Showing results by publisher "Highbridge, a division of Recorded Books" in Money & Finance

As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given all organizations - from traditional businesses to tech start-ups - direct, real-time access to their most devoted consumers, and it's easy to forget that this access flows both ways.

The curtain is about to rise, say Pine and Gilmore, on the Experience Economy, a new economic era in which every business is a stage, and companies must design memorable events for which they charge admission. With The Experience Economy, Pine and Gilmore explore how successful companies, using goods as props and services as the stage, create experiences that engage customers in an inherently personal way.

Public speaking is one of the most intimidating and important aspects of many jobs. Speaking up with Confidence is an indispensable resource for anyone who wants to write and deliver a speech that people will listen to and remember.

The New Frugality amounts to a paradigm shift in the way we spend and save. The good news is that a frugal lifestyle is one of less waste, lower environmental impact, greater peace of mind, and, over the long run, deeper satisfaction.

What does working class mean in today's America? Today's workers don't just man the assembly lines. They watch our children and aging parents, park our cars, screen our luggage, clean our offices and hotel rooms, cook our take-out meals, and stock our store shelves. And they are blacker, browner, and more female than the old working class. They are not as organized in terms of their unions and political clout, but they are demographically powerful and are awakening to that power.

Josh Harris had been New York's first net millionaire. He founded the city's first dotcom, Pseudo.com, and paved the way for a cadre of net-savvy 20-somethings to follow, riding a wave of tech euphoria to unimagined wealth and fame for five years, before losing it all in the great dotcom crash of 2000. Long before then, however, Harris's view of where the web would take us had darkened, and he began a series of lurid social experiments aimed at illustrating his worst fear: that the internet would soon alter the very fabric of society - cognitive, social, political, and otherwise.

Crusades against the automobile are nothing new. Its arrival sparked battles over street space, pitting the masses against the millionaires who terrorized pedestrians. When the masses got cars of their own, they learned to love driving, too. During World War II, Washington nationalized Detroit and postwar Americans embraced car and country as if they were one.

Cohen shows how smart guys like Jeff Bezos, Peter Thiel, and Mark Zuckerberg fell in love with a radically individualistic ideal and then mainstreamed it. With these very rich men leading the way, unions, libraries, public schools, common courtesy, and even government itself have been pushed aside to make way for supposedly efficient market-based encounters via the Internet. Donald Trump's election victory was an inadvertent triumph of the "disruption" that Silicon Valley has been pushing. A society that belittles civility, empathy, and collaboration can easily be led astray.

Richness or reach? For business leaders, it used to be a fundamental strategic tradeoff: focus on "rich information", customized products and services tailored to a niche market, or reach out to a broad, general market with watered-down information.

This collection of essays deals with the situated management of risk in a wide variety of organizational settings. The emphasis in these contributions is upon the variety of ways in which organizational actors, in combination with a range of material technologies and artifacts, such as safety reporting systems, risk maps, and key risk indicators, accomplish and make sense of the normal work of managing risk - riskwork.

Worthless, Impossible, and Stupid is about how enterprising individuals see hidden value in situations where others do not, use that perception to develop products and services that people initially don't think they want, and ultimately go on to realize extraordinary value for themselves, their customers, and society as a whole. Amazingly, this process repeats itself in one form or another countless times a day all over the world.

New Marketing, whose tools include things like MySpace, You Tube, Web sites, permission marketing, cable TV, and viral techniques, is reshaping our world. But many companies try to use the tools without first getting their organization and products in sync with them. The result: what Seth Godin calls a "meatball sundae". A big, ineffective mess.

Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide. But Silicon Valley does not answer to the electorate; nor have they been voted into office. And the perils of their influence are only now making themselves known.

It’s clear that in today’s era of fiscal constraints and political gridlock, we can no longer turn to government alone to tackle towering social problems. What’s required is a new, more collaborative and productive economic system. The Solution Revolution brings hope - revealing just such a burgeoning new economy where players from across the spectrum of business, government, philanthropy, and social enterprise converge to solve big problems and create public value.

More than 50 years ago, an assassin's bullet robbed us of one of the most eloquent voices for 20th-century human rights and justice. Drawing on a new generation of scholarship about the civil rights era, To the Promised Land goes beyond the iconic view of King as an advocate of racial harmony to explore his profound commitment to the poor and working class, and his call for "nonviolent resistance" to all forms of oppression, including economic injustice.

Every time we Google something, Facebook someone, or just carry a phone, we create data. Yet, we do not benefit from this wealth of information as much as we should. Andreas Weigend - an advisor to Alibaba, BMW, Hyatt, MasterCard, and Lufthansa, among others - wants to change that. In Data for the People, he proposes six basic data rights that we all need to make better decisions. Big data is here to stay. The time has come to shift the balance of power back to the individual.

Initial public offerings (IPOs), or new listings of companies on stock exchanges, are among the most important form of finance and generate considerable attention and excitement. They are used to raise capital or to monetize investments by the early generation of venture capital and other private investors. They are increasingly international in scope and reach. This audio handbook provides a comprehensive overview of why companies list on stock exchanges, how IPOs are regulated, initially valued, and their performance in the short and long run.

The Soul of Capitalism examines how the greatest wealth-creation engine in the history of the world is failing most of us, why it must be changed, and how intrepid pioneers are beginning to transform it. Best-selling author William Greider analyzes how our relentless pursuit of unprecedented affluence has eroded family life, eaten away at our sense of personal and professional security, corroded our communities, impoverished our spiritual lives, and devastated our natural environment.

Retirement insecurity is an increasingly serious manifestation of the vast inequality that risks destroying the social fabric in America. The nearly inevitable consequence of lifetime wage discrepancies, security in retirement is linked to the kinds of jobs we hold during our work lives. That, in turn, is a product of all the forces leading to historic levels of inequality, forces that have protected the very wealthy, destroyed any hold on stability for the poor, and gradually eroded the security of the vast middle class.

This book brings unique perspectives to this key debate by exploring the history of green entrepreneurship since the nineteenth century, and its spread globally in industries including renewable energy, organic food, natural beauty, ecotourism, recycling, architecture, and finance. The book uses the lens of the extraordinary and often eccentric men and women who defied convention and imagined that business could help save the planet, rather than consume it. The social and religious beliefs that drove many of these individuals are explored.