Showing results by publisher "Brilliance Audio" in Career Success

Common sense and prudence have long been among the guiding tenets of society, but in today's economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good.

Corporate social responsibility, sustainability, and acting ethically are all accepted business aims, but their meaning and implementation in a global context is far less clear-cut. Global Business Ethics cuts through the confusion to provide a coherent basis for ethical decision-making within the complications of the international business landscape.

Packed with cases, cultural awareness scales, communication tests and practical tips, this lively guide will help anyone of any nationality become a better communicator. Whether one's task is to give a presentation to a cross-cultural group or to negotiate with an overseas client, Bridging the Culture Gap will ensure that the listener has the cultural awareness to communicate the intended message.

That is the challenge that all leaders face. This challenge grows more intense every day. Lead with Speed is the answer. This problem of speed is often disguised by other symptoms, such as "my projects cannot make an accurate prediction of when they will be done" or the stated need of "my teams need to take more risks." The real need is not reckless risk-taking that will lead to even more problems and finishing even later. The real need is for speed.

When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy.

In Rules to Break and Laws to Follow, marketing gurus Don Peppers and Martha Rogers challenge you to break the rules and propose a whole new way of thinking about how to create real shareholder value in today's competitive environment, operating with today's technologies.

Learn how to create a clear path to success with an efficient and collaborative team. Everyone has something to offer, you simply need to identify what each of your team members uniquely provides. Uncover your best qualities and imagine the goals that you can achieve with a group of equally talented individuals. No task is too big and no company is too small for a celebrated and strong team. This book is filled with team-building tips, real-life stories, and helpful quotes to begin your shared success.

Everything you do in life involves some sort of negotiation. You negotiate with your boss over your salary...with your coworkers over where to hold a meeting...and even with your family about where to take a vacation. When you buy a car, sell an idea, or solve any problems that involve others, your ability to negotiate is the key factor to getting what you want, and what you deserve. How to Become a Better Negotiator shows you the five basic steps of negotiation, how to avoid negotiation pitfalls and arrive at a successful conclusion.

The minute-taker is one of the most important and powerful people in a meeting and you can use this opportunity to develop your knowledge, broaden your horizons, and build credibility within the organization. Taking Minutes of Meetings is an easy-to-understand “dip-in, dip-out” guide which tells you how to confidently arrange meetings and produce minutes. It provides hands-on advice about the sections of a meeting, as well as tips on how to create an agenda, personal preparation, best practice advice on taking notes, and how to improve your accuracy.

Customer behaviors, business models, technologies, and regulations are evolving quickly, and many of the strategic rules we formerly lived by have become obsolete. To be able to respond quickly and intelligently to the fast pace of change, we need all levels and functions in our businesses to be creative and responsive. We need both courage and speed. Fearless Growth provides new rules to enable your company to adapt faster, move faster, and grow faster.

In a business world that spans several continents, it is no longer common for everyone to speak English as a first language. Whether you speak English as a first, second, or even third language, intercultural business communication means that getting it right first time has never been more important for you and your organization. English can never be standardized in the global and digital marketplace; instead, we can learn how to customize business English according to our own values and culture and communicate successfully across borders.

Technology has transformed the way we communicate. We email. We text. We tweet. We have reduced our communications down to efficient sound bites - and at the same time, many of us seem to know less and less about how to connect. Deeply, profoundly connect. Here, acclaimed performance coach Achim Nowak introduces the listener to his powerful four Levels of Connection. Nowak's techniques instantly transform the skills taught in traditional business communication and NLP programs.

Our culture has made it a badge of honor to be stressed, frazzled, running on empty - but Wasmund is on a mission to change that. Her audiobook is for everyone who runs from task to task, trying to be all things to all people, never feeling like they have the time or energy to give anything their full attention. She shows that when we embrace a less is more attitude, we can appreciate all the good things we already have and find the courage to prune the nonessentials.

Customer loyalty is essential to the long term financial success of your business, but with more choice then ever before, customers today have high expectations of the products and services they use. To continue to meet - and even to exceed - these high expectations, you need a top notch customer services system in place, and Customer Care Excellence will enable you to achieve just that.

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity.

In the wake of economic downturn, foreign competition, spiking oil prices, and even war, American business throughout this decade has been thrust into crisis. To improve their performance, corporations everywhere have adopted a wide range of tools and techniques, yet many continue to struggle. Going Lean points to a better way.

Working with difficult people can reduce your morale, threaten your productivity, deplete your energy, and waste your time. But you don't have to be helpless in the face of other people's craziness! Knowing how to handle coworkers' disruptive behavior is one of the most important career skills you can have, allowing you to become a more valuable employee and a more self-reliant person.

Decade of Change features insights and wisdom into how to manage, and make the most of, change. Vinton Cerf, co-creator of the Internet, peers into the Web's future. Nobel Prize winner Daniel Kahneman probes the nature of decision making. Lieutenant General Russel Honoré, the Hurricane Katrina hero, offers leadership lessons he applied in that crisis. Visionary executive Ray Anderson makes a powerful business case for environmental sustainability.

When activist Nell Merlino decides something needs to change, she throws everything she has into changing it, whether it is raising the visibility of girls or helping women build their microbusinesses into million-dollar enterprises. Her many campaigns have helped women make dreams come true and Stepping Out of Line is Merlino's bold manifesto for women to get what they want in their lives.