Superfans

The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business

By: Pat Flynn

Narrated by: Pat Flynn

Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers?

But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.

These are the people, if you connect with them in the right way, who will become superfans. Followers may "like" an Instagram post. Customers may buy a product. But superfans will be your biggest supporters. They will promote you and your products because they know you have made a difference in their lives. They will tell their friends. They will send you encouraging emails.

Whether you're a shy YouTuber just starting out or the leader of a Fortune 500 company, your superfans are out there waiting for you to connect with them.

You don't need to change the entire world to build a successful business; you just need to change someone's world. People don't become superfans the moment they find you. They become superfans because of the magical moments you create for them over time.

©2019 Flynndustries, LLC (P)2019 Flynndustries, LLC

superfan

Enjoyed this book as it gives you a solid foundation for building your fan base and growing your brand. it focuses on human elements and how they can be focused on and nurtured to build a closer connection with your audience.

Quality content but hire a better editor

This book was very good. Aside from the amazing content and tips, the information also validated a lot of what has worked for me in the past. I also really appreciated the information about the dark side of superfandom and how to avoid it. My only quirk was the few times in the book there was an awkward pause and Pat repeated the sentence he had just said. Clearly whoever edited this audio wasn’t the best person for the job. Aside from those few slip ups I still highly recommend the audio book but it left me feel like the author doesn’t emphasize quality which will likely affect whether I ever purchase products from them in the future. Content was excellent though. It is a must read/listen regardless of the media you use to acquire followers.

Great info, easy to listen to

Pat has a great way of telling stories and also giving good information. I really liked this audible book! I knocked it out in 3 days and it flew by! I took away a lot of great info from Superfans! Well done, Pat!

Speak to your customers

This book reminded me that it’s so important to speak directly to your customers. Pat has some great ideas about creating videos when they sent if your email list introduce yourself and find out more about them. He’s a great speaker and it’s written in a very relatable way with tons of actionable takeaways. Very helpful book.

Thank you Pat!

This book was exactly what I needed. Pat Flynn lays out clear, actionable steps for turning your audience into true superfans. His narration engaging all the way through, never a dull moment.