Kiss My Aesthetic Podcast

De: Michelle Wintersteen
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  • Resumen

  • The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs. The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss. Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.
    MKW Creative Co
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Episodios
  • 175. Offboarding Checklist for Brand Designers

    175. Offboarding Checklist for Brand Designers
    Aug 13 2024
    Ready to wave goodbye to your branding project and send it off into the world with a bang? Michelle is here to unwrap the secrets of her offboarding process for branding. Learn how to hand off files like a pro, keep everything organized, and ensure your client feels like they just received a branding treasure chest. Let's iron out your creative process by demystifying file management, Google Drive hacks, and extra touches your clients will love to make you feel organized and at ease. ------------------------ In today's episode, we cover the following:
    • When the offboarding process begins
    • The brand design package
    • Setting up the Google Drive and Canva Brand Kit
    • File management
    • Image and mockup management
    • Setting up client's branding on Redbubble
    • Extra touches for a smooth offboard
    ----------------------- RESOURCES:
    • Episode 153: How to Manage Design Revisions Like a Pro
    ----------------------- This episode is sponsored by Harvest. Track time and expenses seamlessly so you can keep projects on track and effectively estimate future ones. Get 50% off your first month when you use the code KMA at GetHarvest.com/kma ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at:
    • Kiss My Aesthetic Facebook Group
    • Instagram
    • Tik Tok
    ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    22 m
  • 174. Client Case Study: FRG Real Estate

    174. Client Case Study: FRG Real Estate
    Aug 6 2024
    Ever wondered how to create a buzz in the neighborhood or throw a killer open house? Today, Michelle talks with Sarah from Falk-Ruvin Gallagher to discuss their rebrand with MKW CREATIVE CO. and spill the secrets to crafting a brand that doesn't just sell but connects. From managing high-stakes visuals to making events unforgettable, we're diving into how to make your real estate game go beyond the "for sale" sign. ------------------------ In today's episode, we cover the following: Why they needed support from MKW Creative Co.Sarah's marketing backgroundThe evolution of FRG's marketing effortsHow marketing managers create a plan with multiple peopleWhat qualities of FRG are reflected in the brandingCreating a brand that is community and client-focusedCollateral materials that the team was most excited aboutConnecting branding with exclusivity in a personalized wayNailing the aspirational yet approachable vibeThe advice she'd give to her young marketing professional selfWhat Sarah hopes her future self says about her present self ----------------------- GUEST INFO: To learn more about Sarah, follow her on Instagram @STVogelsang or email her at sarah@thefrgteam.com and to learn more about FRG Real Estate, follow their Instagram @FalkRuvinGallagher and visit their website, thefrgteam.com ----------------------- This episode is sponsored by Harvest. Track time and expenses seamlessly so you can keep projects on track and effectively estimate future ones. Get 50% off your first month when you use the code KMA at GetHarvest.com/kma ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    41 m
  • 173. Olympics Predictions: Brands, Athletes, & Activations

    173. Olympics Predictions: Brands, Athletes, & Activations
    Jul 30 2024
    Get ready to light the torch and join Michelle as she dives into brand predictions at the Paris Olympics! With the games kicking off, Michelle breaks down why we love the Olympics, the psychological benefits of watching sports and influencer predictions. From historic partnerships like Coca-Cola and Visa to the luxury twist of LVMH at Paris 2024, discover how big brands are scoring big and how yours can, too. ------------------------ In today's episode, we cover the following:
    • Brand alignments in the Olympics
    • History of brand partnerships in the Olympics
    • The staying power of athletes vs. influencers, models, celebrities, etc
    • How you can incorporate your brand into the Olympics convo
    • How you can create Olympic-themed content
    ----------------------- This episode is sponsored by Harvest. Track time and expenses seamlessly so you can keep projects on track and effectively estimate future ones. Get 50% off your first month when you use the code KMA at GetHarvest.com/kma ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at:
    • Kiss My Aesthetic Facebook Group
    • Instagram
    • Tik Tok
    ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    28 m
Liderazgo Marketing Economía
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