Episodios

  • 24 How to Market Yourself as a DJ
    Sep 4 2024

    In this episode, Jaiden is vibing with the one and only Sarah Lies—a DJ, producer, and artist who's been absolutely killing it in the local music scene and using social media to help boost her career.


    They dish on why having a killer online presence is just as crucial as your skills behind the decks. From the drama over influencer DJs to the latest trends shaking up the music industry, Jaiden and Sarah dive into it all. Plus, they share top social media strategies every DJ needs to know. And you won't want to miss the story behind Sarah's latest release—how her first post about it went from flop to fab in a surprising twist.



    SARAH LIES INSTAGRAM: https://www.instagram.com/sarahliesmusic/


    SARAH LIES MUSIC, EVENTS AND MORE: https://linktr.ee/sarahlies


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/kTuFABJezrY


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/09/04/how-to-market-yourself-as-a-dj/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    49 m
  • 23 How to Build a Community to Sell to Later
    Aug 28 2024

    If you don’t quite have offers you’re promoting yet, how can you start building a community that’s primed to buy from you when you’re ready?


    Jaiden’s got your back. In this solo episode, Jaiden guides you through how to build a community that you can later sell to.


    But first, major life update—Jaiden is engaged! She kicks off the episode by sharing her engagement story, and we are here for it!


    After sharing the details about her exciting news, she dives into the meat of the episode: building a community that’s ready to buy when you’re ready to sell. Jaiden breaks down her top strategies, from establishing yourself as an expert to balancing high-reach and nurture content, sharing your personal journey, and staying consistent with your posts.


    Whether you're just starting out or looking to grow your community, Jaiden's tips will help you connect with your audience and set the stage for future success.



    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/yXV2LREZ1-A


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/08/28/how-to-build-a-community-to-sell-to-later/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    15 m
  • 22 How to Create Better Content
    Aug 21 2024

    In this episode, Jaiden is spilling all the tea on creating better content.


    She answers the questions she gets asked all the time from business owners who are wondering… “Why isn’t my content performing like I want it to?!”


    From the types of hooks you need to have, how often you should post, to what type of content performs best, she’s got you covered. Plus, she dives into pro tips - like the best tools and apps to make editing your content easier.


    If you’ve got a business you’re marketing on social media, this episode has all the tips to help you truly connect with your audience.



    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/B_q_pCspbbY


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/08/21/how-to-create-better-content/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    29 m
  • 21 Social Media Management is Dead
    Aug 14 2024

    Is social media management a thing of the past?


    In this episode, Jaiden teams up with her friend Cass, another seasoned social media manager, to debate whether the role of social media managers is truly fading—or just evolving.


    Together, they dive into the evolution social media has taken from mainly focusing on aesthetic feeds, to the critical need for personal branding and community engagement. Jaiden and Cass spill the tea on what it really takes to keep your social accounts thriving, even if you’re handing the heavy lifting off to a social media manager.


    The duo also doesn't shy away from the tough stuff—they talk about balancing automation with a personal touch. If you’re not trying to let your social accounts flatline, you’re definitely gonna want to tune in.



    CASS’S INSTAGRAM: https://www.instagram.com/cassandraskyway/


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/NEtNCGv04FY


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/08/14/social-media-management-is-dead/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    48 m
  • 20 Copywriting that Converts with Kaili
    Aug 7 2024

    Ever read a website or email newsletter and think, “Did a corporate robot write this?”


    In this episode, Jaiden chats with Kaili Meyer, founder of Reveal Studio Co., about how we can all avoid sounding like a corporate robot wherever we show up online.


    Jaiden often talks about the importance of maintaining our brand voice, but Kaili took it a step further by sharing how keeping your personal brand alive in your writing is key to converting readers into buyers. She pointed out that audiences are drawn to personalities they resonate with - so they discussed practical tips that you can apply right now to keep your voice real and relatable.


    Kaili also shared how she got into writing, including the incredible story of how she started a magazine with a staff of 50 at just 20 years old!


    This episode is packed with actionable insights on effective copywriting, personal branding, and the magic of authenticity in marketing. Whether you’re in the middle of crafting a killer website, writing your next email newsletter, or just trying to keep your social media fresh, this one’s for you.


    KAILI MEYER INSTAGRAM: https://www.instagram.com/revealstudio.co/


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/jv8KdRDylV8


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/08/07/copywriting-that-converts-with-kaili/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    48 m
  • 19 IN THE GARDEN with The Space Social
    Jul 31 2024

    In this episode of The Rave Social Podcast, Jaiden chats with Jordan, owner of Space Social, to kick off the first episode of the IN THE GARDEN series… where they may or may not have indulged in some of the devil's lettuce before the show.


    They dive into the ever-changing world of social media marketing, discussing topics like the myth that "more followers equal more success," what drives them crazy about freebies, their thoughts on AI, and how overusing ManyChat is like botched Botox.


    This episode is packed with practical advice, personal insights, and a whole lot of fun. Whether you’re a seasoned marketer or a business owner looking to grow your social media, there’s something here for everyone. So, slip on your favorite shoes, grab your drink of choice, and let’s take a walk in the garden!



    THE SPACE SOCIAL INSTAGRAM: https://www.instagram.com/thespacesocial/


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/Ufd2cewrUhs


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/07/31/in-the-garden-with-the-space-social/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    49 m
  • 18 Standing Out on Social Media as a Beauty Pro
    Jul 24 2024

    As a beauty pro, how can you stand out from the sea of others who do the exact same thing? Spoiler alert – it's your personal story!


    In this episode, Jaiden chats with Lindsey from Luxe Beauty Social, a social media manager who transitioned from hairstyling to helping beauty professionals stand out online.


    Lindsey opens up about her own journey, from the initial fears of sharing online to embracing the discomfort that comes with growth. She reveals how powerful personal storytelling is in setting yourself apart in the crowded beauty industry. During the conversation, Lindsey and Jaiden explore the potential of platforms like Instagram, TikTok, Pinterest, and email for beauty pros.


    If you’re a beauty pro looking to expand your social media strategy, or simply need some inspiration, this episode is packed with practical tips.


    Tune in to learn how your story can become your strongest asset in connecting with clients and growing your online presence.



    LINDSEY PRUITT INSTAGRAM: https://www.instagram.com/luxebeautysocial/


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/WW0wVStSpSM


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/07/24/standing-out-on-social-media-as-a-beauty-pro/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    42 m
  • 17 My Villain Origin Story
    Jul 17 2024

    In this episode, Jaiden shares her villain origin story—but don’t worry, it’s not as sinister as it sounds. It’s the tale of how she became the marketer and social media manager she is today.


    Jaiden's entrepreneurial spirit was evident early on, from selling rocks to neighbors and creating custom cheer bows to cover cheerleading fees, to her college hustle where she revamped a promotional firm's website and social media presence. Despite not receiving the recognition or pay she deserved, these experiences led to her dream job in social media management.


    Jaiden's journey is a testament to resilience and creativity, filled with valuable lessons and reflections on gratitude and growth. Join Jaiden as she reflects on her path and shares insights to inspire your own creative journey.


    FOLLOW JAIDEN ON INSTAGRAM: https://www.instagram.com/theravesocial/


    WATCH THE VIDEO EPISODE HERE: https://youtu.be/gx_a4DJU-eE


    GET THE FULL SHOW NOTES HERE: https://theravesocial.com/2024/07/17/my-villain-origin-story/


    INTENTIONAL INSTAGRAM: https://stan.store/theravesocial/p/intentional-instagram

    Use code PODCAST for 20% off!

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    21 m