In a world dominated by digital communication, could snail mail be your secret weapon for business growth? Absolutely! On today’s episode of "The Real Truth about Business," Michelle DeNio discusses the power of sending cards and gifts through snail mail to strengthen relationships and stay top of mind with clients and contacts. Michelle shares her journey with snail mail marketing, why it works, and offers actionable steps on how you can get started. If you want to stand out against the noise and cultivate deeper business relationships, this episode is a must-listen. Let’s dive in!

📜 Action Steps from this episode:

1. Collect Addresses Upfront: Integrate a request for physical addresses in your intake forms or during initial meetings to make sending snail mail effortless.

2. Pick a Day to write your cards: Choose a specific day each week or month dedicated solely to writing and sending out your cards and small gifts.

3. Personalize Your Cards: Make your cards memorable by handwriting notes and including thoughtful extras like stickers or affirmation cards.

🔗 EPISODE MENTIONS AND LINKS

📅 Book a Coffee Chat with Michelle: MichelleZoomChat.com

💌 Tools Mentioned: SendOutCards, Mailbox Power

👩🏽‍💻Learn more about the Focused Visionary Retreat in December

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snail mail marketing, top of mind awareness, business growth strategy, send out cards, promoting business relationships, handwritten cards, effective marketing tactics, happy mail marketing, client engagement techniques, digital marketing alternatives

In this episode we are diving into a topic that affects every entrepreneur at some stage in their journey - Lack of Focus. We'll explore how this issue impacts business growth and what we can do to combat it. From recognizing the signs of lack of focus to actionable strategies that can help you maintain your priorities, this episode is packed with insights to transform your approach to business.

• Recognize Signs: Acknowledge if you are switching priorities too often, managing your time ineffectively, or feeling overwhelmed.
• Set Goals: Define what your primary focus will be for the next 60 days.
• Create Structure: Establish a daily and weekly routine that categorizes specific tasks for designated days.
• Prioritize High-Impact Tasks: Focus on activities that will significantly impact your business.
• Eliminate Distractions: Limit time on social media and avoid getting swayed by others' opinions.
• Reflect and Evaluate: Regularly reflect on your time management and assess which tasks are contributing to your business growth.
• Engage in Strategic Planning: Dedicate time to a strategic power hour for effective planning.

Links Mentioned in this Episode:

Focus Visionary Retreat: Join us in December in Nokomis, Florida for an immersive experience to help you regain and maintain focus. Register Here

Sunday Morning Brew Newsletter: Sign up to receive weekly insights and updates. Subscribe Here

business growth, lack of focus, switching priorities, changing goals, ineffective time management, feeling overwhelmed, entrepreneurship challenges, simplifying tasks, identifying lack of focus, goal-setting strategies, maintaining focus, The Focus Visionary program, 60-day planning period, daily structure, time management, high-impact activities, revenue-generating activities, strategic planning, eliminating distractions

In this episode, I address the common feeling of the "seven-year itch" in business and how many of us feel the need for a shakeup. I emphasize the importance of moving beyond surface-level conversations and strategies, and really diving deep into what makes a business thrive. I also share my thoughts on changing titles and roles to better reflect the deeper, more impactful work I aim to do. If you're feeling unsettled or stuck, this episode is for you.

Action Points for Listeners

• Evaluate Your Business Relationships: Identify where surface-level conversations are holding you back.
• Define Your Own Rules: Write down what your rules for business and entrepreneurship are.
• Consider a New Role: Think about how you can reposition yourself to have a deeper impact on your clients.
• Take Immediate Action: Book a strategic power hour to develop a plan tailored specifically for your needs.

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Keywords: coaching clients, strategic advisor, Fractional CEO, business development, sales and marketing, client attraction, lead generation, high level consulting, business expertise, collaboration, mastermind, business growth, entrepreneurship, financial freedom, business ownership.