Paul Grieve is a regenerative farmer, entrepreneur, investor, and the founder of Pasturebird, the world's largest pasture raised poultry producer, Paul's team invented the automated range coop, which autonomously moves blocks of 6,000 broiler chickens to fresh pasture daily using a hundred percent solar power.

Pasturebird is one of the fastest growing brands in American retail meat. Join Paul in conversation with Analisa Winther to discuss Pasturebird’s startup journey, how they collaborated with Purdue to scale and have one of the largest exits in regenerative agriculture to date, as well as how they grew a family business into a movement to scale regenerative agriculture and pasture raised poultry in America and beyond.

What we cover:

• Paul's unique background: from Marine Corps sniper school to regenerative farming.
• The health journey that led Paul to discover the benefits of a paleo diet.
• The inception of Primal Pastures and the rapid growth of Pasturebird.
• Explanation of pasture-raised poultry and its role in regenerative agriculture.
• Paul's collaboration with Purdue and scaling regenerative agriculture.
• The importance of building strong company cultures anchored in values and vision.
• How regenerative agriculture serves as a patriotic act for future generations.

Related Links

Get Real Chicken

Tour of Pasturebird

Top 50 Farmers

Future food revolution keynote

Leadership coaching

Connect with Pasturebird

Want to connect with Paul? Subscribe to the Future Food newsletter to access her contact details and the episode transcript. You'll subscription will also power the production of more episodes like this. Get access now!

About Analisa Winther
Analisa Winther is an ecosystem developer, consultant, and executive coach for leaders working on food system transformation. For more information on working together visit:

Website: www.analisawinther.com

Newsletter: www.analisawinther.substack.com

Instagram: @analisa.winther

Show Host: Analisa Winther

Hashtags:

FutureFood, RegenerativeAgriculture, Sustainability, Collaboration, InnovationLeadership

In my executive coaching practice, I work with leaders who are building a better future through food. Over time, I have noticed that the most visionary leaders have three building blocks in place. They know their vision, values, and zones of genius.

In this minisode, Analisa Winther talks through the 3 hidden keys to being a visionary leader. If you're working on food system transformation, you're not going to want to miss them.

You will learn:

• How having a clear vision for yourself and the business will make everything flow more easily
• The importance of knowing your values to make more aligned decisions, delegate with confidence, and create a strong company culture
• Why staying in your zones of genius amplifies your impact and makes it easier for your team to support you

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Related Links

1-1 Executive Leadership Coaching

Curious to join the Leadership Circle - a 3 month mastermind to delegate with ease? Send Analisa a message at analisa@analisawinther.com

About Analisa Winther

Analisa Winther is an ecosystem developer, consultant, and coach in the agrifood industry. Analisa⁠ ⁠⁠advises corporations⁠ on where to partner and invest in the agrifood space and is an executive coach for vision leaders working on food system transformation.

Website:⁠ ⁠⁠www.analisawinther.com⁠

Newsletter: www.analisawinther.substack.com

Instagram:⁠ ⁠⁠@analisa.winther⁠

Show Host:⁠ ⁠⁠Analisa Winther

For over a decade, I have been building innovation ecosystems and putting together investment and partnership deals to facilitate innovation.

In this minisode, I share my secret sauce for putting together long-lasting collaborations that drive impact: personal due diligence.

Personal due diligence is the process of getting to know the leaders behind a company to determine if you are a good fit to work together.

In this episode you will learn,

• 3 questions to start asking any prospective investor, partner, startup, employer, or hire to see if you are a match for doing business.

• What builds trust between organizations

• Analisa’s secret for conducting effective personal due diligence

• The method Analisa uses when working with CVCs like Paulig, IKEA, and Novozymes to put together investment and partnership deals

• How you can determine your organization’s vision and values

Links:

• Sign up for the Strategic Networking Course
• Podcast with Kaffe Bueno on unleashing coffee’s potential
• Paulig’s investment arm on the future of taste
• Love matchmaker on building strong business relationships

If you are interested in hosting a workshop for your organization to determine your vision and values, send Analisa a message on www.analisawinther.com

Estefania Simon-Sasyk is a Michelin-trained chef. After leading kitchens across Asia, South America, and Europe, her desire to make a broader impact led her to founding the innovation and new product development consultancy Mycelium Gastronomy.

Mycelium takes a unique approach to innovation management focusing on ethics and diversity of perspective to tackle critical issues around health, sustainability, and regional economic development.

Join Analisa Winther and Estefanis as they discuss the ethics of new product development and agrifood innovation.

What we cover:

• The next frontier for corporate innovation

• How Estefania went from working in Bali to the Basque Culinary Center and then founding Mycelium Gastronomy.

• The importance of collaboration to create lasting impact
• Inter-generational framework for innovation
• Innovation, diversity, and long-term thinking in organizational decision-making.

• Why lived experiences is the new google

• Aligning business and social impact in a corporate environment

Connect with Mycelium Gastronomy

Want to connect with Estefania? Subscribe to the Future Food newsletter to access her contact details and the episode transcript. Your subscription will also power the production of more episodes like this. Get access now!

Related Episodes:

Visionary Leadership coaching program

Corporate innovation consulting

Keynote: Creating Careers That Drive Innovation

Creating Your Career coaching program

Mycelium Gastronomy on the ethics of food innovation

About Analisa Winther

Analisa Winther is an ecosystem developer, consultant, and coach in the agrifood industry. Analisa advises corporations on where to partner and invest in the agrifood space and coaches startup founders helping them to attract the right investors and create their career.

Website: www.analisawinther.com

Newsletter: wwww.analisawinther.substack.com

Instagram: @analisa.winther

Show Host: Analisa Winther

Join the community

This show is listener-supported. Your contribution directly enables more awesome content like this. You’ll also get access to discounts, special events, and episode transcripts. 👉 Upgrade yourself here

Hashtags:

FutureFood, FoodInnovation, EthicalProductDevelopment, DiversityInclusion, Collaboration, Sustainability, EcosystemDevelopment, MyceliumGastronomy

I’m proud to sit on the Advisory Board of Sparks & Honey, a global consultancy that helps some of the world’s biggest brands understand explosive and immediate cultural shifts and adjust their strategies accordingly.

A few times a week Sparks & Honey hosts Cultural Briefings from their studio in NYC.

Last week, they hosted a briefing on the Biggest Food & Beverage Influences to watch in 2024.

I joined as the guest expert and the conversation was fire.

From Ozempic to AI, inflation to microplastics, we ran through the sociological, technological, economic, environmental, and political you need to know about.

Are you looking for a speaker for your next event?

I deliver keynotes on the future food revolution. On Zoom or in person, inspire your colleagues with an energizing talk about the trends, technologies, and business models influencing the future and how your org can play a role in shaping what’s et.

As an ecosystem developer, I've learned that why we gather and how we do it is key for breaking down silos, sparking innovation, disseminating information, and cross pollinating ideas.

I also know that to create a better future, we have to collaborate more. That mainly happens when we get to know each other, build trust, and don't see each other as "other."

In this episode, I share my philosophy for gathering diverse parts of the ecosystem and why it's so important to have an open mind and constantly seek to learn from others.

Ways to work with me

• Free masterclass on how I created my career: https://nordicfoodtech.io/about-creating-your-career/
• Book me to MC or keynote your event: https://nordicfoodtech.io/speaking/
• Investor and ecosystem services: https://nordicfoodtech.io/investor-services/

More information on www.analisawinther.com

Philippe Birker is the Founder of Climate Farmers, which supports European farmers across in the transition towards regenerative agriculture by providing a supportive community, context specific transition knowledge, and financing in the form of carbon and biodiversity credits.

Philippe is a part of Ashoka’s Changemaker community, the BMW Foundation Responsible Leader network, TED Countdown, Viva con Agua and the Love Foundation, which he co-founded in 2013. He also serves on the Board of Top 50 Farmers. When he is not attending events or visiting farmers, Philippe is living in the Serra da Estrella mountain range in central Portugal where he is rebuilding an abandoned village into a music and art residency combined with a regenerative farm.

In this episode, we discuss:

• How to scale regenerative agriculture in Europe
• Why we need new farmer role models
• Regenerative business models and how to find aligned financing as an impact company
• Stakeholder capitalism and the golden share
• Philippe’s backstory and journey into entrepreneurs
• Embracing regenerative principles as a leader and in your personal life
• Why a strong vision and values is key for creating change

Connect with Climate Farmers:

Want to connect with Philippe? Subscribe to the Future Food newsletter to access her contact details and the episode transcript. Your subscription will also power the production of more episodes like this. Get access now!

Related Episodes:

Creating Your Career⁠

⁠Visionary Leadership⁠

⁠Regenerative Leadership⁠

⁠Top 50 Farmers⁠

⁠Maliina Abelsen on Greenland’s Wisdom⁠

⁠Climate Farmers On Scaling Regenerative Agriculture in Europe

About Analisa Winther:

Analisa Winther is an ecosystem developer, consultant, and coach in the agrifood industry. Analisa advises corporations on where to partner and invest in the agrifood space and coaches startup founders helping them to attract the right investors and create their career.

Website: www.analisawinther.com

Newsletter: www.analisawinther.substack.com

Instagram: @analisa.winther

Show Host: Analisa Winther

Join the community:

This show is listener-supported. Your contribution directly enables more awesome content like this. You’ll also get access to discounts, special events, and episode transcripts. 👉 Upgrade yourself here

Hashtags:

FutureFood, RegenerativeAgriculture, Sustainability, Collaboration, InnovationLeadership