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More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.

How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners - some visible, some hidden - deliver on their promises, too.

In Leading Matters, current Chairman of Alphabet (Google's parent company), former President of Stanford University, and "Godfather of Silicon Valley," John L. Hennessy shares the core elements of leadership that helped him become a successful tech entrepreneur, esteemed academic, and venerated administrator. Hennessy's approach to leadership is laser-focused on the journey rather than the destination. Each chapter in Leading Matters looks at valuable elements that have shaped Hennessy's career in practice and philosophy.

How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the "product," you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job-not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or "behind" when it comes to courting clients, an unfamiliar territory where you're never quite sure of the line between under- and over-selling. This book comes to the rescue with real, practical advice for selling what you do.

Inspiring women to pursue their own colorful dreams, I'm Not Really a Waitress tells the story of how Suzi Weiss-Fischmann transformed a small dental supply company into a number one beauty brand around the world.

The $20 SaaS Company: From Zero to Seven Figures Without Venture Capital describes the story of a young entrepreneur who built a $20 investment into a multi-million dollar software company. With no investors, role models, high-tech equipment, or marketing team, the audiobook tells you how to beat venture capital based companies at their game. This audiobook contains the secret strategies to running a profitable SaaS company, describing the tactics to get the word out about your product for free.

Why keep lining the pockets of others when your unique ideas could take you to independence, financial security, and confident entrepreneurship? It’s easy to assume that it takes a certain type of personality to run a successful business. However, entrepreneurship isn’t a skill that you are either born with or simply don’t have. It’s more like a gardener planting their first seed. With patience, passion, and the right knowledge, that seed can turn into a thriving plant!

Ready to transform your financial future and embrace the freedom of passive income? "Affiliate Marketing Mastery: The Ultimate Guide to Generating Wealth Online" is your key to financial independence through affiliate marketing. This practical guide reveals strategies used by successful affiliate marketers to create a steady income from home. Perfect for beginners and experienced marketers alike, it offers actionable steps, insider tips, and motivation to succeed.

An expert on ethical leadership analyzes the complicated history of business people who tried to marry the pursuit of profits with virtuous organizational practices - from British industrialist Robert Owen to American retailer John Cash Penney and jeans-maker Levi Strauss to such modern-day entrepreneurs Anita Roddick and Tom Chappell.

Are you waiting for that once-in-a-lifetime opportunity to change your life, change your business or change the world? How will you know when it comes? How will you be sure you're ready? This book is not about waiting for an opportunity that might never come. It's a book for right now containing ideas and strategies that can be employed right away, and will ensure that you attract opportunities, whether big or small, all the time.

If you want to know, step by step, how to quickly, easily, and smoothly walk anyone from being a skeptical prospect to a happy customer that refers you friends, family, and colleagues...then you want to read this book.

The light, humorous tone in Streetsmart Financial Basics for Nonprofit Managers makes it an accessible resource for nonprofit executives, board members, students, and those new to the field. This book forgoes useless, pretentious verbiage in order to outline real-world strategies that work. This edition includes: new insights, updates, vignettes, case studies, and examples to deal with the implications of nonprofit financial management; an examination of nonprofit business models in relation to growing demands from the government and other funders; and more.

In How to Be a Great Boss, Gino Wickman and René Boer present a straightforward, practical approach to help bosses at all levels of an organization get the most from their people. They share time-tested tools that have worked for more than 30,000 bosses in every industry. You can learn to be a great boss - and dramatically improve both your organization's performance and your team's excitement about their work.

Do you have a passion for organizing things and making areas look nice and neat? Are you someone who is looking to live life on your terms by having your own business while also helping out others? If you are someone who has a knack for keeping things neat and organized, then this business is for you.

Whether you are a rookie or an established broker, this is the guide you need to lay the foundations for long-term success. Author Dustan Woodhouse has packed this book with dozens of tips and lessons gleaned from personal experience processing over 1,300 mortgage files and taking in over 2,000 applications verbally.

Can you succeed in business when your strength is more about sensitivity than swagger? If you’re moved by meaning, more than manipulation? In other words: Can you succeed while still being you? Christine Kane is living proof that the answer is yes. Far too many of us have swallowed the notion that business owners have to be a certain way to be successful - strategy-obsessed, data-driven, and relentlessly aggressive.

Especially relevant in today's world of corporate scandals and new accounting laws, the numbers in a financial report contain vitally important information about where a company has been and where it is going. Packed with new and updated information, Reading Financial Reports for Dummies, 3rd Edition gives you a quick but clear introduction to financial reports - and how to decipher the information in them.

I am sure you have heard it said that wealth and abundance have nothing to do with your background, gender, or location. However, this undeniable nugget of wisdom is just the tip of the millionaire's iceberg. The harsh reality is there is a careful balance of wealth and poverty in the world. If you act in one way you will become rich and have everything you desire. Act another way and you will stay among the majority who struggle to cope with never quite having enough.

Although keeping a record of your income and expenses may seem straightforward, bookkeeping today involves many complexities. In this audiobook, you will discover all you need to master the art of bookkeeping. This comprehensive guide will explain bookkeeping simply and efficiently.

Are you tired of living in the draining loop of work-eat-repeat? Do you want to leverage a new opportunity that can open the doors to more financial control and stability? Are you interested in making a legacy that can serve several generations to come? If you dream of living on your own terms, then you’ve come to the right place--you are about to discover how you can turn your expertise into a successful money-making model in just seven easy steps!