Are you struggling to connect with your ideal client through your website content and convert those visitors into sales? That’s what Colleen Sloan, a Registered Dietitian and Pediatric Physician Assistant wanted to know when she booked a free marketing review with me.

Colleen has a business and podcast called Exam Room Nutrition where she offers resources that simplify nutrition for the busy medical professional, and with this, she also has a podcast. She was looking to attract more sponsors for her newsletter for her Exam Room Nutrition business.

She knew her message needed a bit of fine-tuning to resonate better with people and that’s why she booked the marketing review.

By listening in, you'll learn how to do the same for your business or practice with the key marketing advice I shared with her. We covered 3 main areas:

1. Refine and Clarify your Marketing Message
2. Craft a Compelling Story on your Website
3. Strategic Positioning of Website Content and CTAs

Whether your marketing messages have a goal of acquiring new sponsors or those messages are to gain clients… the underlying foundations are the same for each.

All your website visitors need to clearly ’get’ your message in order to take action on it.

Be sure to check out this episode and learn how to increase your own sales (aka new clients) by improving your messaging, and how you can get a free marketing review too.

All the details and how to connect with Collen Sloan are on our show notes page at - http://marketingyourprivatepractice.com/98

Click here to send Kathy a text message about this Episode

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🔴 I'd love if you would post a podcast review

~ Thanks for Listening!

Are you struggling to get the word out about your services? To get more clients? People you can help with your skills and expertise?

Many business owners face the same challenge - how to attract more clients?

One tactic is ensuring you have a presence online where people are looking for help. And it’s not always on social media. Think about it. Where do you look for help? Most people click a search engine and type in a question.

This is where people are looking and your social media posts are not what gets shown to them as a result, not nearly as much as website content.

This is why focusing on some foundational marketing strategies is critical as part of your overall plans.

This episode shares strategies you can use to get more traffic on your website and blog posts in particular. Even if you do not blog on a regular basis!!


Website Traffic = Visitors = Leads = Clients.

Listen to this episode to learn ways you can drive more traffic to your website and how cornerstone blogs play a part in this.

The goal is to get you more traffic and visitors to your website, so you can turn them into clients.

Listen in to learn more and you can access the resources mentioned on the show notes page at http://marketingyourprivatepractice.com/97

Here is a direct link to the free stats tracking template as well: https://www.pepperitmarketing.com/freestats

Click here to send Kathy a text message about this Episode

🔴 Say Hi! on Instagram

🔴 Check out our free resources for practice owners

🔴 I'd love if you would post a podcast review

~ Thanks for Listening!

Are you ready to finally get some traction and traffic to your website?

Especially traffic on those important blog posts you spend time writing. And specifically to those cornerstone blogs that you created to boost your visibility with search engines to get more traffic. Blogs that help showcase your expertise and how your services can be life-changing for clients.

That is a primary role blogs play in your marketing plans… bringing traffic, leads and clients to your online door - your website - and they also help search engines understand what services you offer so they can send people to your online door too!

In this episode, we look at the first 5 of 10 proven marketing strategies that will help you boost traffic on cornerstone blogs and even regular blogs.

These strategies are designed specifically for private practice and service-based businesses to increase the visibility and traction of these blog posts and ultimately drive more traffic to your website.

They are not complicated to do and fit easily into your regular marketing plans.

The bonus??? They don't require hours of work or mean promoting your blogs in places your clients never ever visit!

Be sure to listen to this episode to learn 5 of the 10 Marketing Strategies to get more traffic to your cornerstone blog posts. Traffic you can then convert into leads and clients!

Next week part 2 will be out with the final list of 5 strategies.

Click that play button now. You can access the resources mentioned in this episode on the show notes page at http://marketingyourprivatepractice.com/96

Click here to send Kathy a text message about this Episode

🔴 Say Hi! on Instagram

🔴 Check out our free resources for practice owners

🔴 I'd love if you would post a podcast review

~ Thanks for Listening!