Showing results by narrator "Tim Pabon" in All Categories

In February 1981, just as Spain was finally leaving Franco's dictatorship and during the first democratic vote in parliament for a new prime minister - Colonel Tejero and a band of right-wing soldiers burst into the Spanish parliament and began firing shots. Only three members of Congress defied the incursion and did not dive for cover: Adolfo Suarez, the then-outgoing prime minister, who had steered the country away from the Franco era; Guttierez Mellado, a conservative general who had loyally served democracy; and Santiago Carillo, the head of the Communist Party.

Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the transition from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer experiences.

Do you need a resource that you can pull out of your pocket to liven up meetings, trainings, professional development, and teaching? The 50 easily applied techniques in this timely manual spur creativity, stimulate energy, keep groups focused, and increase participation.

Project managers are no longer judged by the technical success of their projects alone. They're also held accountable for their contributions to the company's financial goals. Yet most project managers don't have the business knowledge necessary to make project-based decisions that lead to bottom-line success.

Execution Excellence is the practitioner's guide to real-world implementation. Designed by a Balanced Scorecard (BSC) thought leader with 30 years of experience, this guide gives you a hands-on framework for putting the BSC methodology into action. Clear, and concise, this audiobook skips the theoretical exposition to get right to the point - how can companies use BSC to effectively deploy strategy and drive individual and enterprise performance? You'll find the answers here.

Armed authorities watch from a military-grade surveillance tower as lines of people stream toward the security checkpoint, tickets in hand, anxious and excited to get through the gate. Few seem to notice or care that the US Border Patrol is monitoring the Super Bowl, as they have for years, one of the many ways that forces created to police the borders are now being used, in an increasingly militarized fashion, to survey and monitor the whole of American society. In fast-paced prose, Todd Miller sounds an alarm as he chronicles the changing landscape.

As global warming accelerates, droughts last longer, floods rise higher, and super-storms become more frequent. With increasing numbers of people on the move as a result, the business of containing them - border fortification - is booming. In Storming the Wall, Todd Miller travels around the world to connect the dots between climate-ravaged communities, the corporations cashing in on border militarization, and emerging movements for environmental justice and sustainability.

Here is your map to guide you in this new life phase. You can use the powerful practices and insights - enhanced with online tools and exercises at AARP’s Life Reimagined.org website - to help you uncover your own special gifts, connect with people who can support you, and explore new directions.You’ll be inspired by meeting ordinary people who have reimagined their lives in extraordinary ways.

With talented and dedicated people, any business can succeed. Without great people, every business will fail. Yet many managers recruit only when they have a job opening, often settling for those who are only “good enough”. Yet hiring the right people is an ongoing process, not a one-time activity. Unfortunately, many managers often hire those who are most like them instead of who are best suited for the open position. But great managers “hire slow, fire fast.” They interview effectively and check a candidate’s past performance before making an offer.

Many of the United States' most innovative entrepreneurs have been immigrants, from Andrew Carnegie, Alexander Graham Bell, and Charles Pfizer to Sergey Brin, Vinod Khosla, and Elon Musk. Nearly half of Fortune 500 companies and one-quarter of all new small businesses were founded by immigrants, generating trillions of dollars annually, employing millions of workers, and helping establish the United States as the most entrepreneurial, technologically advanced society on earth.

Let’s be honest. You've tried the sticky-note inspirations, the motivational calendar, and the cute (but ineffective) "carpe diem" mug - yet your attitude hasn't changed. It's time to apply cutting-edge science to the challenges of daily life. While everyone desires self-improvement, we are quickly frustrated when trying to implement the contradictory philosophies of self-appointed self-help gurus. Too often, their advice is based on anecdote and personal opinion, not real research.

In The Body Economic, Stuckler and Basu mine data from around the globe and throughout history to show how government policy becomes a matter of life and death during financial crises. In a series of historical case studies stretching from 1930s America, to Russia and Indonesia in the 1990s, to present-day Greece, Britain, Spain, and the U.S., Stuckler and Basu reveal that governmental mismanagement of financial strife has resulted in a grim array of human tragedies.

As an award-winning sports journalist, Sam Weinman has long studied the ripple effects of losing. But as a father of two competitive boys, he struggled to convince them that failing - whether losing a hockey game or bombing a math test - can actually be a critical part of success. So he sought out the perspectives of men and women who have turned significant setbacks into meaningful comebacks - and sometimes even new careers - to illustrate how we can not only overcome defeat, but grow stronger from the experience.

Companies who define success through business outcomes and put customers at the center of their business realize sustainable, continuous growth. Customer experience is a key driver of technical innovation and business success - Customer Obsessed teaches companies how to leverage it across all levels of their organizations to sustain competitive advantage in the digital era. Customer Obsessed provides a comprehensive road map to help you build a better, more innovative business.

Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces "storyscaping" as a way to create immersive experiences that solve the challenge of connecting brands and consumers. This book describes a powerful new approach to advertising and marketing for the digital age that involves using stories to design emotional and transactional experiences for customers, both online and offline.

America is in decline, and the rise of the East suggests a bleak future for the world’s only superpower - so goes the conventional wisdom. But what if the traditional measures of national status are no longer as important as they once were? What if America’s well-being was assessed according to entirely different factors? In The Upside of Down, Charles Kenny argues that America’s so-called decline is only relative to the newfound success of other countries.

When Anna Ramsey learns that a meth-addicted looter has dug up what might be the funerary mask of Montezuma, she books the next flight to Oaxaca. Determined to redeem her father, a discredited art collector, and to one-up her unfaithful fiancé, Anna hurls herself headlong into Mexico's underground art world. But others are chasing the treasure as well. Anna soon realizes that everyone is masked - some literally, others metaphorically.

Did you ever wonder why one person is rich and another is poor, one is happy and another is sad? Dr. Joseph Murphy offers guidelines to put you on the right path. As the founder of the Church of Divine Science, Dr. Murphy produced books, tapes, and radio broadcasts on spiritual matters, the historical values of life, the art of wholesome living, and the teachings of great philosophers from both the Eastern and the Western cultures.

The stories in this collection reflect a fundamental truth about Santa Fe: history depends on who's telling it. Too often the story of this city has been told only by the conquerors and the tourism PR firms. Hear the stories that never make the glossy tour brochures: the working class and the underground, the decolonized and the ever-haunted; the Santa Fe only we know.... Conquered and reconquered, colonized and commodified, Santa Fe understands - from historical genocide to the murders of family members - the intimacy of violence.

For this striking, stripped-down account of youth immigration, Villalobos interviewed teens at various stages of the immigration process to illustrate their stories - the physical and emotional difficulties of their travels. He then changed certain elements of these stories in order to protect the children's identities. Each chapter brings forth the voice of one young immigrant's experience, from crossing the Mexican desert to gang violence to the freezers at ICE detention centers.