• What Gets Measured

  • By: NinjaCat
  • Podcast

What Gets Measured By cover art

What Gets Measured

By: NinjaCat
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  • Summary

  • What Gets Measured is a NinjaCat podcast about marketing performance management, data, and analysis, featuring candid conversations and interviews with insightful guests and informative experts. Hosted and produced by Jake Sanders, this bi-weekly podcast provides marketers with applicable anecdotes and topical takeaways to better manage their performance marketing because; “what gets measured, gets managed.” SHOWPAGE - https://www.ninjacat.io/blog/marketing-performance-management-podcast © 2022, NinjaCat
    2022, NinjaCat
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Episodes
  • Humanizing Marketing Strategies for Tomorrow

    Humanizing Marketing Strategies for Tomorrow
    Jul 16 2024

    A lively discussion about the shift towards people-driven approaches in marketing, the importance of strong brands and meaningful content, and the significance of direct customer interactions and their influence on reshaping marketing strategies, with Mark A. Preston.

    SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-humanizing-marketing-strategies-for-tomorrow

    © 2024, NinjaCat
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    33 mins
  • How To Escape Marketing Stagnation

    How To Escape Marketing Stagnation
    Jul 2 2024

    Katie Smith, known as the Queen of the Customer Journey, is a visionary marketer dedicated to transforming chaos and stagnation into strategic success. Her approach empowers businesses to connect with consumers, promote shared values, and be a force for good in

    today’s world, and she’s here today to tell us how to escape stagnation in marketing.

    SHOWPAGE: www.ninjacat.io/blog/how-to-escape-marketing-stagnation

    © 2024, NinjaCat
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    38 mins
  • Data Governance and AI

    Data Governance and AI
    Jun 18 2024

    Explore the dynamic intersection of data governance and AI with Tiankai Feng, Data Strategy and Data Governance Lead at Thoughtworks Europe. In this insightful interview, Tiankai discusses the essentials of trustworthy data, the critical role of AI oversight, and the importance of a human-centric approach to data governance.

    SHOWPAGE: www.ninjacat.io/blog/data-governance-and-ai

    © 2024, NinjaCat
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    30 mins
Management Marketing Economics
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