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Everything You've Ever Learned about Generating Leads and Growing Your Business Is Wrong!
- Narrated by: Mike Weber
- Length: 2 hrs and 41 mins
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Publisher's summary
Everything you've ever learned about generating leads and growing your business is wrong!
This bold claim is drawn from years of experience working with many different business entities and my bonus video will teach you a system for successfully marketing your business to a point where it becomes instantly obvious to your prospects that they would be an idiot to do business with anyone other than you at anytime, anywhere or at any price.
This is the reason I have dedicated my life to small business coaching and opened my practice back in 1999. My life purpose is to provide direction for small business operators. I have been literally overwhelmed with the demand for marketing, structure, accountability and for the need to have small business operators surrounding themselves with someone that cares and to provide a proper and profitable third party perspective.
I truly believe we are all only 1 or 2 great marketing ideas away from more sales opportunities than we can fully imagine. I believe the first two chapters are as important as the following. The strategies in this book - when implemented with focus and care - are guaranteed to make you more money with less effort. These are strategies that have helped businesses just like yours make hundreds of thousands of dollars - including your competitors.
Warning! This book contains no sales pitch. It does not waste your time with lame testimonials or self-serving platitudes. All you'll find here are "proven and tested" marketing secrets that work!
What matters is that you grasp the heart of the principles, the underlying lessons and strategies, that can help grow any operation in any category of business imaginable. We all can and must do better and the best time to start is now, not tomorrow, not next week or next year.
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Middle School material. Vague, no depth.
- By nate on 12-22-13
By: Michael Parrish DuDell, and others
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Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- By: Jeff Hoffman, David Finkel
- Narrated by: David Finkel
- Length: 7 hrs and 14 mins
- Unabridged
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Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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All stuff no fluff
- By Jonathan Bonanno on 05-25-21
By: Jeff Hoffman, and others
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- By: Jay Baer, Erica Campbell Byrum
- Narrated by: Jay Baer, Erica Campbell Byrum
- Length: 1 hr and 51 mins
- Unabridged
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Youtility, as defined by best-selling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free to differentiate and dominate by providing real value to clients and prospective clients.
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Riveting
- By DANIEL M. on 10-20-16
By: Jay Baer, and others
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Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
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Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
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Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
What listeners say about Everything You've Ever Learned about Generating Leads and Growing Your Business Is Wrong!
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Merav Turgeman
- 01-06-15
lots of info for offline
very informative for non sales / marketing folks on howto.
includes processes and practicle tools
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- Susan Goldcamp
- 08-10-18
Much Great Information
There was a lot of great information packed into this book. Thank you. I need to listen to it again! Thank you!
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- Gary Nickelson
- 04-28-16
Misleading Book Title
Every idea he offers is common knowledge. I kept waiting on an original idea, but alas, it never came. Very misleading book title. He is extremely big on promotional offers and devotes much time on this subject. He touches on cross advertising with other businesses. He mentions email blasts and is big on testimonials. Again, good points, but all are proven accepted practices.
He devotes the first 3 or so chapters to writing scripts for sales calls and staff and improving customer service. I was beginning to wonder if I downloaded the correct book.
Please don't state in the title that everything I've learned is wrong, when all you do is tell me things that are proven to work. Not once did you explain what kind of lead generation technique you thought was "wrong".
Rename your book Marketing 101.
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