Episodios

  • The rise of self-service and what it means for advertisers, publishers, and markets with Jeffrey Mayer, Managing Director, US at DanAds
    Jul 29 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Jeffrey Mayer is the Managing Director, US, and Head of Product at DanAds, which is an industry leading provider of self-serve technology. They power fully automated, and white-labeled self-serve infrastructure that enables global media owners like Roku, Spotify, Paramount, Zillow, WSJ, and more to support advertisers interested in buying ad inventory through owned tools. During our conversation Jeffrey discusses the importance of self-service tools and their growth over the years, how publishers are using AI automation to drastically reduce costs, and the impact of ad platform fragmentation.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    30 m
  • Gokul Rajaram on one of the biggest mistakes startups and founders make, the role of board members, and leadership qualities from some of the greats
    Jul 22 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Gokul Rajaram has been an integral part of the digital ad ecosystem for more than 20 years. He was a product leader on Google’s AdSense, product director of ads at Facebook, and is on the boards of The Trade Desk, Pinterest, and Coinbase among others.

    Gokul now invests in early-stage technology startups and partners with founders to help them build enduring companies. As he puts it, he’s “an investor and company helper”. This is one of the most thought provoking episodes of Taking Inventory. Hear Gokul talk about one of the biggest mistakes founders and early stage companies make, how the role of board members is changing, similarities among the great leaders he’s worked with, and much more.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    45 m
  • What any company can do to can improve ad measurement today, and the top measurement trends to know, with Andrew Covato
    Jul 15 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Andrew Covato, Founder and CEO of Growth by Science and former measurement lead at Netflix, Meta, Snap, and Google, returns to the podcast to provide an update on the measurement trends that advertisers need know and what big and small companies can do to improve their measurement today.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    38 m
  • Brendan McCarthy, CMO of Criteo, on marketing during periods of transformation and how to maintain customer trust
    Jul 8 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Brendan McCarthy is Chief Marketing Officer at Criteo. He joined Criteo in late 2020, bringing nearly 20 years of Fortune 500 strategic marketing and communications experience to the company. Under his leadership, Brendan spearheaded key transformational initiatives at Criteo, including a brand refresh and an integrated marketing campaign, “The Future is Wide Open,” which signaled the company’s new vision and commerce media strategy.

    Previously, Brendan was Head of Communications and Product Marketing for Nielsen Global Media, where he spent five years helping to transform the company’s reputation from a legacy television ratings provider to a leading-edge data and technology company.

    Brendan joins the podcast to discuss all facets of marketing including marketing during company transformation, the importance of embedding within cross-functional teams, how to build a marketing org that supports multiple stakeholders.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    38 m
  • What startups get wrong about lawyers and how to use legal for growth, with Adam Greenberg, former GC / head of legal at Warby Parker, Ro, and Blank Street
    Jul 1 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Adam Greenberg is a former attorney from Skadden Arps who left big law to join Warby Parker as their second legal hire, later joined health platform Ro as their General Counsel, and most recently joining Tiger-backed Blank Street as General Counsel. He’s helped startups scale legal teams from a team of 1, working primarily with outside counsel, to full legal teams supporting all aspects of the business.

    During our conversation Adam shares his experience growing the legal functions at three high-growth startups and the legal framework that supported all aspects of the business. He shares stories from his time lobbying and working with politicians, his view on how legal can be set up to support teams across a company, how to turn legal into an offensive asset for company growth, and much more.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    41 m
  • Gabriel Ornelas, host and creator of “On The Pass” podcast, talks the rise of chef influencers and the intersection of media, food, and hospitality,
    Jun 24 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    In this episode of Taking Inventory we welcome Gabriel Ornelas, a renowned strategist and producer in the hospitality, food and beverage, entertainment, and lifestyle industries. Gabriel works with brands to develop and produce impactful branded experiences through content, media, and strategic partnerships. His portfolio includes collaborations with industry giants like Faena Group, Sbe, Mercedes Benz, Perfect Day Foods, Citi, Perrier-Jouet Champagne, Moet Hennessy, and Valrhona.

    As the host, creator, and producer of "On The Pass," a Top 100 podcast in Food, Gabriel brings listeners engaging conversations with leading figures in the food and beverage, hospitality, and travel industries.

    In this episode, discover how Gabriel’s global experiences and innovative approach have driven growth for major brands, and get a behind-the-scenes look at how he built "On The Pass" from the ground up. Tune in for an inspiring discussion that promises to deliver valuable insights and motivation for anyone interested in the intersections of food, travel, hospitality, and culture. Don’t miss this opportunity to learn from one of the industry's most dynamic figures.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    43 m
  • Nik Milanović, founder of “This Week in Fintech” and The Fintech Fund, on current trends and the future of Fintech
    Jun 17 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Nik Milanović is one of the leading figures in fintech as the founder of “This Week in Fintech” a global newsletter with over 100K subscribers and the General Partner at The Fintech Fund where he invests in early-stage companies. Before founding his newsletter and fund, Nik was an exec at Google Pay, Petal, and Funding Circle. Nik breaks down what’s happening in fintech, why international markets will create the next unicorns, how tech is democratizing financial products, and more.

    Note: This episode was recorded several weeks ago prior to several of the recent headlines involving Synapse, Evolve, etc.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    38 m
  • Turner Novak, founder of Banana Capital, talks VC investing and the power of meme accounts
    Jun 10 2024

    If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.

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    Turner Novak is a former banker turned Twitter / meme influencer with 170K followers, and has built that account into an empire with newsletter, podcast, and early stage investment fund Banana Capital. Through the fund Turner has made 50+ investments, including companies like BrowseAI, BinStar and Chaingaurd. During our conversation Turner explains the meaning behind the Banana Capital name, how a single Twitter account was the jumping off point for all of his businesses, and where he thinks we are in the investment cycle.

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    Connect with James and Daniel!

    • LinkedIn:
      • James: https://www.linkedin.com/in/jamesborow/
      • Daniel: https://www.linkedin.com/in/danieldruger/
    • Twitter:
      • James: https://twitter.com/jamesborow
      • Daniel: https://twitter.com/ddruger

    Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!

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    45 m