• 137. Choosing Adventure: Becoming a Solo Travel Blogger with Gina Corley
    Jul 30 2024

    Are you wanting to be a travel blogger? Join us as we chat interview Gina Corley, a student of ours and a travel blogger from "Gina on a Plane." Gina shares her journey into travel blogging and shares more about her solo travel experiences. She discusses the challenges of balancing a full-time job with blogging, the realities of monetization, and the importance of consistency and community support. Gina emphasizes the value of providing long-lasting content and offers advice for new bloggers to stay passionate and persistent. Tune in to hear all that Gina has to share!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    SEO Audio Course

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode137




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    40 mins
  • 136. What Bloggers Need to Know About 3rd Party Cookies
    Jul 23 2024

    We are talking all things 3rd party cookies on this episode! In this episode, we have Tiffany Graves and Ben Rodriguez on from Mediavine. They explain 3rd party cookies and their role in target advertising. Ben shares more about Mediavine’s Grow platform and we talk about the importance of privacy and adapting to a more privacy-centric web. We know that this episode is going to be helpful and we would love to hear what you thought about it!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode136

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    42 mins
  • 135. Why You Need to Grow Your Email List Today with Matt Molen
    Jul 16 2024

    A topic that we love to discuss here is email marketing and that’s because it is a crucial part of your blog! We welcomed Matt Molen from Email Crush as he dove into email marketing for bloggers and content creators. We discuss strategies for growing an email list, creating effective lead magnets, and setting up email automation sequences. Matt shares his journey in email marketing, emphasizing the importance of understanding the audience and building trust. He also covers the impact of third-part cookies on email marketing and ad revenue, and the significance of repurposing content. Tune in to hear more about one of our favorite topics!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    We recommend ConvertKit for email marketing! Check out our affiliate link for more information.

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode135






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    45 mins
  • 134. The PIGFEL System that Works for Dolly DeLong
    Jul 9 2024

    We are thrilled to welcome Dolly DeLong back on the Ultimate Blog Podcast as she shares more about how she has SEO working for her using the PIGFEL system. Dolly shares her strategies for optimizing SEO through a structured weekly routine. She introduces this idea of the PIGFEL system, which stands for Pinterest, Instagram, Google, Facebook, Email, and LinkedIn to efficiently promote content. Whether you're a solo entrepreneur or have a small team, these insights will help you streamline your processes and enhance your online presence.

    Sign up for the SEO Mastery Audio Summit here!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode134




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    39 mins
  • 133. Bookkeeping for Bloggers with Ansley Beutler
    Jul 2 2024

    We had Ansley Beutler on the podcast. Ansley has a unique perspective because she is a CPA and a food blogger. She is sharing her journey from accounting to running her blog, The Fit Peach, and founding Pitch Perfect Financials, an accounting firm for bloggers. She emphasizes the importance of setting up a business correctly, maintaining clear financial records, and using accounting software. Ansley offers advice on deductible expenses, shares the significance of bookkeeping, and making quarterly tax payments. We also touch on preparing for retirement and managing health insurance as a self-employed blogger. If you are wanting to dive into the financial side of blogging, which is not always fun but so necessary, then this episode is for you!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    We would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode133




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    43 mins
  • 132. ADA Compliance: What it is, Who it Benefits and Why Bloggers Need to Do it with Nina Clapperton
    Jun 25 2024

    Is your blog ADA compliant? We welcomed Nina Clapperton, SEO expert and travel blogger, back on to share more about the critical importance of website accessibility. She shares her personal experiences with disabilities and highlights the tools she uses to navigate websites. She emphasized that 97% of websites are not accessible to people with disabilities, causing 71% of disabled users to leave inaccessible sites. Nina provided practical tips, such as using alt text for images, employing color contrast tools, and ensuring clear markers for interactive text. She also introduced the “spoon theory” to explain the limited energy individuals with disabilities have for navigating websites, advocating for inclusive design. This episode was so impactful and one that every blogger needs to take a listen to!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    Join the Ultimate Blog Bootcamp HERE!

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode132

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    49 mins
  • 131. Creating a Pinterest Ads Strategy with Heather Farris
    Jun 18 2024

    Are you using Pinterest ads? Pinterest is a powerful platform for bloggers and business owners looking to promote their content and products. We have Heather Farris, a Pinterest ads expert, on to provide insight on Pinterest ads. She shares her journey from Pinterest user to successful Pinterest strategist. Heather shares effective strategies, including targeting, budgeting, and measuring ad performance. She also highlights the benefits of running ads for digital products and blog posts, and gives practical advice for bloggers! Tune in to hear all of the value that Heather brings.

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    Check out Short Pixel!

    Check out Big Scoots Plans here!

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode131

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    37 mins
  • 130. 3 Ways to Stay Positive as You Grow Your Blog
    Jun 11 2024

    How is your mindset when it comes to your blog? Amy here, and I'm doing a solo on the importance of maintaining a positive mindset as you grow your blog. I want you to focus on staying connected to your purpose, avoiding negativity, and focusing on what works. It's important to also build a supportive community. I hope this episode encourages you to stay resilient, make data-driven decisions, and continuously adapt to achieve success! Blogging is such a gift but we can have bad days with any job, so I hope that this episode helps you to keep a positive mindset!

    Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts

    Thank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!

    Check out the show notes (link below) for more information including links and resources mentioned in today's episode!

    SHOW NOTES: www.sparkmediaconcepts.com/episode130




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    20 mins