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The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read (or listen) to nothing else on entrepreneurship and start-ups, listen to these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

It's a rainy day in Seattle, and on the third floor of First Guarantee Financial, people have stopped believing they can make a difference. To new manager Mary Jane Ramirez, the challenge of bringing life back to her unenthusiastic and unmotivated team seems impossible, until she discovers an incredibly successful workplace down the street where the employees are so alive and passionate that people stop just to watch them work!

In this book, Gerry O'Brion combines his years as a corporate executive with over a decade of real-world experience implementing the framework in companies around the globe. His keynote address reaches thousands of CEOs, businesses owners, executives, sales professionals, franchisees, and marketers every year. Companies who use the framework focus their messages, drive innovation, increase trust, generate more referrals and close more sales.

Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.

This is the remarkable behind-the-scenes story of the creation and growth of Airbnb, the online lodging platform that has become, in under a decade, the largest provider of accommodations in the world. At first just the wacky idea of cofounders Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, Airbnb has disrupted the $500 billion hotel industry, and its $30 billion valuation is now larger than that of Hilton and close to that of Marriott.

You run a business. And running a business is hard. The burden of responsibility, the weight of stress, and the loneliness of running your business are a far cry from your friends who work salaried jobs. The path of least resistance is to let the stress and isolation of starting, running, and growing a business infiltrate most aspects of your life. Over and over, we've watched our fellow entrepreneurs succumb to the mental toll and chaos of running a business. We've also experienced it firsthand as we've launched and grown our own businesses.

In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment.

The number-one reason most people don't reach their biggest dreams and goals is what international business coach Howard Partridge calls F.T.I. Failure to Implement. Many times, people know what to do and how to do it; they just don't do it. This book reveals the causes of F.T.I. and offers a proven path to overcoming the tendency toward inaction.

For 80 years, Dale Carnegie & Associates, Inc., has been training people to get the most out of what they put into their careers. The Leader in You builds on the fundamentals of human relationships to help you develop your own innate leadership skills. Learn basic techniques and find the leader in you to succeed.

Sephi Shapira spent 20 years as a tech entrepreneur, founding multiple start-ups. Since 2010, Sephi has mentored over 100 tech CEOs through their fundraising process, helping them raise funds across all levels of financing.

These six daily practices will fuel your efforts to create and sustain positive change in your life. Now The Miracle Morning for Entrepreneurs brings you these principles in a whole new light - alongside the entrepreneurial elevation principles and the entrepreneur's elevation skills. These are essential skills that you need to create a successful business and personal life.

First published in 1880 by P. T. Barnum, The Art of Money-Getting is a short book encouraging the general public to aspire to wealth through proper economic means: building a savings, collecting on interest, operating business with integrity, learning the true value of money, working for what you earn, and foregoing extravagances in order to live a more modest lifestyle where saving money is the goal.

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson.

Ram Charan, Stephen Drotter, and James Noel are three eminent business consultants on the cutting edge of the knowledge economy. They have coached managers at many world-class organizations; now their combined expertise on the subject of leadership is condensed in this fascinating audiobook.

Ideation. Transition. Execution. These are the three stages of business growth every C-suite leader must navigate throughout the life of their company. Surviving each one is not good enough. You want to thrive, evolve, and, when necessary, transform. But who do you market to? What do you need to operate effectively? When can you scale your business, and in which areas can you grow the most?

Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities that lie ahead. What will happen when retiring Boomers free up jobs? How will Generation Y alter supermarkets? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population declines? Upside puts this powerful yet little-understood science to work finding answers.

Junk to Gold is about one man's journey from humble beginnings to unimaginable success. Willis Johnson, the founder of Copart (CPRT), offers up a personal and inspirational account of this journey to the top, including lessons he learned from love, war, and building a global, multibillion-dollar business. Even at the pinnacle of success, Willis remained grounded in his family-first values. His stories will inspire and provoke the entrepreneur in everyone to start building their dream.

Based on the finest tools, techniques, principles, and strategies offered in Awaken the Giant Within, best-selling author and peak-performance consultant Anthony Robins offers daily inspiration and small actions (exercises) that will compel you to take giant steps forward in the quality of your life.

How to Make Money Online with ChatGPT is your comprehensive guide for optimizing ChatGPT and growing your online earnings. Even if you have never used ChatGPT before, this book will show you how to set up your ChatGPT account, become a top online earner, and create multiple passive income sources.

One of the greatest challenges facing business owners globally is that they simply don't charge enough for what they do. And this leads to all kinds of nasty problems. There has never been a better time to put an end to this self-destructive business practice once and for all. Someone Has To Be The Most Expensive, Why Not Make It You? is the culmination of Andrew Griffiths' thirty-five-year entrepreneurial journey.