Ready to elevate your social media strategy while staying true to yourself? Join us on Speaking Sessions as we chat with Kaitlyn Young, founder and CEO of Social Media Doctor. Kaitlyn shares her journey from attending entrepreneur events to building a successful business, emphasizing the importance of authenticity in social media marketing. Learn how aligning your core values with your online presence can make a significant impact.

Kaitlyn discusses the power of genuine connections over viral trends and the importance of sharing personal stories to build trust. She offers practical tips on balancing confidence with humility and creating engaging content without losing your true self. Discover strategies for mixing content types, overcoming the fear of being on camera, and enhancing your personal brand. Kaitlyn's advice highlights the value of maintaining a clear vision and integrating personal elements into your posts to foster genuine connections. Whether you're an experienced entrepreneur or just starting, this episode is packed with inspiring stories and actionable insights to help you build a meaningful online presence. Don't miss it!

NOTABLE QUOTES
"When you are your most authentic self, you attract the people [who] are meant to work with you." – Kaitlyn
"[Attending] events have really changed my life." – Philip
"When I got clear on my core values and mission, that is where everything fit together." – Kaitlyn
"When we are a go-giver, that's usually when people trickle in because we've already given them value, we've already proven that we are who we say we are." – Kaitlyn
"Being able to exactly be who you are online and offline just creates so much more trust, which leads to more likability and more sales. " – Kaitlyn
"I learned this. I want to make sure other people learn this as well." – Kaitlyn
“Yes, you should know more than other people on the thing that you are supposed to be an expert in, but it doesn't mean you know every single thing." – Philip
"There's a difference between blaming the world, blaming others, and taking ownership. Even experts are consistently learning." – Kaitlyn
"If you don't have the vision when you hire a social media manager, you cannot get mad at them if they are not able to articulate it." – Kaitlyn
"Be true to [yourself] first, and... success will follow." – Kaitlyn

RESOURCES
Kaitlyn
Website: https://www.smdoctor.com/
Instagram: https://www.instagram.com/kaitlyn_young_official/
LinkedIn: https://www.linkedin.com/in/kaitlyn-young-445125227/
Facebook: https://www.facebook.com/kaitlynyoungoffical/

Philip
Digital Course: https://www.speakingsessions.com/digital-course
Instagram: https://www.instagram.com/iamphilipsessions/?hl=en
TikTok: https://www.tiktok.com/@philipsessions
Linkedin: https://www.linkedin.com/in/philip-sessions-b2986563/
Facebook: https://www.facebook.com/therealphilipsessions

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