Episodios

  • Ops and tech - but make it fun
    Jun 4 2024

    This week Lucy is flying solo - eek!
    This episode delves into the essential aspects of tech and operations for new or new-ish business owners. Building on the conversation from the previous episode with Dom Marshall, this episode focuses on whether a new business needs a website and tips for smoothing out the process. We offer advice on balancing tech needs without the overwhelm, emphasising that initial business focus should be on acquiring the first few clients through personal connections! We talk about mapping out client journeys and identifying areas where tech can enhance or simplify business operations and practical and personal experiences are shared to help you streamline their new business operations effectively.

    Links
    The Disobedient Business School
    Miro - a flowchart and diagramming tool
    WhatsApp Lucy to talk about booking a call to sort out your systems and tech

    Key Moments in this episode
    00:00 Introduction and Welcome
    00:59 Continuing from Last Episode
    01:16 Website Essentials for New Business Owners
    02:42 Tech and Operations Overview
    04:15 Client Acquisition and Initial Steps
    05:54 Evaluating and Improving Client Experience
    09:55 Mapping the Customer Journey
    16:35 The Dilemma of Business Tools
    16:57 Anecdotes and Advice
    18:35 Navigating Business Beginnings
    21:43 The Role of Technology in Business
    23:59 Balancing Automation and Personal Touch
    28:26 Continuous Improvement and Adaptation
    29:43 Concluding Thoughts and Future Episodes

    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    33 m
  • To website or not to website that is the question
    May 28 2024

    Welcome back to another exciting episode of the Disobedient Business Podcast! This week, we're diving deep into the world of website creation for early-stage businesses. Pippa is joined by the wonderful Dom Marshall from DMARZ Designs, an expert in SquareSpace and UX design. Together, they discuss everything from the pros and cons of building a website in your business's first year to the practical steps and middle grounds for those just starting out.

    If you've ever been hung up on selecting fonts, colours, or even the decision to create a website, this episode is packed with actionable advice and humorous anecdotes to help you launch your online presence without getting trapped in a design vortex. Whatever your new business is, this episode offers valuable insights and tips to get your website off the ground effortlessly. Tune in for an engaging discussion that mixes practical tips with a fun, relatable approach!

    Key points in this episode:
    00:00 Welcome to the episode!
    00:30 Website Essentials for New Businesses
    04:00 Designing for User Experience
    17:10 Efficient Website Creation Strategies
    21:35 Overcoming Website Design Challenges
    39:11 Final Thoughts and Guest Connection

    About Dom
    Dominique Marshall is the founder of Dmarzdesigns, a Squarespace website and UX design studio. She specialises in working with coaches, wellness practitioners, and service providers, helping them simplify and strengthen their online presence so they can go from shying away to showing up confidently with an intuitive, intentional, and impactful website. Dom offers multiple website design services, including two-week sprints, VIP design days, and website audits.

    Where to find Dom
    Website
    Instagram
    LinkedIn

    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


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    42 m
  • Let's talk Sales & Marketing
    May 21 2024

    What's this episode about?
    In this episode of the Disobedient Business Podcast, host Pippa Parfait dives into the challenges and realities of sales and marketing for new service-based business owners. She chats about the all too common "ick" for sales and marketing, emphasizing that effective strategies do not have to feel too sales-y or inauthentic to you.

    Pippa shares insights on the difference between marketing and sales, the importance of visibility, and offers practical advice for the folks who might be struggling to embrace these aspects of their business.

    The episode also outlines ten actionable tips for disobedient business owners on how to effectively market and sell their services without tripping into the perfectionism trap, highlighting the importance of persistence and building something special over seeking quick wins.

    Key points in this episode:
    00:00 Welcome to the Disobedient Business Podcast!
    01:44 The Dreaded Elevator Pitch: A New Perspective
    04:19 The Reality of Sales and Marketing for Newbies
    10:16 Marketing vs. Sales: Understanding the Difference
    14:24 Visibility and Its Importance in Business
    21:40 Practical Tips for New Business Owners
    39:11 Wrapping Up and Looking Ahead


    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    41 m
  • Throw out the elevator pitch and introduce yourself in all your brilliance
    May 14 2024

    What's this episode about?
    In this episode of The Disobedient Business Podcast, Pippa hosts a conversation with Ellie Kime, a personal branding copywriter specialising in helping small business owners articulate their value.

    Diving into the theme of 'Throwing out the ick elevator pitch, and introducing yourself in all your brilliance,' this episode is packed with advice for newbie business owners, particularly those building service-based businesses, navigating the early overwhelm of presenting their business. Ellie shares insights from her journey, emphasising the significance of genuine self-representation and moving beyond traditional, stagnant elevator pitches towards making meaningful connections.

    We also tackle some of the networking challenges and embrace personal quirks (like loving One Direction), and the importance of 'being yourself' in professional settings. We wrap the episode up with practical advice for novice business owners on crafting their introductions and using personalised communication in fostering some bangin' business relationships.

    Key Points in this Episode
    00:00 Welcome to the Disobedient Business Podcast!
    01:10 The Art of Selling Yourself Without the Ick
    01:39 Meet Ellie Kime: The Personal Branding Copywriter
    03:39 Rethinking the Elevator Pitch: A New Approach
    06:30 Networking in the Digital Age: Beyond the Elevator Pitch
    21:24 Introducing Yourself with Brilliance
    34:51 Final Thoughts and Where to Find Ellie

    About Ellie
    Ellie is a personal branding copywriter at Eleanor Mollie, helping small business owners find the words to explain who they are, what they do, and why they're so bloody good at it. When she asks you follow-up questions about your job or hobby, she genuinely means it. She's consulted for companies like NOTHS and Pinterest, and is currently obsessed with tiramisu.

    Where to find Ellie
    Instagram
    Instagram 2 (because Ellie's so epic she has 2 IGs)
    LinkedIn
    Website - Ellie has given listeners of the Disobedient Business Podcast a wonderful gift of 15% off all her digital products (excl. Eleanor Mollie Money) just use the code DISOBEDIENT 🥳

    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    38 m
  • So, you've started a service-based business, what TF now
    May 7 2024

    What's this episode about?
    In this playful episode of the Disobedient Business Podcast, we dive headfirst into the exhilarating world of solo entrepreneurship, specifically zooming in on service-based business ventures.

    We're all about shattering the mould, tossing 'business as usual' out the window, and embarking on a journey to build utterly unique and integrity-packed businesses. Together, we tackle the vital need to trust ourselves over any cookie-cutter advice and steering clear of the dreaded 'one-size-fits-all' approach.

    We're banding together to champion realistic and deeply personal success markers, keeping our financial safety nets (like our day jobs!) snugly under us to keep those entrepreneurial dreams afloat.

    Plus, we're on a quest to sift through the world of guidance and support, advocating for choices that vibe with our own values and aims. We challenge the ubiquitous 'just be yourself' mantra, opting instead for a more nuanced exploration of authenticity in business. It's all about finding and fiercely following our own paths, making informed, heartfelt decisions, and, of course, causing a bit of good-natured trouble along the way.

    So join us on this wild ride every Tuesday for more daring business insights and a healthy dose of disobedience!


    Key points in this episode:

    01:21 What Exactly is a Service-Based Business?

    04:17 The Realities of Starting Your Own Business

    06:10 The Golden Rule: Trust Yourself Above All

    12:52 Practical Tips for New Business Owners

    21:12 Investing in Yourself: The Ultimate Business Strategy

    23:44 Authenticity in Business: More Than Just a Buzzword

    25:51 Navigating Social Media and Industry Comparison

    29:10 Wrapping Up and What's Next



    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    31 m
  • Welcome to Season 4 🌈
    Apr 30 2024

    Welcome back folks!

    We are b-u-z-z-i-n-g that Season 4 is starting NEXT WEEK (that's Tuesday 7th May) 🥳

    Join Pippa Parfait, The OG Disobedient Biz Coach, and guests while we get into all things from marketing, copywriting, building a disobedient business and MORE!

    This season will travel through all (well, as many as we can do in a season) aspects of running an online service -based business and is a must listen for any new business owners starting out in this wild online world!

    Build a badass business you love that's packed with integrity and makes you some money ('cos errr, bills) with these top tips brought to you by our expert guests.

    We'll see you next Tuesday!


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    2 m
  • Building an "audience" vs. "building a community" and why it matters [Part 2]
    Mar 12 2024

    In this cheeky little podcast episode of ours, we have a good old chinwag about the pearls of wisdom Siobhan Fisher dropped on us about of what sets apart building a gaggle of followers from nurturing a proper community for those plucky small businesses.

    We're having a chat about how a community is all about getting stuck in and having a proper back-and-forth, while an audience is more about sitting back and soaking it all in, using social media as an example. And blimey, do we get into a spirited debate about the need to create a cosy nook where all sorts of views can have a exchange ideas. We're also taking a trip down memory lane, sharing our own little love stories with brands – like Pippa's soft spot for Lucy & Yak.

    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    34 m
  • Building an "audience" vs. "building a community" and why it matters [Part 1]
    Mar 5 2024

    In this episode we welcome the wonderful Siobhan Fisher to the pod to talk with Pippa about your audience and your community, the pros and cons of each and how to go about building them!

    Siobhan is a marketing magician and brings her wealth of knowledge from years working with the 'big dogs' in the corporate world to support the 'little fish' in the small business pond.

    Don't forget to join us next week where Pippa and Lucy dive deeper into this meaty topic.

    🚨 BIG NEWS YOU GLORIOUS HUMANS 🚨
    Disobedient Business® LIVE; the newbie palooza is coming June 2024!
    A 4-day virtual summit aimed at helping newbie business owners with wtf this online biz thing is and how tf it all works!
    Tickets available real soon, get on the VIP list and be the first to hear at disobedientbusinesslive.com


    Our group programme The Disobedient Business® Mastermind is now enrolling - check it out.

    Visit our website at disobedientbusiness.com

    Come say hi at hello@disobedientbusiness.com

    Come and chat on Instagram at @disobedientbusinessco


    Más Menos
    44 m