The Small Business Matters Podcast Por arte de portada

The Small Business Matters Podcast

De: Experian Business Information Services
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  • Resumen

  • If you run a small business or are thinking of starting a business, you have come to the right place. In this podcast, Experian interviews experts, authors, influencers, and business owners about strategies for running a successful business. We talk about credit, marketing, innovation, sales, management, and more.
    Experian 2023
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Episodios
  • Making AI Work For Your Small Business with Pam Didner

    Making AI Work For Your Small Business with Pam Didner
    Jun 24 2024

    Are you looking to make AI work for your small business? You have come to the right place. This week, our Small Business Matters podcast dives into AI with expert and author Pam Didner. Pam is a powerhouse in the marketing world. She’s not just a marketing expert; she’s a problem solver, a digital enthusiast, and a lover of all things tech. With a rich background in B2B marketing, Pam is a much sought-after keynote speaker and trainer for B2B marketing teams.

    She’s the host of a popular podcast, B2B Marketing and More, where she dives into marketing strategies and trends that shape modern business. Pam’s also the acclaimed author of three insightful books: Effective Sales Enablement, The Modern AI Marketer, and Global Content Marketing. Each book is a treasure trove of knowledge, offering practical advice and cutting-edge strategies for marketers everywhere.

    For any resources mentioned on the show today, please visit our show notes over at experian.com/smbmatters.

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    YouTube | https://www.youtube.com/channel/UCI5DU7EVNB_z5xst-Ncuk-g
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    36 m
  • The ABC's of LLC's with Imani Law

    The ABC's of LLC's with Imani Law
    May 6 2024
    Each year, there are roughly 4.7 million new small businesses created, but according to the U.S. Census that number shot up to 5.5 million in 2023, the highest year on record. Many of these new ventures are Limited Liability Corporations or LLC's, and with so many small businesses being created we thought it would be a good time to talk about LLC's, how they differ from other business structures and what advantages you have as a business owner by forming one. Our show research on TikTok led us to discover Imani Law, co-founded by Carmel and Camellia Imani. This forward-thinking law firm specializes in aiding entrepreneurs with business establishment and trademark security. The Imani sisters, both UC Davis School of Law graduates, have shifted from litigation to focus on transactional and preventative practices to safeguard clients. Notably, their firm is recognized for its flat rate fees, transparency, and approachable manner, effectively engaging with the online community through platforms like Instagram and TikTok. For any resources mentioned on the show today, visit our show notes over at experian.com/smbmatters.

    Want to help us grow? Drop us an honest review and rating on whichever platform you are listening on.

    FOLLOW US

    Threads | https://www.threads.net/@experianbis
    TikToks | https://www.tiktok.com/@experianb2b
    Twitter | https://twitter.com/experiansmb
    Instagram | https://instagram.com/experianbis
    Facebook | https://www.facebook.com/ExperianBusinessInfo
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    LinkedIn | https://www.linkedin.com/showcase/experian-business-information
    YouTube | https://www.youtube.com/channel/UCI5DU7EVNB_z5xst-Ncuk-g
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    27 m
  • Crafting The Perfect Sales Pitch with April Dunford

    Crafting The Perfect Sales Pitch with April Dunford
    Apr 1 2024

    In this episode of Small Business Matters, we are in discussion with April Dunford on crafting compelling sales pitches and the importance of positioning in sales strategies.
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    36 m
Liderazgo Marketing Economía
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