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In this episode, I share why relying on cold pitching alone is not a sustainable way to build your freelance writing business. While cold outreach can still land clients, it often leads to burnout, frustration, and minimal returns. Instead, I offer alternative strategies that attract clients to you through trust, visibility, and value-driven outreach.

Why Cold Pitching Isn’t Enough

• Cold pitching takes time and emotional energy with no guaranteed response.
• Spam filters and ignored inboxes make results unreliable.
• It can lead to self-doubt and burnout if it’s your only strategy.

3 Alternative Ways to Find Freelance Writing Clients

1. Referrals from Your Network

2. Increase Visibility on LinkedIn

3. Share Value First Through Content

Key Takeaways

• Cold pitching still works, but it should be just one part of your client strategy.
• Building trust and visibility attracts higher-quality, long-term clients.
• You don’t need to hustle all day—choose one channel and start showing up with purpose.
• The best clients aren’t always on job boards; they’re in your network or silently watching your content.

Next Steps

1. Choose one strategy to implement this week—referrals, LinkedIn engagement, or a content lead magnet.
2. Create one trust-building piece of content.
3. Tell your network you’re taking on new clients.

You don’t need to chase every opportunity. A well-built system brings the right clients to you.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

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FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

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In this episode, we dive deep into the transition from freelancer to business owner and how understanding marketing metrics can make that shift more empowering and less overwhelming. Our guest, Rachel, shares her journey from hesitant freelancer to confident strategist, highlighting how data can be reframed to support—not scare—freelancers and creatives.

About Rachel

Rachel Allen is a fast-thinking, deeply nerdy marketer with broad-ranging experience in for-profit and non-profit sectors. She’s written for some of the biggest (and smallest) names in business, and excels at marketing that’s equal parts data-driven and human-centered.

Having run a marketing business for 16 years with clients in 21+ countries, Rachel’s written for some of the top names in entrepreneurship, as well as influencers, brick-and-mortar businesses, and non-profits around the world. Her work has contributed directly to high-ROI launches, leaps in audience engagement, industry awards, relationships with top venture capital firms, and national-level honors.

Find out more at boltfromthebluecopywriting.com

Key Topics Covered:

• The mindset shift from freelancer to CEO
• Why marketing metrics aren’t just for “numbers people”
• Simple metrics every freelancer should track
• How to reverse-engineer your strategy using data
• The value of qualitative feedback alongside numbers
• Tracking pitching efforts and measuring effectiveness
• Why email lists matter more than vanity metrics
• Rachel’s unique “litter box” problem analogy for spotting overlooked business solutions
• How human-to-human connection is driving modern marketing trends
• Using community and peer support to avoid decision paralysis
• How to start tracking data without overwhelm
• The growing demand for authentic, high-quality writing i

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

In this episode of the Savvy Scribe Podcast, I’m sharing how landing high-value clients can completely change your freelance writing business. If you’ve ever felt stuck saying yes to low-paying, high-demand projects, it’s time to rethink your approach.

I walk through what makes a client truly “high-value,” how to identify red flags, and how to position yourself as a professional nurse writer who commands higher rates and long-term partnerships. This episode is your permission slip to aim higher and start building the business you deserve.

What You’ll Learn

• What defines high-value clients (and why it’s not just about the money)
• How low-value clients drain your energy and slow your growth
• Signs that you’re ready to uplevel your client base
• The mindset shift from freelancer to business owner
• Why niching down helps you attract aligned, premium clients
• How to bring clarity and confidence to your client sourcing strategy
• Strategies for breaking the feast-or-famine cycle

Key Points

• High-value clients pay well, respect your time, and want ongoing partnerships
• Low-value clients often micromanage, underpay, and cause burnout
• Feeling stuck or undervalued is a sign it’s time to shift your approach
• Narrowing your niche helps you stand out as an expert nurse writer
• Clients want partners, not just freelancers — show up like a business
• There are plenty of great clients out there — you just need the right strategy to find them

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

What if the story you’ve been telling yourself is what’s holding you back?

In this episode of The Savvy Scribe Podcast, I had the absolute pleasure of talking with Carrie KC West, bestselling author, speaker, and narrative coach.

We talked about everything from overcoming imposter syndrome to owning your unique value, and how the stories we tell ourselves can either hold us back or launch us forward. If you’ve ever struggled with self-doubt, limiting beliefs, or not knowing how to “market” yourself authentically — this episode is for you.

Key Takeaways

• How to recognize and rewrite limiting stories that no longer serve you
• Why your voice is your superpower — and how to use it effectively
• What somatic signals like stress or burnout are really telling you
• The truth about imposter syndrome and how to quiet that inner critic
• Why it’s never too late to start over or launch something new

About Carrie KC West

Carrie KC West is a Bestselling Author, Speaker, and Narrative Coach who helps individuals and creatives rewrite the unconscious stories that shape their lives and work. With a Master of Fine Arts in Filmmaking from the American Film Institute and a background in counseling psychology, Carrie blends storytelling, psychology, and somatic tools to support deep personal and professional growth.

She’s the author of Life Rewritten (March 2025), an international bestseller exploring how story can be used as a tool for healing and clarity. Carrie has worked as a story analyst for film and publishing, and now helps writers, entrepreneurs, and leaders find their voice, reframe limiting narratives, and bring greater alignment to both life and business.

Resources & Links

• Book: Life Rewritten by Carrie KC Wes

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

In this episode of The Savvy Scribe Podcast, we’re tackling a topic that’s too often overlooked in the freelance world: money. If you’re a Nurse Writer navigating inconsistent payments, unclear financial goals, and burnout from treating your business like a side hustle, this episode will help you make the shift toward thinking about income and profit—and acting—like a CEO.

How CEOs Think About Income and Profit

Here’s what we cover:

• Why revenue ≠ profit
  Learn the difference between your top-line income and the money you actually keep. Tracking your expenses, software costs, and taxes is non-negotiable.
• How to pay yourself first
  Discover the importance of prioritizing owner pay using strategies like the Profit First method. This includes setting up separate accounts and allocating a percentage of your income before spending on tools or outsourcing.
• Planning ahead instead of panicking
  Get tips for budgeting months in advance—even when client payments come in on a delay. Understand your payment terms and create a system to track incoming income, expenses, and taxes.
• Setting income goals with profit in mind
  Explore how to create monthly income targets that reflect your business needs and ensure you’re not just working for cash flow but for sustainability and growth.
• Action step for today:
  Open your banking app or spreadsheet. Look at your last 3 months of income. Did you pay yourself? Did you actually profit? If not, it’s time to reassess your rates and spending.

Don’t miss this episode if you’re ready to:

• Stop treating your writing business like a hobby
• Create predictable income streams
• Make profit a core part of your business plan

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

In this high-impact episode, nurse entrepreneur Teresa Sanderson joins us to unpack how implementing systems and processes can take your freelance writing or nurse-owned business from chaotic to streamlined. From building a strong sales funnel to developing a CEO mindset, Teresa shares battle-tested strategies and powerful insights that can help any nurse entrepreneur create a scalable, sustainable business.

About Teresa Sanderson

Teresa Sanderson is a serial nurse entrepreneur, champion for nurses, speaker, and marketing expert. She is the founder of Business & Marketing Made Easy For Nurse Entrepreneurs and coaches nurse entrepreneurs to: Get Visible. Attract Your Audience. Grow Your Authority & Income.

Teresa is also a speaker, podcast host and founder of the Nurses Feed Their Young® Movement and Thriving Nurse Network, an online peer support community for nurses. She is passionate about creating a better future for the nursing profession and dedicated to transforming nursing culture from one where nurses eat their young to one where Nurses Feed Their Young®.

How Systems & Operations Can Supercharge Your Nurse-Owned Business

Key Takeaways:

• Own Your Zone of Genius
• Set Up a Simple Sales Funnel
• Document Everything
• Think Like a CEO
• Use Project Management Tools
• Adopt the Profit First System
• Avoid Burnout in Business

Resources Mentioned:

• Teresa’s Facebook Group: From Bedside to Business | No Extra Education Required
• Profit First b

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

Are you tired of writing one-off blog posts and constantly hunting for the next client? In this episode of The Savvy Scribe Podcast, we’re talking about what it really takes to grow your writing business beyond freelancing.

You’ll learn how to shift from being “just” a freelance writer to building a sustainable, scalable writing business. From bundling services to exploring digital products and refining your niche, this episode is full of practical ideas you can use right away.

Top Takeaways to Elevate Your Writing Business

• How to productize your writing services
• The truth about selling digital products
• The power of validation
• Why bundling services works
• Finding your niche—and owning it
• How to create consistent income

This episode is especially helpful if you’re feeling stuck, burned out, or ready to do more than just write blog posts. There’s so much opportunity in the writing business space—you just need the strategy to get there.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

Leaving bedside nursing doesn’t mean leaving your calling—it might just mean rediscovering it in a way that better fits your life. In this episode, Sarah shares how burnout and long shifts pushed her to reimagine her career and create a path that supports her values, passions, and most importantly, her work-life balance.

About Sara Fung

Sara has been a registered nurse since 2007. Her expertise is in maternal child health, with clinical experience in obstetrics and the NICU. She has worked in academic and community hospitals and home health as a bedside nurse, educator, advanced practice nurse, and professional practice specialist. She is making a difference through healthcare advocacy as a keynote speaker with the National Speakers Bureau, former cohost of the Gritty Nurse Podcast, and #1 bestselling author of the Wisdom of Nurses.

Sara is the founder and CEO of The RN Resume, a career support service for nurses, specializing in remote and non-bedside jobs. Her company helps nurses with resumes, cover letters, career coaching, interview coaching, and LinkedIn profiles, through 1:1 help, group coaching, and digital products.

Today on the Savvy Scribe Podcast:

• How Sarah transitioned from bedside to business during the pandemic
• Why remote work helped her reclaim time and reduce burnout
• The importance of creating a “worst-case scenario” plan before leaving your job
• Common fears nurses face when considering non-traditional roles
• How to find time for career building—even with long shifts and busy schedules
• The truth about remote nursing jobs (they’re not all call centers!)
• Tips to identify your transferable skills and passions
• Why work-life balance should be part of your career plan, not an afterthought
• How portfolio careers can offer flexibility and financial stability
• The value of mento

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!