Welcome to "This Week in Fitness" by ATFW! Join us as we cover the latest fitness business headlines and research—all in under 5 minutes.

In this episode of the podcast:

-HYROX Partners with GoodLife Fitness: Discover how GoodLife Fitness is sponsoring HYROX Toronto 2024, creating new opportunities for competitors and spectators.

-YouGov Survey on Gym Membership Cancellations: Learn why high costs are the main reason people cancel their gym memberships, and what this means for fitness executives.

-Rising Use of GLP-1 Agonist Drugs: Explore the increasing popularity of GLP-1 drugs for weight loss and their impact on public health awareness.

-AI Chatbots Struggle with Motivational States: Find out how AI chatbots are helping and where they fall short in promoting healthy behavior changes.
Stay tuned for more updates and insights into the fitness industry. Stay fit, stay informed!

00:00 - Introduction
00:16 - HYROX Partners with GoodLife Fitness
00:55 - YouGov Survey on Gym Membership Cancellations
01:41 - Rising Use of GLP-1 Agonist Drugs
02:25 - AI Chatbots Struggle with Motivational States
04:30 - Closing

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#fitnessbusiness #fitnessindustry #glp1 #hyrox