Mostrando resultados por Editor "Phoenix Books" en Empresas y Profesiones

In today's highly competitive business environment, you must know how to write in a clear and convincing way if you want to get ahead. This unique audio enables you to do so quickly and easily! Business writing consultant Carol Gelderman provides simple techniques and practical examples.

The Portable M.B.A. in Marketing offers an upper-level marketing curriculum, updated and applied to today's - and tomorrow's - managers. It illuminates the key issues facing today's companies: the rediscovery of the customer, the quest for total quality, global competition, and the challenges of innovation, all of which are necessary components of the competitive edge in the global economy.

Top best-selling business author, James A. Belasco teams with corporate leader Jerre Stead, CEO of Ingram Micro, Inc. to create the ultimate business guidebook for the future.

Although it sometimes seems as if we're merely walking the same path as thousands of people before us, everyone walks it their own unique way. Every person we meet, thing we touch, and situation we encounter bears the mark of our distinctive individual selves. This life-affirming guide is for people who are struggling with their direction in the face of constant changes in the family, society, and workplace. The author offers provocative insights and practical advice to help seekers evaluate who they are, what they're doing, and where they'd like to go.

Sooner or later, each of us reaches a point when we have to make choices—important choices-about the future course of our work life. It's a big decision to make at any time, but significantly more important—even crucial—when you're at the midpoint of your career. You've worked hard to get where you are and have something at stake: a reputation, a good salary, and probably substantial benefits. To say nothing of a family, kids, heading for college, and a retirement plan. You have to make the right choice.

Learn how to: create and analyze personal financial statements; develop a sound spending plan; protect income and assets; select the right investment opportunities; and develop practical retirement and estate planning strategies. Now you can brush up on the latest ideas and get the tools you need to set and meet your financial goals.

Whether you're a new supervisor or an experienced manager, this inspiring audio will give you hundreds of ideas and strategies you can put to work immediately to get the most from your people. Based on Dun & Bradstreet's popular seminar "How to Be a Successful Supervisor," this dramatic program will strengthen your supervisory skills and make you a more productive, effective and successful manager.

Get instant access to cutting-edge ideas and the hard-won wisdom of one of today's leading experts on information technology (IT). Using real-world examples, this audio guide delivers the facts you need to navigate complex IT issues, including: which technologies are most important in running a business today; how to manage the use of and direction of your company's technology issues; ways to measure workplace performance with IT; and much more.

The intense competitiveness of today's economic world makes outstanding leadership a basic necessity. No matter how carefully an organization is designed to create the right atmosphere, structures, procedures, and managerial behavior, the nature of our rapidly changing environment means major changes are needed more frequently than ever before.

As a star safety for the Los Angeles Rams, Johnnie Johnson's personal approach to the game of football helped him to excel for 10 years. Today, Johnson uses that same personal approach to get ahead in the business world, where he owns 2 companies - a personal development firm and a highly successful real estate agency. Find out the secrets of Johnson's method in this powerful, engaging account, which shows how to take immediate control of your life.

Economists and financial wizards William Sterling and Stephen Waite take an in-depth look at how America's baby boomers have transformed the nation's - and the world's - economy, and how that transformation must inevitably - and radically - alter its course as the boomers age. The authors show listeners that there are strategies they can use, both as private individuals and collectively as a nation, to stay ahead of the all-important demographics curve and prosper during the "age wave".

A must-read for anyone interested in book publishing, Inside the Bestsellers is about ordinary people who became top-selling authors. Discover how James Redfield self-published The Celestine Prophecy and later sold the rights to Warner for $800,000, and how the authors of Chicken Soup for the Soul promoted their book to the top of The New York Times best seller list - stories that have forever changed the business of publishing.

How can you bring out the best from each member of your team? For Allan Cox, joyful collaboration - trust, humor, and directness - pave the way to success. Cox draws his lessons from the adage "little things that mean a lot" and illustrates his points with powerful anecdotes. Each story yields a moral complete with a set of actions that will yield quick, tangible results for your team.

Designed to carry tomorrow's leaders into the 21st century, this guide carries through on the strengths that made its predecessor a classic, offering contributions from an international team of experts from today's top business schools. You'll get an overview of all the major business school topics: management, finance, economics, marketing, leadership, strategy, and much more.

Stop losing sales and income! This fast, effective program shows how to identify and correct the most common errors made by salespeople. Find out what more than 100,000 top sellers have already learned: how to eliminate the number one cause of discontinued orders, turn low-potential "dry runs" into an avalanche of new and profitable business, and make a quick, positive impression on potential buyers - even those hard-to-impress prospects who shy away from salespeople. Boost your career and commissions with these proven sales techniques.

Have you ever dreamed of leaving the rat race and going out on your own? Maybe you've thought about starting a small business, becoming a business consultant, or turning a hobby into a part-time job. No matter what sort of self-employment interests you, you will have questions and you will need some guidance.

So business is booming and you have your feet on the ground - how do you make your business grow? The editors at Kiplinger discuss topics of special interest to today's entrepreneur, including building a firm foundation, getting the most from accountants and attorneys, and hiring the best employees. You'll even get the lowdown on how to take your business global. Whether you already own a small business or plan to start one, don't miss this helpful guide to making your company grow.

"You're hired!" If these are words you're longing to hear, listen to this. Kiplinger's no-nonsense, hands-on guide will help you develop a job campaign strategy and land a job that meets your criteria. You'll learn about every step of the search, from deciding what kind of work you're suited for, to marketing yourself, to interviewing for first place, to making the final decision. These are tactics that work - and will have you working, too!

Today's modern, competitive business environment demands that executives conduct business operations more effectively and compassionately. Turning to the ancient wisdom of China provides insight for professionals who want to stay on the cutting edge. This program guides executives with fundamental teachings on the topics of leadership, strategy, selling, personnel, and ethics from the writings of Confucius, Chuang Tzu, Lao Tzu, and others to present a practical vision for those who strive to maintain formidable status in the ever-changing business world.