Showing results for title "Truth" in Business & Careers

America's leading nutritionist exposes how the food industry corrupts scientific research for profit. Is chocolate heart-healthy? Does yogurt prevent type-two diabetes? Do pomegranates help cheat death? News accounts bombard us with such amazing claims, report them as science, and influence what we eat. Yet, as Marion Nestle explains, these studies are more about marketing than science; they are often paid for by companies that sell those foods.

Pricing mastery made easy. A must-listen for entrepreneurs seeking to determine what their customers value and set prices they want by understanding the truth about pricing—it isn't about the price. Everything that happens before the price matters much more than the price itself. Have happier clients, boost your profits, and confidently master the pricing game with this comprehensive guide.

Ever wished you could navigate the complexities of arguments with grace and precision, uncovering hidden truths and crafting compelling arguments? The Socratic method, a powerful tool for critical thinking honed by the ancient philosopher Socrates, holds the key to unlocking your inner wisdom and becoming a master of persuasion. But mastering this method goes beyond simply asking questions. It delves into the art of crafting inquiries that unravel assumptions, expose hidden biases, and lead to profound insights.

Consider this book your strategic toolbox, full of Bethenny’s smartest and most practical no-nonsense business principles and tactics, illustrated through her own compelling stories and lessons from the entrepreneurial front and experience building the successful Skinnygirl and Bethenny brands, becoming a successful television and podcast producer, and managing her philanthropic foundation.

In The Truth Machine, Michael J. Casey and Paul Vigna demystify the blockchain and explain why it can restore personal control over our data, assets, and identities; grant billions of excluded people access to the global economy; and shift the balance of power to revive society’s faith in itself. They reveal the disruption it promises for industries including finance, tech, legal, and shipping.

With the constant threat of oil shortages facing us and wanting to educate herself about possible alternatives, Gwyneth Cravens skeptically sets out to find for herself the truth about nuclear energy. Her conclusion: It is a totally viable and practical solution to global warming. She enlists the help of Rip Anderson, a leading scientist in the field of risk assessment, and with his tutelage, she travels the country, visiting uranium mines, enrichment centers, reactors, and waste sites.

Finally a book that explains the ins and outs of what it takes to close the dreaded short sale. This book will teach you everything you need to know as the real estate professional in such a tedious transaction. This is the uncensored and raw truth about the process it takes to get your client to the closing table!

In Leadership BS Jeffrey Pfeffer shines a bright light on the leadership industry, showing why it's failing and how it might be remade. He sets the record straight on the oft-made prescriptions for leaders to be honest, authentic, and modest; tell the truth; build trust; and take care of others. By calling BS on so many of the stories and myths of leadership, he gives people a more scientific look at the evidence and better information to guide their careers.

Are you making it difficult for your potential customers to buy from you? Today's buyers are overloaded - overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded "sales process". In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure - and alienating potential buyers in the process.

If you want your customer service team to get creative about excellent customer service, this audiobook will do the job. An unforgettable true story about a young man with Down Syndrome who changes the culture of a grocery store.

A groundbreaking book that boldly claims the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential.

Corporate whistle-blowers save lives, prevent fraud, and preserve the environment. But these results come through a long, difficult, draining, and, often, frightening process that leads many unprepared would-be whistle-blowers to give up. Fortunately, they now have the support they need. This unprecedented and authoritative guide covers every step of the process - finding information to support your claims, determining whom to blow the whistle to, dealing with attacks from opponents, enlisting allies, understanding the law, and more.

In this entrepreneur's memoir, Alli Webb invites you into her world as a businesswoman, a mother, and a partner, untangling her complicated journey with the wit and humor of a talented storyteller and the authentic wisdom of a woman who's been through it all—all the success and all the chaos. When Drybar and its world-famous blowouts took off seemingly overnight, she found herself surrounded by celebrity clients like Zooey Deschanel, Jennifer Garner, Gwyneth Paltrow, and Julia Roberts.

Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars.

Effective leadership comes down to implementing everyday, common-sense practices to help organizations thrive - and yet so many leaders are still missing these fundamental principles from their personal and professional lives. Renowned business experts Ken Blanchard and Randy Conley disclose the simple truths about leadership they have gathered over their long and distinguished careers to help bring common sense into common practice.

Larry Winget is NOT against starting your own business or becoming an entrepreneur. He is against doing it the wrong way, with no plan, little preparation and only your passion to rely on. In this new book from successful entrepreneur and New York Times bestselling author, Larry Winget, you'll learn the TRUTH about what you really need to know before you go into business, so you can stay in business.

Are you having trouble believing what the new self-proclaimed “experts” post on LinkedIn and beginning to question their proclamation that everything in sales has changed? The one constant in the world of sales is the noise from self-titled experts and thought leaders informing you of the latest tools, tricks, and strategies that you should utilize. However, ironically, the more modern solutions you adopt, the harder it is to get results. Mike Weinberg offers a wake-up call to salespeople and sales leaders on how to bypass the noise so you can start winning more new sales.

This invaluable roadmap for personal growth yields insight needed for navigating crises such as: criticism by stakeholders; when leaders are at the greatest risk of stagnation and firing; and when aversion to risk is likely to turn into a weakness. It provides the foundation for both rookies and seasoned leaders to gain self-insight and self-confidence and unlock both higher individual and corporate performance.

If you want to accomplish what’s important to you, discipline and willpower won’t get you where you need to go. In this iconoclastic audiobook, Susan Fowler reveals compelling insights and actions to help you master and maintain your motivation. Motivation is at the heart of everything you do and everything you want to do but don’t. Unfortunately, the ways we typically motivate ourselves don’t work. Relying on sheer determination eventually becomes exhausting - it’s not sustainable. And even setting goals can backfire - if you’re not setting them for the right reasons.

Tuesday Morning Coaching tells the story of Ryan Harris, a successful manager who is burned out and tired of working hard but going nowhere. Looking for guidance, Ryan reaches out to Jeff Walters, a semiretired executive who agrees to coach Ryan. Ryan learns that the solutions to his most challenging problems are often commonsense principles, based on taking responsibilities for your actions, going the extra yard in every situation, always keeping your word, and never deviating from your personal values.