“A good way to start growing your brand and finding your people on Twitter is to combine your general passion and your general interest and try to find a specific niche within.” – Nick Martin

Nick Martin is Hootsuite‘s social engagement specialist. He oversees Hootsuite’s online community engagements and coaches all new hires on how to maximize the company’s social media presence.

Podcast show notes available at https://madalynsklar.com/twittersmarter78

“Focus on the audience. Who are you talking to? Why are you talking to them? Are you trying to make them reply? Look at those things to see what you want to be known for.” – Janet Machuka

Janet Machuka is a digital marketing manager at Sparks Corporates and the founder of #AfricaTweetChat, which runs every Wednesday at 9pm East Africa Time. That’s 1pm Eastern. She’s also a content creator and strategist, influencer, and digital marketing trainer.

Podcast show notes available at https://madalynsklar.com/twittersmarter77

”Engaging with insights makes you more followable and it helps you build better relationships, whether that's your audience or strategic partners.” – Todd Giannattasio

Todd Giannattasio is a veteran marketing expert who has been featured by Entrepreneur, Forbes, and Huffington Post for his proven systems to grow brands, generate leads, and increase sales in our constantly evolving, digital world.

Podcast show notes available at https://madalynsklar.com/twittersmarter76

In this bonus episode, you’ll hear me talk about new Twitter features. Some are available now, others are coming in 2020 and a few are being tested for possible use in the future.

Podcast show notes are available at http://madalynsklar.com/twittersmarter75

“Personalizing any type of greeting – whether it just be acknowledgement of someone's tweet – goes so far.” – Alan Hennessy

Alan Hennessy is a digital and content marketing consultant and CEO of Kompass Media. He is also a social media trainer, keynote speaker and podcaster (Social Media Talks podcast) with over 15 years of experience in digital and social media marketing.

Podcast show notes are available at https://madalynsklar.com/twittersmarter74

“Play nicely because social media is a bit like a tattoo. Once you’ve actually done it, it’s there forever.” – Tim Hughes

Tim Hughes is a global Social Selling pioneer, speaker, CEO, and co-founder of Digital Leadership Associates, and the author of two books: Social Selling: Techniques to Influence Buyers and Changemakers and Smarketing: How to Achieve Competitive Advantage through Blended Sales and Marketing.

Podcast show notes available at https://madalynsklar.com/twittersmarter73

“Listen, learn and read (about Twitter marketing), but do you. Don’t think ‘Oh, I need to do video, or I’ve got to host a Twitter chat’ – unless, of course, you want to do that.” – John Carver

John Carver a marketing and account management services consultant who helps brands get seen, known and connected with their audience and prospective clients. John’s Communications background in print and publishing led to a long-standing, freelance career in direct marketing and general advertising. In addition to his work as a marketing consultant, John is also considered to be a top influencer within the cannabis industry.

Podcast show notes available at https://madalynsklar.com/twittersmarter72

“I would much rather have 500 really amazing fans than 5,000 or 50,000 disengaged fans.” – Crystal King

Crystal King is a Social Media Professor for HubSpot Academy and has led global social media and community programs for some really big companies. And she’s taught classes in writing, creativity and social media at some of the largest universities and colleges in the US. I had the pleasure of working with Crystal this year on Hubspot Academy’s new course called How to Build an Advanced Twitter Strategy. Check it out at https://madalynsklar.com/hubspot.

Podcast show notes available at https://madalynsklar.com/twittersmarter71