The Product Biz Podcast  By  cover art

The Product Biz Podcast

By: Monica Little
  • Summary

  • If you’re a handmade small business owner, chances are you LOVE creating and sharing your products with customers…but at the same time, you might be starting to feel split-second moments of self-doubt, not knowing what to do next to get consistent sales each and every month.What if the only thing getting in the way of making a living off of your small business and having the freedom to do what you LOVE and WANT to do... is you?Inside the Product Biz Podcast, you’ll learn how to better run your business and increase your sales in ways you may not have even been aware of, so that your business can truly become what you KNEW it could be back when you first started.Listen in as Monica Little, self-taught multiple 6-figure organic skincare small business owner, shows you how to let go of perfection, overcome the fear of failure that is holding you back, and finally start taking action and start feeling like you've cracked the code on how to run a successful small business.
    © 2023 The Product Biz Podcast
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Episodes
  • How to create automatic sales with Tracy Matthews
    Jul 3 2024

    How many times have you heard the phrase SALES FUNNEL and either wondered "what the hell does THAT mean?" or "HOW the hell do I do that for my business?"

    In today’s episode, I interview Tracy Matthews and she spills the beans on how to create automatic sales in your business.

    We’re talking the type of sales that come when someone opts in to your email list for your 20% off code… and then they actually use that coupon code and buy from you AND come back to buy AGAIN… from having the right sales funnel in place.

    And the type of sales that come from SMS text message marketing and how to do it RIGHT - either in a very personal way or in a more scalable way.

    And the type of sales that come from turning your first time customer into a REPEAT customer.

    These are all sales that you can build out to become automatic when you learn how to leverage the sales funnels that Tracy shares with you today.

    Tracy Matthews is the founder of Flourish & Thrive Academy and several companies in the jewelry and creative space. She supports hundreds of thousands of small business owners through her programs, best-selling book [The Desired Brand Effect}, and weekly podcast {Thrive b y Design] to help them stand out in a saturated market with their products.

    LINKS MENTIONED IN TODAY'S EPISODE
    Follow Tracy on Instagram @tracymatthewsny and @flourish_thrive
    Visit her website to get a glimpse of her book at https://desiredbrandeffect.com/chapter1/

    LEARN MORE FROM MONICA LITTLE
    Website: www.monicalittlecoaching.com
    Instagram: @monicalittlecoaching
    Join the Product Biz Academy waitlist to be first notified when doors open

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    39 mins
  • Growing a coaching business with James Wedmore
    Jun 17 2024

    Have you ever thought about being a coach, educator, or speaker, where you are impacting others and changing lives with something you are passionate about and want to share with the world? Maybe you already are a coach... or maybe you've secretly had dreams of sharing your knowledge with others by becoming a coach.

    As you probably already know, I originally started Plant Based Beauty from a passion for DIY skincare that turned into a business without ever expecting it to. And then before I knew it, I took the leap to leave my full-time job, focused entirely on Plant Based Beauty, and grew it to multiple 6 figures. Somewhere along the way I realized that I had MORE purpose to uncover during this one life of mine... And I realized that I went through all the hardships, challenges, trial and error to learn how to grow and scale my small business in order to help other small business owners do the same. And that's exactly how Etsy Algorithm Secrets and Product Biz Academy were born.

    One of the most impactful decisions I made to be able to grow my coaching business to where it is now, was signing up to work with James Wedmore as my own business coach. The reason Product Biz Academy and Etsy Algorithm Secrets are programs that my members LOVE, that get my members RESULTS, and has allowed me to become a better coach each and every day to GUIDE my members to reach THEIR dreams... has been from the mentorship and guidance from James.

    In this episode, I share my journey, more details about James’ program (Business by Design) for online coaches and course creators, a mini interview with James, and a special bonus I am offering - the Authority Bootcamp - for coaches who sign up for Business by Design during enrollment this week!

    James Wedmore is an 8-figure per year online entrepreneur that teaches coaches and online course creators how to skyrocket their online business. With over 14 years of experience running his own online business, he now runs Business By Design to help Digital CEOs all over the globe live their dream of massive income and impact, and has served over 8,000 members in his programs. He’s also the host of The Mind Your Business Podcast where he shares how to create lasting success from the inside out.

    BY THE TIME YOU FINISH LISTENING, YOU'LL​ LEARN:

    • My journey from corporate career, to full-time small business owner, to full-time coach, and the resources and support that led me to working with over 160 members across my 2 coaching programs
    • How my coach, James Wedmore, and his program Business By Design transformed my business and specifically how it can help you grow your own coaching business
    • Advice directly from James for coaches who are coming out with multiple new offers over and over that AREN'T working and what makes Business By Design different than any other coach or program out there
    • The Authority Bootcamp BONUSES you receive from me if you enroll in Business By Design before doors close on June 20!



    LINKS MENTIONED IN TODAY'S EPISODE

    Enroll in Business By Design PLUS get the Authority Bootcamp Bonus at www.monicalittlecoaching.com/BBDbonuses (open for enrollment through June 20)

    Watch James Wedmore's once per year free training; The Rise of the Digital CEO (available through June 20)

    Follow James on Instagram @jameswedmore

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    57 mins
  • Do you feel like you're bothering people when you talk about your products on social media?
    Jun 12 2024

    One of the BIGGEST pieces of feedback I hear from small business owners is…

    “I don’t want to talk about my products or business too much on Instagram because I feel like I might be bothering people.”

    “I don’t want to talk about my products or business too much on Instagram because I feel like I might just be talking about it TOO much.”

    “I don’t want to talk about my products or business too much on Instagram because I feel like people will get bored with what I have to say if I say the same things or show the same things over and over.”

    “I don’t want to talk about my products or business too much on Instagram because people will unfollow me.”

    If you’ve ever had these thoughts or other variations of these thoughts, I can almost guarantee that you love to come out with new products. (Am I right or am I right?)

    Why can I almost guarantee this?

    Because when we come out with new products, we no longer feel like we are bothering people. Because it’s something new! Something that hasn’t been done before! It’s exciting! And your brain starts to convince you that you could hardly be bothering people with something new, exciting, and never been done before.

    So here’s what happens: before you know it, your bank account isn’t growing because you are constantly coming out with new products (hello raw ingredients, new labels, new packaging) and because all of your time is going towards launching something new and something else new and something new again.

    And the cherry on top is that you’ve lost the chance to learn good old-fashioned marketing and selling… because your only strategy is newness, excitement, and never-been-done-before-ness. Which turns into a rinse and repeat cycle that can get pretty expensive and pretty exhausting.

    What if I told you that constantly coming out with new products is a sign of being a people pleaser? A sign of not wanting to bother people or disrupt the piece? And a sign of self-sabotage that you might not even be aware of?

    We’re getting deep today. And if this sounds anything like you, play special attention to this week’s episode so I can guide you through this and show you what’s on the other side of authentically owning what you speak about and how you show up for your business so you can make more money in your business.

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    32 mins

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