Insider Secrets to a Top 100 Podcast | Podcasting, Marketing, Psychology By cover art

Insider Secrets to a Top 100 Podcast | Podcasting, Marketing, Psychology

By: Courtney Elmer | PodLaunch
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  • Summary

  • Unlike other podcasts about podcasting that only cover the basics like tech and logistics, here you won't find the kind of podcasting tips you can get on Google.


    Because if high-quality audio, publishing valuable episodes every week, and "staying consistent" was the secret to a profitable top podcast, then that would mean everyone who spent over $100 on a mic and gives their best stuff away for free in every episode would be ranking in the Top 100 every week — and we both know that's not the case.


    So if you're a coach, consultant, or online expert who wants to start a podcast that actually gets noticed (or if you've already launched but you’re still getting less than 1k downloads per episode and aren’t converting as many leads as you want) you're in the right place.


    As a Forbes-featured Top 1% podcast host who's been dubbed “The Podcast Whisperer'' by CEO Weekly, Courtney Elmer is known as the leading authority on the psychology behind what makes podcasts succeed (or fail). After spending more than four years studying what separates successful podcasts from the ones that go unnoticed, Courtney and her team have helped over 60+ business owners and experts rank their podcasts in the Top 100 and turn their show into their #1 source of organic leads by applying the science of human behavior and psychology to podcasting.


    Ready to learn what separates today's top podcasts from the ones that go unnoticed so you can create a bingeworthy show that people are actually excited to listen to, rank your podcast in the charts every week, reach a global audience with your message, and convert more listeners into clients and customers? Hit play and let's dive in.



    Guests Include: Jordan Harbinger, John Lee Dumas, Gay Hendricks, Hal Elrod, Alex Sanfilippo, Adam Adams, Grant Baldwin, Josh Elledge, Deirdre Tshien, Brandon Lucero, James Wedmore, Kate Northrup, Stacy Tuschl, Katherine Beck, Jennifer Kem, Sara Wiles, Kate Erickson, and more.


    Popular Episode Topics Include: Starting a Podcast, Growing a Podcast, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning, Podcast Audience Growth
    © 2024 The EffortLESS Life®
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Episodes
  • Q + A: The Pros and Cons of Subscription-Based Podcast Content

    Q + A: The Pros and Cons of Subscription-Based Podcast Content
    May 10 2024

    Ever wonder whether you should offer subscription-based bonus content on your podcast? Well, you're not alone.

    Sure, it has the potential to create a new income stream and provide even more value to your most engaged listeners — but it can sometimes be tough to tell if it's something your podcast will *actually* benefit from or if it's just another shiny object.

    In this episode of Listener Q +A, we're breaking down the pros and cons of subscription-based podcast content so you can decide if it's right for your podcast.

    I'll give you the answers you can't find on Google to questions like:

    → "How do paid podcast subscriptions actually work?"
    → "What are the pros and cons of offering paid podcast subscriptions?"
    → "Will offering a paid podcast subscription help me increase listener engagement?"
    → "Do paid podcast subscriptions count toward (or take away from) my total podcast downloads?"
    → "How much can I ~really~ make from offering a paid podcast subscription?"

    ...and more... Ready to find out if offering your listeners a paid podcast subscription is right for your podcast? Hit play and let's dive in.

    → This episode was recorded on the     Deity VO-7U

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Want our help to launch + grow your Top 100 podcast? Book a free strategy call and let's find out if we're a fit to work together.

    NEW! Join me for our next NO-PITCH Live Workshop: Insider Secrets to a Top 100 Podcast

    Get instant access to the weekly Own Your Voice digital newsletter with even more insider tips on how to rank and grow a Top 100 podcast that can converts your listeners to clients on repeat.

    Connect with Courtney: Website | Instagram | Linked In
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    23 mins
  • How to Overcome Your Fear of Starting a Podcast | Lucy Liu

    How to Overcome Your Fear of Starting a Podcast | Lucy Liu
    May 8 2024

    Are you toying with the idea of starting a podcast, but worried people won't want to hear what you have to say? Or maybe you already started your show, but your throat still feels tight every time you hit the record button.

    If this is you, you're not alone. (Case in point: I *still* struggle with this sometimes.) The reality? That voice of self-doubt will be there at every new level you achieve.

    So it's not about getting rid of self-doubt... It's about learning how to quiet it so that it doesn't prevent you from sharing your message.

    I've got renowned mindset expert and accomplished podcaster Lucy Liu in the studio with me to unpack the common, but often unacknowledged mental obstacles that we face as podcasters.

    Whether it's the fear of putting yourself out there or the persistent doubts that creep in during recording sessions, we'll equip you with the tools to navigate these challenges head-on.

    Ready to unlock the full potential of your podcast and hone your ability to influence people and create meaningful change in the world with your voice? Hit play and let's dive in.

    → This episode was recorded on the     Deity VO-7U

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Want our help to launch + grow your Top 100 podcast? Book a free strategy call and let's find out if we're a fit to work together.

    NEW! Join me for our next NO-PITCH Live Workshop: Insider Secrets to a Top 100 Podcast

    Get instant access to the weekly Own Your Voice digital newsletter with even more insider tips on how to rank and grow a Top 100 podcast that can converts your listeners to clients on repeat.

    Connect with Courtney: Website | Instagram | Linked In
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    20 mins
  • 4 Signs Listeners are Overlooking Your Podcast

    4 Signs Listeners are Overlooking Your Podcast
    May 3 2024
    Tell me if this sounds familiar...

    → You publish at least one new podcast episode every week without fail... but you’re still getting less than 1000 downloads per episode (despite doing literally everything the experts say you need to do to grow your show)

    → People tell you they love your podcast but no one has left a review on your show in the last 30 days

    → You check your analytics dashboard every week but haven't seen a significant increase in downloads or listens in the last three months

    → Even though you know the content you share in every episode is highly valuable, only one or two listeners have ever reached out asking how to work with you

    If you're like, UM YES THIS IS ME, then you've probably also been told that that podcasting is a long game and that you just need to stay consistent and give it more time.

    But have you ever asked yourself why it's not working? ... there's a reason why.

    And after helping over 95% of our clients break the Top 100 in their categories, we've found it's often because your podcast is missing something called a "core differentiator" . Or in other words, a way of communicating to your listener why your show is the one they need to listen to.

    We both know you're here to add real value and make meaningful change in people's lives. So to save you 4+ years of figuring this out the hard way like I did, I recorded this episode for you. :)
    Ready to learn how to fix it so you can reach more people who need to hear your message? Hit play and let's dive in.

    → This episode was recorded on the     Deity VO-7U

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Want our help to launch + grow your Top 100 podcast? Book a free strategy call and let's find out if we're a fit to work together.

    NEW! Join me for our next NO-PITCH Live Workshop: Insider Secrets to a Top 100 Podcast

    Get instant access to the weekly Own Your Voice digital newsletter with even more insider tips on how to rank and grow a Top 100 podcast that can converts your listeners to clients on repeat.

    Connect with Courtney: Website | Instagram | Linked In
    Show more Show less
    25 mins
Leadership Marketing Economics
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