Recently news headlines touted that social media giant Meta were considering shutting their apps down in Europe due to GDPR conflicts. Imagine waking up to a world without Instagram or Facebook… would brands need to return to traditional and guerrilla marketing? Would our mental health improve without Meta’s platforms? How would digital communities cope? 

Make a cuppa and get involved in this fascinating conversation, because in this episode we’re deep diving into the bizarre and highly feasible outcome of a world - or rather, a continent - without Instagram and Facebook, and debating the pros and cons of a world without Meta for those of us in the social media biz - plus actionable tips for brands and creators to take away with them.

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MLKD Creative on Instagram: @mlkd.creative 

The Social Media Edit Podcast: @socialmediaeditpodcast

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Want to know how professional creatives edit and organise their content? In Part 3 of our Creating Content with Confidence mini-series, we’re sharing our top tips and process for editing and organising content after a shoot day - also known as the post-production stage.

In this episode we’re discussing all the things you need to do with your content before you post it on social media, including: how to organise your photo and video files on a laptop or computer and how we personally do it at MLKD Creative; the importance of optimising your content for each social media platform; and our favourite editing apps and software recommendations for creating polished content.

After this episode, you’ll be ready to create content like a pro!

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Find us on Instagram: @mlkd.creative

Book in a strategy session: ml-kd.com

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Are you ready to take the stress out of content creation? We’ve got your back. Welcome to Part 2 of our Creating Content with Confidence mini-series! In this episode we’re sharing our step by step process for creating content simply and smoothly. This episode is packed with helpful production tips and tricks and a clear step-by-step for creatives, solopreneurs and brand owners who want to combat overwhelm and create social media content like a pro. 

Production day is all about nailing your creative plan and achieving all the goals you’ve mapped out for your shoot in order to create the best content possible. In this episode we’re sharing why exactly it’s so important to test your equipment and triple check your sound works before hitting the record button, discussing our favourite ways to approach our shot lists, and how to create a comfortable creative environment for you and everyone else in the room (hint: it involves snacks!). We’ve learned the hard way with technology and production day fails - so dive into this episode and learn from our mistakes!

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Book in a strategy session: ml-kd.com

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Do you want to start creating content like a pro? You’re in the right place, friend. Welcome to our 3-part series about Creating Content with Confidence! As a social media and content agency we know firsthand that creating content that not only looks good but also meets our social media goals is far from easy! That’s why we’re breaking down the three stages involved in producing epic brand content. Here in part  one we discuss the pre-production or planning stage, and share our crystal clear step-by-step process at MLKD for creating great social media content. Whether you’re taking product photos, shooting TikTok videos, or recording a podcast, we’re sharing our creative process as a guide to help you tackle your next content creation day with confidence. Subscribe now wherever you get your podcasts!

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Find us on Instagram: @mlkd.creative

Book in a strategy session: ml-kd.com

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Did you know, brands who develop strategies are 313% more likely to be successful? In this episode we’re sharing our top tips on how to develop a simple social media strategy that actually works, and how to nail your social media content with more clarity. This is a more strategic episode full of tips that will help you shape your approach to social and help you reach your goals, whatever that looks like for you and your brand. So, fellow entrepreneurs, creatives and business owners, let’s dive in!

In this episode, we’re discussing how to tackle your social media strategy, covering key questions such as: how to pinpoint your brand’s goals on social media; how to discover where your target audience lives on social media and use that to decide what platforms your brand should be focused on; how to increase the value given to your ideal customer in every single piece of content you put out; and how to work out the best time to post on social media for your specific demographic. 

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Find us on Instagram: @mlkd.creative & @socialmediaeditpodcast

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Are you a creative, entrepreneur or brand owner that’s been posting on Instagram without a plan of action? Don’t worry - we’ve got your back! Get ready to listen to our top three tips for bossing your brand’s social media strategy from the start. From developing content pillars to calculating how many posts you need per month, we’re breaking down your Instagram plan in a way that’s smart, streamlined, and empowering.

We’re deep diving into the foundations of social media marketing and discussing vital concepts such as: how to create a framework for planning new ideas using content pillars, why market research and peeking at what your competitors are posting is so important for shaping your own brand’s path on social media, and how to defeat social media overwhelm by using our nifty formula for knowing how often you should post on social media.

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Do you want to launch a brand on social media that people want to follow? In this episode we’ll share our top three winning action steps for helping you get started with building your brand on social media. We’ll dive into how to set up a strong social media foundation for your brand community to grow, how to combat social media overwhelm, and let you in on the secret to making compelling content.

Shop our Resources: ml-kd.com/shop

Find us on Instagram: @mlkd.creative & @socialmediaeditpodcast

Book in a strategy session: ml-kd.com/booknow

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