In this episode, we chat about:

• Pia Silva's journey from agency owner to mentor and educator

• The importance of trust and personalized service in branding

• How to effectively transition from doing to teaching in your business

• The critical mindset shifts needed for long-term business success

• Why focusing on profitability and building an audience is key before launching scalable products

• The pitfalls of oversimplified "passive income" messaging in the entrepreneurial world

Resources + Links:

Learn more about Pia’s programs and resources at nobsagencies.com.

Visit Pia’s personal website (piasilva.com) to explore more about Pia's work, including her speaking engagements and other resources.

Badass Your Brand: You can order a physical copy of Pia’s book on Amazon or download the PDF for free at go.nobsagencies.com/byb

Tune in to Pia’s own podcast, the No BS Agency Podcast, for more tips and strategies. Listen at pod.link/1511055451

Follow Pia Silva on her social media:

• Instagram | @pialovesyourbiz
• LinkedIn | @piapiasilva

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this episode of Chicks Who Give a Hoot, I sit down with branding expert and business mentor, Pia Silva, to discuss the intricacies of building community programs. Pia shares her journey from running a successful branding agency to teaching and mentoring others through her No BS Agency program. Together, they explore how to create meaningful and profitable community programs, the importance of mindset shifts for entrepreneurs, and why building a solid foundation is essential before scaling your business.

01:02 Meet Pia Silva

02:23 Pia Silva's Background and Business

05:17 Challenges in Traditional Business Models

11:27 The Lead Product Approach

17:32 Transitioning from Doing to Teaching

23:03 Building a Profitable Business

30:24 The Challenges of Marketing Messaging

32:12 The Importance of Focus in Business

34:28 Learning from Business Regrets

40:34 Mindset Shifts for Business Success

47:23 Hiring the Right Branding Agency

51:55 Connect with Pia

In this episode, we chat about:

• The emotional and mental process of making tough decisions.

• Joanna's experience with Yellow Co. and the lessons learned from knowing when to move on.

• The significance of self-awareness in personal and professional life.

• Practical tips for navigating transitions with grace.

• The concept of alignment and how it can guide your decisions.

Resources + Links:

Learn more about Joanna’s work, insights, and upcoming projects at joannawaterfall.com

Explore the community Joanna built and the impact it's had on female entrepreneurs at yellowco.co

Discover how Joanna is now helping creatives and entrepreneurs build beautiful email campaigns as the Head of Partnerships and Community at flodesk.com

Follow Joanna Waterfall on her social media:

• Instagram | @joannawaterfall
• LinkedIn | @joannawaterfall

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this episode of Chicks Who Give a Hoot, I’m joined by Joanna Waterfall, the visionary behind Yellow Co., to explore the art of knowing when to say goodbye. Joanna shares her personal journey of navigating difficult decisions, including the challenges of stepping away from projects that no longer serve you. This conversation is packed with insights on the importance of self-awareness, the courage to let go, and the empowerment that comes from making aligned choices. Whether you’re in the midst of a transition or seeking clarity on your path, this episode offers invaluable guidance.

With over a decade of experience in branding, digital media, and as the founder of Yellow Co., Joanna Waterfall has honed a unique talent for creating impactful experiences both online and offline. She is passionate about the power of emotional connections between businesses and their audiences, and has dedicated her career to helping companies not only boost their bottom line, but also enrich the lives of their customers. Joanna's expertise has been recognized by Forbes, The Huffington Post, The Good Trade, and other notable publications. She has shared her insights at institutions including Mattel, Lululemon, and USC, among others. Recently, Joanna stepped into a brand new role at tech startup Flodesk, where she leads partnerships and community, continuing her mission to foster meaningful connections.

01:01 Meet Joanna Waterfall

04:46 Joanna’s Journey with Yellow Co.

09:34 What is Yellow Co. and Its Impact

11:54 Recognizing When It’s Time to Let Go

19:51 The Emotional Impact of Goodbye

27:30 The Role of Self-Awareness in Decision Making

32:15 Transitioning into the Next Chapter

40:26 Advice for Mindfully Wrapping Up

In this episode, we chat about:

• Krista’s journey from seeking external validation to focusing inward

• The role of self-awareness in personal growth

• Techniques for embracing change and overcoming fear

• The significance of mindfulness in daily life

• Practical steps to start your own journey of self-discovery

• How to maintain inner peace during turbulent times

Resources + Links:

Explore Krista’s coaching services and access her free resources on personal growth at heykristamarie.com

Check out Krista’s podcast for photography business strategies wherein they share tips on how to build a sustainable, thriving photography business that creates more wealth and freedom in your day to day life: She Calls Her Shots

Stay tuned for Krista’s new podcast, focused on helping you live more boldly and courageously: Courage Creates Confidence

Krista suggests exploring visualization practices, including using oracle cards, journaling, or speaking things aloud. Shop them here at mc.rebeccacampbell.me/section/oracle-cards/

Follow Krista Campbell on her social media:

• Instagram | @heykristamarie
• Pinterest | @heykristamarie

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this episode of Chicks Who Give a Hoot, I’m joined by Krista Marie Campbell—a brand photographer, podcast host, and business coach for women creatives and small business owners. Krista shares her journey of self-discovery, highlighting the power of looking inward to find clarity and purpose. We discuss how to embrace inner change and the importance of self-awareness in leading a fulfilling life. This conversation is packed with valuable insights for anyone looking to deepen their understanding of themselves and navigate life’s challenges with grace and resilience.

Krista’s work has been featured on numerous highly-rated podcasts, including Dangerous Creatives, The Business Journey, and The Art & Soul Show. Krista has also contributed as a guest teacher for the Milky Way Online Business Retreat and various online masterminds and memberships. She is the host of the She Calls Her Shots Podcast, a show dedicated to helping creative business owners cultivate a success-oriented mindset and implement effective strategies for growing a sustainable and thriving business.

With over 12 years of experience building her photography business from the ground up, Krista has relocated from Florida to California, all while working a full-time job. Her photography brand includes weddings, engagement sessions, personal branding sessions, and more. As an Enneagram 9, Krista is committed to personal growth, self-acceptance, and supporting others in pursuing their dreams.

01:02 Meet Krista Marie Campbell

04:39 Getting Ready for a Big Change

06:47 Krista’s Journey to Self-Discovery

13:32 The Importance of Self-Awareness

15:09 Coaching Side of Krista’s Photography Business

19:17 Embracing Change

23:37 Ventures That Shaped Who You Are Today

27:04 Mindfulness and Daily Practices

33:49 Steps for Self-Discovery

36:53 Favorite Tools and Resources in Coaching

39:00 Follow Krista Marie

In this episode, we chat about:

• Lauren's journey from corporate life to entrepreneurial success

• The misconceptions about AI in the creative industry

• How to effectively integrate Generative AI into your workflow

• The future of AI and what it means for creatives and entrepreneurs

• Practical tips and tools for getting started with AI

Resources + Links:

Follow Lauren deVane on her social media:

Instagram | @thebemusedstudio

LinkedIn | @laurendevane

Learn more about Lauren and her work at TheBemusedStudio.com

Join Lauren’s BAIS CAMP Community at skool.com/baiscamp

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this episode of Chicks Who Give a Hoot, I’m thrilled to sit down with Lauren deVane, a powerhouse in the creative world who’s breaking barriers and helping entrepreneurs embrace the future. Lauren, a corporate creative dropout, is dedicated to helping bad b*tches build bold brands through dope design, smart strategy, and generative AI. With a background as the ex-Ulta social creative director, Lauren has reinvented herself as the "AI Auntie," guiding creatives and entrepreneurs on how to harness the power of Generative AI in their workflows.

We dive deep into how AI is reshaping the creative landscape, debunking the myth that AI is here to replace us. Instead, Lauren shares how AI can be a game-changer, empowering creatives to expand their potential and innovate like never before.

01:01 Meet Lauren DeVane

03:46 Lauren’s Background

07:15 Misconceptions About AI

13:59 Lauren’s Favorite AI Tools

16:11 Integrating AI into Workflows

23:51 The Future of AI in Creativity

32:44 Practical Tips for Getting Started

40:24 Resources & Tools

44:05 Connect with Lauren

In this episode, we chat about:

• The benefits and drawbacks of the internet in fostering connections

• The role of creativity in leading a fulfilling life

• The pressure of monetizing creativity and its impact on joy

• The importance of playing and exploring without the need to be good

• How to integrate creativity into daily life regardless of your profession

Resources + Links:

Follow Rachael Renae on her social media:

Instagram | @rachaelrenae

Pinterest | @rachaelrenae

Subscribe to Rachael's YouTube channel for more creative content and inspiration | @rachaelrenae

Learn more about Rachael and the workshops and courses she offer at rachaelrenae.com

Tune in to Rachael and Lauren Hom's Chaotic Creatives podcast where they discuss creativity, play, and more at https://podcasts.apple.com/us/podcast/chaotic-creatives/id1741083941

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this enlightening episode of Chicks Who Give a Hoot, I’m joined by the vibrant and inspiring Rachael Renae to explore the transformative power of play. Rachael shares her insights on how embracing playfulness and creativity can enhance our lives, reduce stress, and bring joy. They discuss practical exercises to rediscover childhood passions, the importance of giving ourselves permission to play, and how to incorporate creative practices into our busy lives.

Rachael is a chaotic creative and an enthusiastic style gal based in Detroit, MI. She hypes up her audiences to prioritize play to overcome creative blocks, connect with themselves and their perfect people, and confidently live big, unapologetic, fulfilling lives.

01:02 Meet Rachael Renae

05:02 The Pressure to Monetize Creativity

06:48 The Importance of Play

12:15 Rediscovering Childhood Joys

19:33 Giving Yourself Permission to Play

26:05 Creativity and Mental Health

28:57 Balancing Creativity with a Day Job

36:52 Practical Tips for Incorporating Creativity

44:42 The Value of Creativity Beyond Professional Pursuits

46:32 Connect with Rachael Renae

In this episode, we chat about:

• Kelly's background and early career in the fragrance industry.

• The inception and mission of Kayla Gray.

• Personal challenges, including Kelly's experience with ectopic pregnancies.

• The decision to leave a corporate job and start a business.

• The role of scent in memory and emotion.

• Insights into the entrepreneurial journey, including seeking investors and scaling a business.

• The importance of authenticity and consistency in business.

• Building a community and seeking mentorship.

Resources + Links:

Shop for your next favorite scent at caylagray.com

Or visit their space at The Churchill in Downtown Phoenix located at 901 N 1st St, Phoenix, AZ

Follow Kayla Gray on Instagram | @caylagrayco

Check out Kayla Gray on TikTok | @caylagrayco

Grow your brand, income, and impact!
Learn more on our website ellyandnoracreative.com

Connect with Sara on Instagram | @sarachamberscreative

@ellyandnoracreative

For show notes, resources, and more, visit Chicks Who Give a Hoot

Follow along with the podcast on Instagram | @chickswhogiveahoot

Show Notes:

In this episode of Chicks Who Give a Hoot, I welcome my dear friend Kelly Kussman, founder of the clean and transparent ingredient fragrance company, Cayla Gray. Kelly shares her journey of self-discovery that began after she suffered from a ruptured ectopic pregnancy, almost losing her life and her first baby. This pivotal moment led her to create Cayla Gray, a brand named in honor of her lost child and inspired by her deep love for the nostalgia of scent.

Kelly delves into her entrepreneurial journey, highlighting the challenges and triumphs of building Cayla Gray from the ground up without external investment. She emphasizes the importance of authenticity and consistency in her business, sharing valuable insights on the power of bootstrapping. Kelly reveals how saying “No” to investors allowed her to maintain full control over her brand and stay true to her vision. Kelly also discusses the profound connection between scent and memory, and the deeply personal rituals she developed through bi-annual trips to nature that helped her and other women move through life's transitions. Her story is a testament to the resilience and creativity required to succeed in business with minimal external capital.

01:00 Meet Kelly Kussman

02:00 Kelly's Background

04:00 Founding Cayla Gray

05:24 Personal Experiences Influencing Business

10:08 The Power of Scent and Memory

12:58 Challenges of Entrepreneurship

14:18 Bootstrapping Your Business

17:50 Bringing An Investor to Your Business

21:27 The Value of Bootstrapping

30:12 Imposter Syndrome

34:35 The Big Bold Impact of the Business

37:01 Advices on Bootstrapping

38:55 Connect and Shop