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Ever wondered when’s the best time to start seeking podcast sponsors or how to differentiate between ads and sponsorships? In today's episode, we unravel the essentials of monetizing your podcast with our community member Leslie, who just launched her show and has burning questions.

We break down the basics of sponsorships and get straight into self-sponsored content. Discover how promoting your products or services can be a robust form of self-sponsorship, setting you on the path to effective monetization right from the start.

But that’s not all—we dive into various sponsorship models, sharing firsthand experiences with baked-in ads, dynamic content, and the strategic placement of pre-, mid-, and post-roll ads.

I'm sharing our successes and challenges with top-recommended platforms like Buzzsprout and Riverside and highlighting resources such as Justin Moore's Brand Deal Wizard for securing those coveted brand deals.

Even if your audience is small, we share insights on aligning sponsors with your brand to maximize every opportunity. Plus, engage with us and our community through questions, our newly rebranded newsletter, "Content Therapy," and more!

Join us for an episode with practical tips and engaging stories to elevate your podcast monetization game.

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Send Krystal a Text Message.

What if a single conversation could revolutionize your approach to sponsorships? Join me and Justin Moore, my sponsorship coach, as he shares a groundbreaking announcement—the launch of his Sponsorship Strategies Summit. This unforgettable episode was recorded at ConvertKit's breathtaking new podcast studio. (Stay tuned for the YouTube version of our convo!)

Together, we unpack the transformative power of sponsorships for creators and discuss Justin's visionary plan to connect creators and sponsors through a dedicated conference. Picture an "anti-conference" designed to empower creators and foster genuine connections.

We explore the concept of attendees walking away with completed media kits and personalized sponsor positioning while participating in a Shark Tank-style pitch session that could secure real sponsorships. We also reflect on the value of overcoming self-doubt and making bold asks, highlighting how intimate gatherings can be more impactful than large, impersonal conferences.

Drawing from our own experiences, we share insights into creating supportive environments for creators of all sizes. Our practical advice on leveraging local opportunities and building meaningful partnerships will help you unlock the full potential of your business's reach. Hear diverse client stories, like a helicopter pilot from "Deadliest Catch," that underscores the universal struggle of self-doubt among creators.

We also emphasize the importance of quality over quantity in sponsorships and the benefits of in-person interviews for fostering natural, well-rounded dialogue. Don't miss Justin's "Brand Deal Wizard" course, which offers invaluable tips for monetizing content. If you're near Boise, check out ConvertKit's new podcast studios. Subscribe and follow for more game-changing insights!

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Send Krystal a Text Message.

Unlock the secrets to resilience and growth in content creation as we recap day two of Craft and Commerce 2024! Hear from Susie Bullock of "Hey Grill, Hey," who candidly contrasts the millennial dream with harsh realities, sharing invaluable practices like mindset shifts, gratitude, journaling, and meditation that have helped her persevere through challenges. Susie's journey is a beacon of hope for content creators struggling to maintain their passion amidst adversity.

Ever wondered about the transformative power of storytelling? Isa Adney, Senior Storyteller at ConvertKit, takes us behind the scenes of ConvertKit’s impactful documentary series, illustrating how sharing authentic stories can unite and uplift the creator community. This segment, coupled with insights from Codi Sanchez, who invested heavily in content creation this year, highlights the importance of collaboration, support, and declaring your dreams—even when the path isn't easy.

Join us as we reflect on Barrett Brooks' eye-opening talk about recognizing our achievements to combat self-doubt and jealousy. We also delve into Mandy Guebler’s bold pivot from TV stardom to her true passion, Happy, Happy Houseplants, reinforcing the importance of following one’s inner voice.

Wrapping up with a nod to Bonnie Christine's timeless apple tree metaphor and Ali Abdaal's killer YouTube strategies, we remind you that patience and steady growth are essential. Please stay connected with our community by following our podcast and subscribing to our YouTube channel.

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Send Krystal a Text Message.

Ever wonder what happens when you gather the brightest minds in content creation under one roof? Join me as I recap part one of the magic of my second annual experience of ConvertKit's Craft and Commerce event, a gathering that inspired and transformed me.

From the major announcement of ConvertKit's rebranding to 'Kit' to my journey rebranding as a 'content therapist,' this episode bursts with exhilarating moments and invaluable insights. (Plus, I spill the beans on my unique conference note-taking method, resulting in a massive 221-page Google Doc packed with screenshots and wisdom.)

Prepare to be motivated by industry leaders like Jen Olmsted and Nathan Barry. Jen's captivating talk, "Don't be the best, be the only," sparked a rethink of my coaching strategy, while Nathan's revelations on audience engagement were genuinely eye-opening.

I also had an exciting visit to the newly launched Kit Podcast Studios in Boise, Idaho, and I'm thrilled to share the incredible opportunities it offers for creators like you. Dive into the afternoon keynotes from Xayli Barclay, Chennel Basilio, and John Youshei, who shared actionable strategies on leveraging AI, mastering the art of asking, and adapting successful content strategies to elevate your social media game.

We also explore the art of repurposing and reusing content inspired by none other than Queen Bey herself, Beyoncé. Initially skeptical, I discovered the immense value in innovating and adapting existing material to reach a broader audience more effectively.

Balancing authenticity and creativity, I introduce the concept of a "virality meter," inspired by Codi Sanchez, to help gauge your content's potential impact. So, strap in and get ready to embrace creativity, take calculated risks, and remember—every epic journey starts with a single step.

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Send Krystal a Text Message.

Unlock the secrets to successful podcast monetization and audience engagement with insights from Traci DeForge, a trailblazer in the podcasting industry with a stellar background in broadcast radio and executive management. Traci's journey from managing radio stations to founding Produce Your Podcast, a top-tier consulting and production agency, offers invaluable lessons for anyone interested in leveraging podcasting for business growth. Learn how her extensive experience with Fortune 500 companies shapes her effective digital marketing strategies and discover her deep-seated passion for audio storytelling.

Curious about how to monetize your podcast, even if you have a small audience? Traci reveals the critical mindset shifts and practical steps needed to start earning from your content. Through compelling case studies, including a divorce attorney who draws 60% of her clients from her podcast despite fewer than 500 downloads per episode, we discuss how quality audio and video can significantly boost your marketing efforts. Traci also shares strategies for seamlessly incorporating ads and sponsorships, ensuring you don't alienate your devoted listeners.

You'll be inspired by real-life success stories that prove the potential of podcast sponsorships, regardless of your audience size. Traci recounts how smaller podcasts can secure substantial sponsorship deals by emphasizing audience engagement and value. From a PR Maven's $3,000 sponsorship triumph to an NHL-themed podcast's $20,000 pre-launch success, these stories illustrate the power of leveraging your unique value and connections. Traci wraps up with her reflections on overcoming perfectionism and her dreams for future projects, all while encouraging new podcasters to keep pushing forward. Tune in for a blend of strategic insights, motivational stories, and practical advice that promises to elevate your podcasting journey.

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Ever wonder how Regina George from Mean Girls would handle being a content creator? This episode is your ultimate guide to transforming the not-so-glamorous task of tracking numbers into a powerhouse strategy for content creation. We'll sprinkle in some nostalgia with references from early 2000s movies like The Devil Wears Prada and Old School, making this informative session much more entertaining. Discover how paying attention to your stats can revolutionize your content game.

Sharing my journey, I turned the boring task of tracking numbers into a fun and engaging process with the help of a coach in 2023. Picture Frank the Tank from Old School taking on podcasting—yep, we'll explore that hilarious scenario while emphasizing the importance of making operations management enjoyable. From color-coding spreadsheets to using emojis, I found creative ways to track and improve my content strategy, and you can too!

Lastly, we tackle the pitfalls of inconsistent content creation and underscore the vital role of a comprehensive tracking solution. I'm also unveiling my new mini-course, the Business Booster Bundle, which contains tools to streamline operations, optimize content plans, and boost revenue.

Learn how repurposing Instagram Reels for YouTube Shorts significantly increased my channel's views and how strategic planning can turn your content efforts into measurable success. Stick around as we wrap up with a shout-out to my dream podcast guest, Frank the Tank, and invite you to connect via fan mail and text—let's turn your content journey into a story of triumph!

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Send Krystal a Text Message.

Unlock the secrets to revolutionize your content production with AI as we sit down with Cody Schneider, the mastermind behind Draft Horse AI and Swell AI. Ever wondered how to transform traditional brands into digital juggernauts? Cody shares his journey from e-commerce to B2B marketing, revealing how his expertise in scaling startups led to the creation of Swell AI. Discover the game-changing ways AI is reshaping content workflows, making what once took a village now achievable with a single software.

Join us for an inside look at the cutting-edge tools and strategies used by top content creators today. From platforms like Riverside and Descript that elevate podcast production quality to Swell AI's automated generation of show notes and viral clips, we explore the complete podcasting tech stack. We also cover automation tools like Buffer and Latercom for seamless social media scheduling and highlight the crucial role of newsletters and blogs in audience engagement. Learn how AI can take the heavy lifting out of your content creation and distribution, allowing you to focus on what you do best—creating compelling content.

Finally, we delve into the future of AI in content marketing, from managing workflows that once required multiple roles to envisioning autonomous marketing strategies. Cody sheds light on his big-picture mentality, advocating for the importance of defining processes and letting AI handle the details. Whether you're a content creator aiming to avoid burnout or a business looking to stay ahead of the curve, this episode offers invaluable insights into the transformative power of AI. Don't miss out on learning how to streamline your efforts and amplify your impact with the latest in AI technology.

Try Swell AI Today!*
*Affiliate Link

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Imagine transforming your creative spark into a sustainable livelihood where your passions fuel your income. That's the landscape we're exploring today as we unpack ConvertKit's 2024 State of the Creator Economy report, revealing the shifts and trends redefining content creation. You'll get a dose of inspiration and practical advice that could change how you approach your craft and, potentially, your earning potential.

The financial landscape of the creator economy is rich and varied, with millennial creators leading the charge in earnings. But it's not just about the money but the joy of creating and sharing your work with the world. We dive into the heart of long-form content, particularly on platforms like YouTube, and discuss why it's gaining momentum. Plus, we tackle the exciting role of AI in repurposing content, ensuring every nugget of wisdom you share gets the audience it deserves—without sacrificing authenticity or relevance.

We round off this creative exploration by confronting the monetization maze. Hear from creators who have navigated the choppy waters of turning their passion projects into profitable ventures. From leveraging professional services to embracing digital products, the opportunities are endless. And suppose you're worried about balancing the creative with the commercial. In that case, this episode bursts with strategies and personal anecdotes to guide you toward financial success while keeping that creative flame alive. Join us as we celebrate the wins and address the challenges of thriving in the creator economy.

Want to learn from Marie Forleo and steal her incredible business ideas...for free? Register for her Masterclass "Steal My Strategy" here today: https://krystalproffitt.com/steal/.

Take the "What’s Your Hidden Content Talent?" quiz and find out if you're an Idea Innovator, Engagement Expert, Tech Whiz, or Brand Builder today! Go to krystalproffitt.com/quiz now.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify