Welcome to another episode of the Platinum PT Academy podcast! In this episode, your hosts Gordon Chommanivong and Michael Pritchatt dive into a topic that's essential for personal trainers looking to expand their income streams: transitioning to online coaching. Whether you're an in-person personal trainer or already dabbling in online services, this episode is packed with insights to help you grow your business.

Key Highlights

1. Evaluating Your Readiness - How to determine if you're ready to transition to online coaching.
2. Income Potential - Comparing the income potential of in-person vs. online training.
3. Effective Marketing Strategies - Tips for marketing your online services and reaching a broader audience.
4. Tools and Technology - Essential tools and technologies for onboarding and tracking client progress.
5. Balancing Hybrid Models - Strategies for balancing in-person and online training to maximize profitability.

We hope this episode provides valuable insights for those looking to expand their personal training business into the online realm. Tune in to learn how to evaluate your current business, market your services, and balance in-person and online training effectively.

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In this episode of the Platinum PT Academy podcast, hosts Gordon Chommanivong and Michael Pritchatt, with their combined experience in generating over a million dollars in sales annually,they share actionable insights and proven strategies to help personal trainers generate 5-10 inbound leads every month. Whether you're a solo trainer or looking to scale your business, this episode is packed with valuable tips to elevate your brand and grow your client base.

Key Highlights

• Look the Part: The hosts discuss why it's essential for personal trainers to maintain a fit appearance and practice what they preach.
• Develop a Brand Guide: Learn about the importance of creating a cohesive brand identity, including colors, logos, and tonality.
• Consistent and Valuable Content: Discover why posting relevant content is key and what types of posts to avoid.
• Success Stories and Testimonials: Understand the power of showcasing client success stories and testimonials.
• Be Polarizing: Find out why it's beneficial to repel the audience you don't want to attract the right clients.
• Engage with Your Audience: Get tips on how to actively engage with followers on social media to turn them into clients.
• Utilize Paid Advertising: Learn about the importance of investing in paid advertising and how to make a strong first impression.

By following the strategies discussed in this episode, personal trainers can effectively brand themselves and consistently generate inbound leads. Gordon and Michael provide actionable tips and insights that can help trainers grow their business and achieve financial success. Tune in to get the full scoop and start transforming your personal training brand today!

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Welcome to another exciting episode of the Platinum PT Academy podcast! In this episode, your hosts Gordon Chommanivong and Michael Pritchatt dive deep into the strategies and techniques for selling high-end personal training programs. Discover how you can transform your personal training business by attracting premium clients and significantly boosting your income.

Key Highlights

• Understanding High-End Client Expectations - Learn how to create a seamless and luxurious experience that high-end clients expect.
• Authority, Empathy, and Expertise - Discover the importance of connecting with clients on a deeper level to understand their needs and provide tailored solutions.
• Showcasing Expertise and Results Before Consultations- Find out how to build trust and credibility with potential clients.
• Providing a Realistic Roadmap- Understand the significance of setting realistic expectations and providing a clear timeline for client goals.
• Closing the Deal with Confidence - Get tips on maintaining confidence when asking for payment and addressing client objections effectively.

Tune in to this episode to get actionable insights and strategies for attracting and converting high-end personal training clients. Implement these techniques to elevate your personal training business and achieve greater success. Thank you for listening, and we look forward to seeing you in the next episode!

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Welcome to another insightful episode of the Platinum PT Academy podcast! In this episode, hosts Gordon Chommanivong and Michael Pritchatt delve into the strategies for creating a signature personal training (PT) program and the secrets to attracting high-paying clients. Whether you're a seasoned trainer or just starting out, this episode is packed with valuable tips to elevate your PT business.


Key Highlights

• From Sessions to Programs: Why shifting your focus can transform your business.
• Identifying Your Niche: The critical first step in designing your PT program.
• Comprehensive Program Elements: What should be included to maximize client value.
• Pricing Strategies: Insights on setting and testing your prices effectively.
• Professional Presentation: How to make your program stand out.
• Specialization vs. Generalization: The benefits of becoming a specialist in your field.

In this episode, we emphasized the importance of creating a signature PT program, knowing your target market, and continuously testing and adjusting your pricing. By becoming a specialist and delivering comprehensive, high-value programs, you can attract high-paying clients and build a successful PT business. Tune in to gain actionable insights and take your PT career to the next level!

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Welcome to the first episode of the Platinum PT Academy podcast! Join your hosts, Gordon Chommanivong and Michael Pritchatt, as they go on a mission to share their wealth of knowledge and experience in the personal training industry. In this debut episode, they dive into their personal journeys and offer actionable advice to help personal trainers grow their businesses. Whether you're just starting out or looking to take your PT business to the next level, this episode is packed with valuable insights.

Episode Key Highlights

• Meet Your Hosts: Discover the backgrounds of Gordon and Michael, and learn why their proven track records make them the perfect guides for your PT journey.
• Importance of Knowing Your Offer: Understand why clarity in your services and target audience is crucial for effective marketing and lead generation.
• Social Media Strategies: Learn how to craft compelling offers that attract high-paying clients and generate immediate interest.
• Engaging on the Gym Floor: Get tips on how to build rapport with gym members and convert them into clients through effective communication.
• Effective Messaging: Discover the power of direct outreach and how to leverage your existing network to generate leads and build your client base.

Don't miss out on this opportunity to gain actionable insights from two seasoned professionals who have built million-dollar PT businesses. Tune in to learn how you can start implementing these strategies today and see immediate results. Stay tuned for our next episode, where we'll delve into creating your signature PT program and attracting high-paying clients. Thanks for listening, and we look forward to helping you achieve your personal training business goals!

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In the introductory episode of the Platinum PT Academy podcast, hosts Gordon Chommanivong and Michael Pritchatt set the stage for what listeners can expect from their new show. Aimed at solo personal trainers who feel stuck, struggle to get high-quality leads, and are looking to scale their businesses, this podcast promises to be a game-changer.

Gordon and Michael, both successful personal trainers who have built million-dollar-a-year businesses in Melbourne and Sydney, respectively, share their expertise and secrets to success. They emphasize their commitment to providing actionable insights, proven strategies, and the motivation needed to help personal trainers thrive.

Listeners can look forward to weekly episodes that cover a range of topics, including:

• Lead generation strategies to attract high-quality clients
• Sales techniques to boost revenue
• Tips on developing the right mindset for success
• Effective nutrition and training methods to deliver exceptional results

The hosts are excited to guide personal trainers on their journey to becoming the go-to professionals in their areas. Episodes will be available weekly on all podcast platforms, promising valuable content to help listeners build thriving personal training businesses.

Connect with us on Instagram @platinumptacademy