Mostrando títulos en Redacción y Editorial

Delve into the labyrinth of Jorge Luis Borges’s thoughts on the theory and practice of literature, and learn from one of the most influential writers of the twentieth century not only what a writer does but also what a writer is. For the first time ever, here is a volume that brings together Borges’s wide-ranging reflections on writers, on the canon, on the craft of fiction and poetry, and on translation—an ars poetica of one of the twentieth century’s greatest writers.

Patrick Radden Keefe’s work has garnered prizes ranging from the National Magazine Award and the National Book Critics Circle Award in the US to the Orwell Prize in the UK for his meticulously reported, hypnotically engaging work on the many ways people behave badly. Rogues brings together a dozen of his most celebrated articles from The New Yorker.

In Fiction Writing 101, you’ll find a complete guide to nailing a successful book—from the seed of an idea right through to the finished manuscript....

Merchants of Truth is the groundbreaking and gripping story of the precarious state of the news business told by one of our most eminent journalists. Jill Abramson follows four companies: The New York Times, The Washington Post, BuzzFeed, and Vice Media over a decade of disruption and radical adjustment. The new digital reality nearly kills two venerable newspapers with an aging readership while creating two media behemoths with a ballooning and fickle audience of millennials.

What About the Baby?: Some Thoughts on the Art of Fiction gathers the best-selling novelist Alice McDermott’s pithiest wisdom about her chosen art, acquired over a lifetime as an acclaimed writer and teacher of writing.

Finally—a book of writing advice that accounts for all of the messy, perverse, practical, and inexplicable parts of being a human who writes.

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

The first book in The Art Of series of books on the craft of writing, fiction writer and essayist Charles Baxter's The Art of Subtext discusses and illustrates the hidden subtextual overtones and undertones in fictional works haunted by the unspoken, the suppressed, and the secreted.

Editing is an invisible art where the very best work goes undetected. Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. In What Editors Do, Peter Ginna gathers essays from 27 leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children's publishing, the contributors make the case for why editing remains a vital function to writers - and readers - everywhere.

In his essential writing guide, This Year You Write Your Novel, Walter Mosley supplied aspiring writers with the basic tools to write a novel in one year. In this complementary follow up, Mosley guides the writer through the elements of not just any fiction writing, but the kind of writing that transcends convention and truly stands out. How does one approach the genius of writers like Melville, Dickens, or Twain? In Elements of Fiction, Walter Mosley contemplates the answer.

There are few creative acts more mysterious and magical than writing a song. But what if the goal wasn't so mysterious and was actually achievable for anyone who wants to experience more magic and creativity in their life? That's something that anyone will be inspired to do after listening to Jeff Tweedy's How to Write One Song. Why one song? The idea of becoming a capital-S songwriter can seem daunting, but approached as a focused, self-contained event, the mystery and fear subsides, and songwriting becomes an exciting pursuit.

Antología de la obra periodística de Gabriel García Márquez. Más de medio centenar de textos representativos de toda su trayectoria, seleccionados por Cristóbal Pera.

Legendary writing coach Jack Hart spent 26 years at The Oregonian and has taught students and professionals of all stripes, including bloggers, podcasters, and more than one Pulitzer Prize winner. Good writing, he says, has the same basic attributes regardless of genre or medium. Wordcraft shares Hart’s techniques for achieving those attributes in one of the most broadly useful writing books ever written. Originally published in 2006 as A Writer’s Coach, the book has been updated to address the needs of writers well beyond print journalists.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Who else wants their dream book written today? If you can speak out loud, then you have what it takes to become a lightning-fast, best-selling author. Most people dream of writing a book, but those manuscripts end up shoved away in dusty drawers, half-finished and abandoned to be eaten by moths. Many of them are great writers, many of them have great ideas. Yet so many people come to the conclusion that they'll never finish their books.

When veteran war reporter Benjamin Hall woke up in Kyiv on the morning of March 14, 2022, he had no idea that, within hours, Russian bombs would nearly end his life. As a journalist for Fox News, Hall had worked in dangerous war zones like Syria and Afghanistan, but with three young daughters at home, life on the edge was supposed to be a thing of the past. Yet when Russia viciously attacked Ukraine in February 2022, Hall quickly volunteered to go. A few weeks later, while on assignment, Hall and his crew were blown up in a Russian strike.

A pioneer of the New Journalism movement, Hunter S. Thompson wrote with a fire that captured the attention of millions. Here Thompson delivers a mind-bending view of the 1992 presidential race, packed with all the horror, sacrifice, lust, and glory that made this campaign so utterly fascinating.

El relato de cómo Jorge Ramos confrontó y desenmascaró a Nicolás Maduro ante las cámaras, y todo lo que ocurrió antes y después de la entrevista. El 25 de febrero de 2019, apoyado por su equipo de Univision, Jorge Ramos realizó una entrevista —preparada minuciosamente— a Nicolás Maduro.

Dear writers, it’s been a light year since ChatGPT introduced artificial intelligence into the world of writing. And oh, what a year it has been. By now, you’ve probably tried using AI to brainstorm premises, write marketing copy, develop characters, and build worlds. * * * Do you wish to do more? • Are you curious about what you can do beyond using ChatGPT? • Ready to learn how to customize AI to your own writing? • Wondering how to keep up with the pace of AI? Fear not. I’m Rachelle Ayala, a USA Today Bestselling author and AI trailblazer. I’m here to equip you with the ...

Whistlestop tells the human story of nervous gambits hatched in first-floor hotel rooms, failures of will before the microphone, and the cross-country crack-ups of long-planned stratagems. At the bar at the end of a campaign day, these are the stories reporters rehash for themselves and embellish for newcomers. In addition to the familiar tales, Whistlestop also remembers the forgotten stories about the bruising and reckless campaigns of the 19th century.