GEICO.

State Farm.

Progressive insurance.

Apple Computers.

These behemoth brands are known for witty, memorable commercials that create fun memories in our brains.

Conglomerates who spend $10,000,000s to write and launch “traditional” ad campaigns aimed at long-term memory recall.

Expensive promos with catchy, entertaining and engaging ads that get us to remember these brand names for life.

BUT:

Even though most seasoned copywriters and direct marketers AVOID this type of advertising…

There is STILL modern day, multi-million-dollar marketing and copywriting gold buried inside of ‘old school’ advertising methods…

…the type of lesser-known direct marketing lessons which fit virtually ANY industry and that amplify your competitive advantage -

No matter what niche you’re in. No matter what type of copy you write. No matter who your market is.

Listen in with direct advertising veteran Colin Ayres as we uncover wealth-creating secrets buried within ‘old school’ advertising campaigns—how to write stories stick, how to “entertain” in a way that provides loyalty, how to create irresistible memories in your market’s minds, and how to create unforgettable brands that drive engagement and long term loyalty.

It’s traditional “print” commercial and radio advertising versus direct response copywriting:

WHO WILL WIN?




_______Podcast Guest Liability: Hiring Disclaimer______

If you choose to contact podcast guests of the Authority Marketing Blueprint, you can can do so solely at your risk and under no circumstance shall we have liability for any business conducted with podcast guests. Jon Reyes, the Authority Marketing Blueprint, and Profit Ink LLC make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information provided by our podcast guests.

Podcast Guest Liability: Hiring Disclaimer______

If you choose to contact podcast guests of the Authority Marketing Blueprint, you can do so solely at your own risk and under no circumstances shall we have liability for any business conducted with podcast guests. Jon Reyes, the Authority Marketing Blueprint, and Profit Ink LLC make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information provided by our podcast guests.