This week I’m talking about episode 81 with Lori Foster where we talk all about using Facebook Lives to market her shop. She has such incredible results and the biggest secret to her success is that she has found a way to make it FUN for her.

For Lori that means leveraging spontaneous creativity to create her daily live show. This idea might be inspiring and freeing for you - to not have to worry about having a strict plan that you have to follow every single day. For others that might stress you out even more.

The key is to find what makes it fun and interesting for you so that you stick to it and let it grow your business.

Join me in today’s after-the-show as we talk about:

[00:00] Welcome to After the Show!

[01:47] Lori calls her customers "Divas." This brings them together into a tight community (with mugs and all). Creating that sense of community can be a powerful driver when creating content. What would you call the members of your community?

[04:16] Biggest Takeaway: Leveraging the Power of Spontaneous Creativity

[09:24] Let us help you amplify your results

[12:01] Register for the 2025 EVOLVE Conference!

[13:16] Coming up next week on Rooted in Retail!

Get access to all of the details on our website at https://www.crystalmediaco.com/episodes/using-spontaneous-creativity-in-your-marketing-after-the-show/

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