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Summary

In this conversation, Brad Magnetta, founder and CEO of Modlee, shares his journey from academia to entrepreneurship, highlighting the importance of knowledge preservation in machine learning development. He discusses the challenges faced in building an AI-focused company, the innovative recruitment tool Modlee, and his vision for the future of AI. Brad emphasizes the significance of leadership, personal growth, and the lessons learned throughout his entrepreneurial journey.

Keywords

machine learning, artificial intelligence, entrepreneurship, knowledge preservation, Modlee, recruitment, AI development, leadership, personal growth, innovation

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Summary

Rob Gaedtke, President and CEO of KPS3, shares his journey in the marketing and advertising industry and the unique approaches that have made KPS3 stand out. He started as a production artist and climbed the ranks to become CEO. Some pivotal moments in his career include meeting the creative director of KPS3 during a photo shoot and getting offered a job on the spot, working for a tech company and experiencing a vibrant company culture, and realizing the importance of brand marketing in the digital industry. KPS3 has grown to be recognized as the best place to work for eight consecutive years, thanks to initiatives like compensating employees above market rate, providing bonuses and lifestyle benefits, and fostering a culture of challenge, care, and empowerment. KPS3 specializes in both creative and technical aspects of marketing, leveraging technology to track and measure the success of campaigns. They aim to change the way marketing is measured by focusing on employee satisfaction, providing value to clients, and using data to track and optimize campaigns. The company has evolved from a one-person marketing strategy firm to a team of 54 employees across eight states, while still maintaining the bold and powerful vision of its founder. COVID-19 has impacted the business by accelerating the shift to remote work, but KPS3 was already tech-forward and well-prepared for the transition. The company's focus on technology has shaped its approach to marketing, allowing them to offer services like search and digital media marketing, email marketing, and web app development. KPS3 sets itself apart from other agencies by specializing and not specializing, bringing diverse ideas and insights from different industries to create the best solutions for clients. They also prioritize changing the way marketing is measured by focusing on employee satisfaction, providing value to clients, and using data to track and optimize campaigns. Rob Gatke sees the future of marketing at the intersection of technology and human connection, with a focus on health, wellness, and authenticity. He believes that technology will become more hidden and seamless, while marketing will prioritize genuine and meaningful interactions. Some challenges that KPS3 faces include hiring the right people, adapting to a changing industry, and staying ahead of the curve with AI. Rob Gaedtke's personal growth and leadership have been influenced by his participation in a leadership group and his focus on setting a clear vision and inspiring his team. Looking ahead, he sees the marketing industry evolving towards a focus on health, wellness, and authenticity, with technology becoming more seamless and hidden. If he could give advice to his 18-year-old self, he would encourage himself to be open to feedback, take risks, and focus on personal growth.

Keywords

Rob Gaedtke, KPS3, marketing, advertising, journey, unique approaches, pivotal moments, career, brand marketing, digital industry, best place to work, compensation, bonuses, lifestyle benefits, creative, technical, measurement, COVID-19, remote work, technology, specialization, changing marketing, future, challenges, personal growth, leadership, advice

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Summary

Ryan, the founder of People First, shares his journey leading up to the creation of the platform. He started in digital politics, working for Howard Dean and then moving on to work at Blue State. He gained experience in digital communications, paid media, and social media. The idea for People First came during the COVID-19 pandemic when they were working with organizations doing pro-vaccine work. They realized the power of authentic voices and the ability to reach precise target groups. People First specializes in sourcing and distributing authentic content from real people, leveraging micro-influencers and focusing on community-level conversations. The conversation covers topics such as brand safety, AI content creation, fostering a culture of innovation, and the future of the industry. The speakers discuss the importance of AI in vetting content for brand safety and the need for authentic, real content. They also talk about the role of culture in fostering innovation and adaptability in a rapidly changing industry. The conversation touches on the potential of gaming platforms and podcasting, as well as the challenges and opportunities of remote work. The speakers emphasize the value of networks and the need to constantly learn and adapt in a rapidly evolving industry.

Keywords

People First, journey, digital politics, Howard Dean, Blue State, COVID-19, pro-vaccine work, authentic voices, micro-influencers, community-level conversations, brand safety, AI content creation, culture of innovation, future of the industry, gaming platforms, podcasting, remote work, networks, learning and adaptation

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Summary

Brian Beachkofski, CTO of Rithmm, discusses how the company is revolutionizing sports betting with advanced data analytics. Rhythm provides personalized betting models for recreational sports bettors, making sophisticated analytics accessible to the average bettor. Brian shares his career journey from jet engine reliability analysis to leading software development teams in the US Air Force. He also explains how Rhythm uses AI and model ensembling to create accurate predictions based on user preferences. The conversation covers the growth of Rhythm, the impact of AI on the business, and the regulatory environment of the sports betting industry. The conversation with Brian Beachkofski, the CTO of Rhythm, covered various topics related to sports betting and user experience. The main themes include the evolution of the sports betting industry, leadership philosophy, managing rapid growth, the future of the industry, and user experience. Some key takeaways include the importance of user feedback in improving the product, the shift towards player-level engagement in sports betting, and the need for clear direction and the removal of blockers in leadership. The conversation also touched on the challenges of building a tech team and the advice for young professionals.

Keywords

sports betting, data analytics, AI, model ensembling, user experience, growth, regulatory environment, sports betting, user experience, leadership, rapid growth, future of the industry, tech team, advice

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Summary

Kalai Ramea, co-founder and CTO of Planette AI, discusses how her company leverages AI and climate science to provide environmental forecasts. They bridge the gap between weather forecasting and long-range climate forecasting, offering actionable insights for the next three months to five years. Planet focuses on verticals such as agriculture, forestry, and commodities, providing information on growing seasons, weather events, and investment opportunities. Their El Nino forecast is highly accurate and can help farmers and utilities make informed decisions. The platform is expanding globally and facing challenges in scaling and data storage. Kalai Ramea and Jeff Brown discuss their experience with Techstars and the lessons they've learned as entrepreneurs. They highlight the importance of Techstars in helping them transition from a project to a full-fledged company and providing guidance on business plans, sales motions, and technical decisions. They also emphasize the need to be comfortable with uncertainty and to not be afraid of failure. They discuss how AI is used in their platform and address concerns about its impact on the environment. They share their challenges in getting started and orienting themselves in the startup world, as well as the importance of enjoying the journey and being true to oneself.

Keywords

climate tech, AI, environmental forecasting, weather, climate change, agriculture, forestry, commodities, El Nino, wildfires, scaling, data storage, Techstars, entrepreneurship, business plans, sales motion, technical decisions, uncertainty, failure, AI, environmental impact, challenges, enjoying the journey

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Summary

Yashin, founder and CEO of Subconscious AI, discusses how their platform leverages generative AI for causal experiments and market research. The platform builds a digital twin of a specific domain and simulates decisions using language models, providing quick and cost-effective tools for economics, sociology, psychology, and market studies. Yashin explains that the traditional methods of conducting studies are time-consuming and expensive, requiring multiple steps and software. In contrast, Subconscious AI can perform the same research with near-human fidelity within minutes. Yashin started the company to address the lack of markets in non-market domains, such as climate change, and aims to give people fighting climate change the same tools as those selling consumer goods. The conversation also explores the value of non-market goods, the democratization of social science research, and the potential impact of AI and language models on understanding human behavior and society. Subconscious.ai aims to use language models to understand and address mental health problems and inform policy decisions. They hope to build a policy simulator that allows citizens to propose and design their own policies, and assist governments in decision-making. The company emphasizes the importance of ethical considerations, such as validating experiments with actual humans and obtaining consent from language models. They also strive to avoid violating OpenAI's terms of service. The team at Subconscious.ai includes experts in causality and statistics, as well as influential mentors like Howard Moskowitz. The company's goals for the next year include developing well-defined simulations for healthcare policy and consumer goods. Avi Yashchin, the founder, emphasizes the importance of perseverance and building long-term relationships. He also advises his 18-year-old self to underindex on head and overindex on heart. To learn more about Subconscious.ai, people can join their Discord community and engage with their products and experiments.

Keywords

Subconscious AI, generative AI, causal experiments, market research, digital twin, language models, economics, sociology, psychology, market studies, traditional methods, time-consuming, expensive, near-human fidelity, non-market domains, climate change, markets, non-market goods, democratization, AI, understanding human behavior, society, Subconscious.ai, language models, mental health, policy simulator, ethical considerations, validation, consent, OpenAI, team, mentors, simulations, goals, perseverance, long-term relationships

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Summary

Shoebox is a platform that helps small businesses access affordable capital by leveraging alternative data. The CEO, Anthony Matos, shares his personal background and passion for supporting small business owners. He emphasizes the importance of small businesses as a pathway to socioeconomic mobility and the need to level the playing field for entrepreneurs. Shoebox uses alternative data points, such as customer sentiment and changing demographics, to assess small business performance. The platform has already made a positive impact, providing over half a million dollars in affordable capital to small businesses in New York City. Matos also discusses the challenges of entrepreneurship, the importance of finding sources of strength, and the need to focus on the journey rather than being fixated on outcomes.

Keywords

Shoebox, small businesses, affordable capital, alternative data, entrepreneurship, socioeconomic mobility, leveling the playing field, customer sentiment, changing demographics, impact, challenges, sources of strength, journey

Welcome to the Trailblazers podcast brought to you by Pave Talent. I'm Jeff Brown, your host. In each episode, we uncover powerful stories and invaluable insights from Trailblazers who are redefining their industries and shaping the future. Join us as we learn from each other's experiences to make a greater impact on our companies, our families and our communities.