Watch the YouTube version of this episode HERE

Are you looking for a way to streamline your law firm’s efficiency with claims? In this episode of the Maximum Lawyer podcast, Becca Eberhart chats with Jim Andrews about his innovative platform, Precedent, which aims to improve the efficiency of attorney-handled claims.

Jim shares what Precedent is trying to achieve within the legal space. Precedent tries to bridge the communication gap that exists between plaintiff firms and insurance carriers, which can be a complicated relationship. Since both areas work with each other frequently and still use outdated methods to share information, Precedent uses AI to streamline and standardize administrative tasks and communication.

Jim shares how AI is being used to reduce timelines for claims making their way between both industries. One of the features of the AI technology being used is extracting all the necessary information insurance carriers need from documents the legal firm provides. When it comes to this important information, the system can identify missing or incorrect information on the spot. Since it can be spotted quickly, it provides legal firms the ability to adjust and change what is needed. This ultimately limits the need for unnecessary and lengthy communication between both sides.

Take a listen to learn more about Precedent!

00:23 The mission of Precedent

1:29 The communication problem between firms and insurance carriers

13:04 The implementation of AI in streamlining injury cases

17:43 Addressing the communication problem

Tune in to today’s episode and checkout the full show notes here.

Connect with Jim:

• Website
• Linkedin

Watch the YouTube version of this episode HERE

Are you a lawyer who is looking for a new way to improve your marketing capabilities? In this engaging episode of the Maximum Lawyer Podcast, Jim and Tyson delve into the world of digital marketing with expert Julie Chanel where they discuss success in building sales funnels.

Julie shares the concept of a sales funnel and how it can be used for marketing a business. A sales funnel is simply a website that usually comes out of social media and calls for a consumer to take action. As it relates to the legal field, lawyers can use funnels such as a Google Ad to get potential clients to think about making that call. Funnels are so important for lawyers because people are not getting a lawyer until they are in crisis, so you need to be top of mind at all times.

Julie provides examples of the different types of funnels lawyers can use to reel in clients. One funnel includes those that are helpful to a potential client. This could be an ad targeting a generic legal matter that a lot of people may encounter in their lifetime. Retargeting funnels exist on social media platforms as reminders after someone has visited your website. It is a way to stay in a potential client’s mind in case a time comes where they need your help.

Take a listen to learn more about integrating sales funnels in your practice!

Jim's Hack: Talk to people who are not lawyers about business development. It provides different perspectives on how they do business and learn different skills.

Julie’s Tip: Send things like landing pages and follow up emails to 5 people who work in different industries. This will allow you to get feedback on how your work is interpreted.

Tyson's Tip: Make a note when you speak to a client that involves a personal or positive event so that when you speak to the client again, it can be brought up as a conversation starter. It is a great way for the client to feel seen and heard.

6:49 The concept of sales funnels

9:52 The significance of the top and bottom of the funnel

15:51 Exploring the potential use of funnels for injury attorneys

22:15 Insights into the marketing techniques used by non-lawyers

Connect with Julie:

• Website
• Instagram
• Facebook
• Linkedin
• Youtube
• Twitter
• TikTok

Watch the YouTube version of this episode HERE

Do you struggle with keeping realistic expectations? In this episode of the Maximum Lawyer Podcast, Tyson and Jim share their insights on unbridled optimism and how it relates to the field of law.

Unbridled optimism involves the idea of being overly optimistic and not focusing on the right things. Jim and Tyson share the reasons why people tend to act this way. For some, it is done to avoid having negative conversations. Being optimistic turns your mind away from potential downfall or feelings of heartache. As it relates to the legal field, it is important to see a problem and figure out how to address it. For Jim and Tyson, it could be seeing a dip in email signups, thinking about why it happened and finding ways to solve the problem.

Jim and Tyson share the importance of accurate thinking. Things are not always going to go your way and decisions you think are good will not deliver perfect results every time. Accurate thinking involves being realistic about the outcomes of situations. Setting benchmarks can help create action. If something does not go according to plan, set a benchmark or action that will lead to another result.

Listen in to learn more!

1:35 Discussion on the negative impact of unbridled optimism

11:18 Explanation of the Stockdale Paradox

13:04 Importance of accurate thinking and setting benchmarks

Tune in to today’s episode and checkout the full show notes here.