram.com/officialluckyorange/

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    43 mins
  • Proven Tactics For High-Performing LinkedIn Ads | AJ Wilcox, B2Linked
    Jul 30 2024

    LinkedIn Ads are AJ Wilcox's domain. As Founder of B2Linked and host of The LinkedIn Ads Show, AJ is THE subject matter expert on the latest and greatest ways to maximize ROI on the channel. The Lucky Orange Show is hosted by Sean McCarthy and aims to connect the dots between knowing about a website-related topic and being about to do something with it in your day-to-day work. Connect with AJ: https://www.linkedin.com/in/wilcoxaj/ Learn about B2Linked: https://b2linked.com/ Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/ Try Lucky Orange: https://www.luckyorange.com/ Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels: https://www.linkedin.com/company/lucky-orange/ https://twitter.com/luckyorange https://www.tiktok.com/@luckyorangeapp https://www.instagram.com/officialluckyorange/ . . . . . . #luckyorange #linkedin #linkedinstrategy #linkedinads #marketingtips #marketingstrategy

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    31 mins
  • The Four Pillars of Website Optimization | Carlos Trujillo, Speero
    Jul 16 2024

    What's the most strategic way to approach website optimization?

    Enter Carlos Trujillo from Speero and the Four Pillars of Experimentation.

    It goes way beyond simple A/B testing as Carlos highlights the best ways to unlock true, sustainable growth for your brand.


    Take the course: https://cxl.com/institute/online-course/cro-for-ecommerce/

    Connect with Carlos: https://www.linkedin.com/in/catrugo/Learn about

    Speero: https://speero.com/

    Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/

    Try Lucky Orange: https://www.luckyorange.com/

    Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels:

    https://www.linkedin.com/company/lucky-orange/

    https://twitter.com/luckyorange

    https://www.tiktok.com/@luckyorangeapp

    https://www.instagram.com/officialluckyorange/


    #luckyorange #experiment #experimentation #conversionrate #conversionrateoptimization

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    41 mins
  • Practical AI Applications For Research, CRO & Experimentation | Johann Van Tonder, AWA Digital
    Jul 1 2024

    AI is everywhere and you might be getting sick of hearing about it. But it's changing the game in customer research, experimentation and so much more. In this episode of The Lucky Orange Show, host Sean McCarthy chats with AWA Digital CEO, Johann Van Tonder about all things AI including his research results in the "AI Playbooks for Research, CRO and Experimentation." Connect with Johann: https://www.linkedin.com/in/jvtonder/ Learn more about AWA Digital: https://www.awa-digital.com/ Download the "AI Playbooks For Research, CRO and Experimentation": https://www.convert.com/ai-playbook-for-experimenters/ Hosted by: Sean McCarthy, Director of Brand & Content at Lucky Orange Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/ Free 7-day Lucky Orange trial: https://www.luckyorange.com/ Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels: https://www.linkedin.com/company/lucky-orange/ https://twitter.com/luckyorange https://www.tiktok.com/@luckyorangeapp https://www.instagram.com/officialluckyorange/ . . . . . . . #luckyorange #ai #aitools #aitips #marketingtips #experiment #marketing #marketingagency #websitedesign #website #webdesign #podcast

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    35 mins
  • Real Talk: Content Marketing Strategy | Tina Donati, Content Curve
    Jun 18 2024

    Today's episode is a dive into the world of content marketing strategy—but we're not living in best practices land.

    This is a straight talk discussion of what content strategy means, content marketing's relationship to a business objective and how content professionals can secure a seat at the table.

    Our guest is Content Curve Founder, Tina Donati.

    Connect with Tina: https://www.linkedin.com/in/tina-donati-61ab02b2/

    Learn about Content Curve: https://www.contentcurve.ca/

    Hosted by: Sean McCarthy, Director of Brand & Content at Lucky Orange

    Free 7-day Lucky Orange trial: https://www.luckyorange.com/

    Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels:

    https://www.linkedin.com/company/lucky-orange/

    https://twitter.com/luckyorange

    https://www.tiktok.com/@luckyorangeapp

    https://www.instagram.com/officialluckyorange/

    #luckyorange #contentmarketing #contentcreator #marketingtips #marketing #contentcreation #marketingdigital #apps #ecommerce

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    34 mins
  • The (Smarter) Future Of Website Popups | Erik Christiansen, Justuno
    Jun 4 2024

    In this conversation with Justuno CEO and Co-Founder, Erik Christiansen, we learn all about how they're evolving popups to be more targeted, with better messaging that present more value to site visitors. We also discuss the role of customer feedback in their product roadmap and how AI fluff is showing up on more and more marketing sites. Connect with Erik: https://www.linkedin.com/in/erikc/ Learn more about Justuno: https://www.justuno.com/ Hosted by: Sean McCarthy, Director of Brand & Content at Lucky Orange Free 7-day Lucky Orange trial: https://www.luckyorange.com/ Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels: https://www.linkedin.com/company/lucky-orange/ https://twitter.com/luckyorange https://www.tiktok.com/@luckyorangeapp https://www.instagram.com/officialluckyorange/ . . . . . . . #luckyorange #popup #saas #websitedesign #webdesign #uxdesign #marketingtips #marketing #shopify #shopifypartners #justuno #b2b #email #sms

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    33 mins
  • Experience Inbound, Product Updates & Other Treats | Sean McCarthy & Molly Staats
    May 21 2024

    Molly & Sean have returned from Experience Inbound with a slew of new ideas. Plus, we're sharing a couple of exciting product updates including native app translation and Shopify Plus checkout tracking.Hosted by: Sean McCarthy, Director of Brand & Content at Lucky OrangeFree 7-day Lucky Orange trial: https://www.luckyorange.com/Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels:https://www.linkedin.com/company/lucky-orange/https://twitter.com/luckyorangehttps://www.tiktok.com/@luckyorangeapphttps://www.instagram.com/officialluckyorange/Lucky Orange is a leading conversion rate optimization toolkit, helping people better understand visitor behaviors to make more confident website decisions. Use our heatmaps and session recordings to see exactly what's causing some visitors to convert and others to bounce.

    #luckyorange #ecommerce #ecommerceoptimization #ecommercetips #podcast #marketingtips #websitedesign #uxdesign #marketing

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    26 mins
  • The Art of Customer Loyalty Programs | Tim Peckover, Smile.io
    May 14 2024

    On today's episode we're diving DEEP into the world of high-performing customer loyalty programs with Tim from Smile.io. 2024 is a great time to start expanding your loyalty efforts as budgets get stretched thinner and thinner. Learn from Tim the best ways to get started, how to build a loyalty offer and which audience groups you shouldn't include in your VIP segment. Learn more about Smile: https://smile.io/ Connect with Tim: https://www.linkedin.com/in/timpeckover/ Hosted by: Sean McCarthy, Director of Brand & Content at Lucky Orange Free 7-day Lucky Orange trial: https://www.luckyorange.com/ Be sure to subscribe to the Lucky Orange YouTube channel, hit the notification bell and follow along on our other social channels: https://www.linkedin.com/company/lucky-orange/ https://twitter.com/luckyorange https://www.tiktok.com/@luckyorangeapp https://www.instagram.com/officialluckyorange/ . . . . . . . #luckyorange #shopify #shopifydropshipping #shopifypartners #apps #appdevelopment #marketingtips #podcast #ecommercetips #customerloyalty #loyalty #vip

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    26 mins