Showing titles in Words, Language & Grammar

As a White House speechwriter, Terry Szuplat helped craft hundreds of speeches for President Obama. But when it came to public speaking himself, Szuplat—like many people—was gripped by anxiety and preferred to stay in the shadows. When he was invited to give the first major speech of his life, he faced a choice: keep hiding from what scared him, or finally face his fears.

It’s difficult to be an effective speaker when you’re not used to speaking in front of a crowd. It’s even more difficult to influence a crowd when you have raging anxiety inside of you. Being able to influence an audience sounds like a difficult task. Without the proper training and the right guide, it’s impossible to take control of the audience’s attention. Luckily for you, this guide on How Highly Effective People Speak is a true game-changer! This book will teach you all the essentials towards becoming a highly effective speaker and will help you enhance your powers of persuasion!

Most people think genres are simply categories on Netflix or Amazon that provide a helpful guide to making entertainment choices. Most people are wrong. Genre stories aren’t just a small subset of the films, video games, TV shows, and books that people consume. They are the all-stars of the entertainment world, comprising the vast majority of popular stories worldwide. That’s why businesses—movie studios, production companies, video game studios, and publishing houses—buy and sell them. Legendary writing teacher John Truby provides a guide to understanding the major genres of the story world.

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.

In this classic, the world’s expert on language and mind lucidly explains everything you always wanted to know about language: how it works, how children learn it, how it changes, how the brain computes it, and how it evolved. With deft use of examples of humor and wordplay, Steven Pinker weaves our vast knowledge of language into a compelling story: language is a human instinct, wired into our brains by evolution. The Language Instinct received the William James Book Prize from the American Psychological Association....

John C. Maxwell has been a public speaker and motivational teacher for more than fifty years. He is one of only eight people on the planet who have been awarded Toastmaster’s Golden Gavel and been inducted into the National Speakers' Association Hall of Fame. In The 16 Undeniable Laws of Communication: Apply Them and Make the Most of Your Message, he shares everything he’s learned from a lifetime of communication.

“Long live the King” hailed Entertainment Weekly upon publication of Stephen King’s On Writing. Part memoir, part master class by one of the bestselling authors of all time, this superb volume is a revealing and practical view of the writer’s craft, comprising the basic tools of the trade every writer must have. King’s advice is grounded in his vivid memories from childhood through his emergence as a writer, from his struggling early career to his widely reported, near-fatal accident in 1999—and how the inextricable link between writing and living spurred his recovery.

In Made in America, Bryson de-mythologizes his native land, explaining how a dusty hamlet with neither woods nor holly became Hollywood, how the Wild West wasn't won, why Americans say 'lootenant' and 'Toosday', how Americans were eating junk food long before the word itself was cooked up, as well as exposing the true origins of the G-string, the original $64,000 question, and Dr Kellogg of cornflakes fame.

There are few creative acts more mysterious and magical than writing a song. But what if the goal wasn't so mysterious and was actually achievable for anyone who wants to experience more magic and creativity in their life? That's something that anyone will be inspired to do after listening to Jeff Tweedy's How to Write One Song. Why one song? The idea of becoming a capital-S songwriter can seem daunting, but approached as a focused, self-contained event, the mystery and fear subsides, and songwriting becomes an exciting pursuit.

For millennia, philosophers and scientists have been trying to unlock the secrets of the mind with only limited success—until now. Today, with modern technologies including the best in neuroscience, medical imaging, and recent advances in artificial intelligence, we are making more progress than ever before. In Introduction to Cognitive Science, Professor Thad A. Polk takes you on a fascinating tour of the latest discoveries in the relatively new field of cognitive science. In 24 exciting lectures, Professor Polk shares dozens of the most challenging questions in cognitive science today.

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.

Good books don’t happen by accident. They happen because the author has a plan every step of the way, from their book’s structure to the publishing path that’s best for them. Any author with a great idea and a boatload of gumption can write and publish an impactful nonfiction book, and Hungry Authors is the tool every writer needs to make that happen.

Natalie Goldberg has been writing for the past fifty years. But at the beginning of the pandemic, she suddenly wasn’t able to write anymore. Her imaginative wellspring had dried up, and she was forced to ask herself: what do I do when what has always worked for me doesn’t work anymore? In this beautifully written, inspiring personal account, Natalie shares her harrowing journey out of creative paralysis and back onto the page.

Field's books on the essential structure of emotionally satisfying screenplays have ignited lucrative careers in film and television since 1979. In this revised edition of his premiere guide, the underpinnings of successful onscreen narratives are revealed in clear and encouraging language that will remain wise and practical as long as audiences watch stories unfold visually—from hand-held devices to IMAX to virtual reality - and whatever comes next!

By analyzing the elements of wit employed by such eminent humorists as Evelyn Waugh, Mark Twain, and P.G. Wodehouse, The Ways to Wit nourishes one’s comedic sense, deepens one’s sense of irony, and ultimately teaches one what it takes to write excellent, humorous wit.

Roughly half the world's population speaks languages derived from a shared linguistic source known as Proto-Indo-European. But who were the early speakers of this ancient mother tongue, and how did they manage to spread it around the globe? The Horse, the Wheel, and Language solves a puzzle that has vexed scholars for two centuries and recovers a magnificent and influential civilization from the past.

Explanation - conveying meaning - is an art. And the BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos, is something of a master of the form. In this book, Ros shares the secrets he has learned from years of working in high-pressure newsrooms, identifying the ten elements of a good explanation and the seven steps you need to take to express yourself as persuasively and accurately as possible.

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.

MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun.

What makes “cults” so intriguing and frightening? What makes them powerful? The reason why so many of us binge Manson documentaries by the dozen and fall down rabbit holes researching suburban moms gone QAnon is because we’re looking for a satisfying explanation for what causes people to join - and more importantly, stay in - extreme groups. We secretly want to know: could it happen to me? Amanda Montell’s argument is that, on some level, it already has.