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Selling Luxury

Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale

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Selling Luxury

De: Robin Lent, Genevieve Tour
Narrado por: Jo Anna Perrin
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Connect with affluent customers, create unique experiences through impeccable service, and close the sale.

What does it take to sell high-end luxury creations to the richest clients in the world?

In Selling Luxury, Robin Lent and Genevieve Tour, with 30 years of combined experience, share their savoir faire. You'll also pick up tips from multimillion-dollar luxury sales professionals who will help you understand the complexities of the universe of luxury. Selling Luxury will show you how a salesperson can acquire sales ambassador status by offering the impeccable service associated with the world's most prestigious brands.

©2009 Robin Lent and Geneviève Tour (P)2012 Audible, Inc.
Marketing y Ventas Ventas y Comercialización Servicio al cliente

Lo que los oyentes dicen sobre Selling Luxury

Con calificación alta para:

Effective Sales Techniques Informative Content Great Retail Guide
Calificaciones medias de los clientes
Total
  • 4 out of 5 stars
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Ejecución
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Historia
  • 4 out of 5 stars
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    33
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  • Total
    4 out of 5 stars
  • Ejecución
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    4 out of 5 stars

Great for any business not just luxury

They touched on good points they can be used in pretty much any customer service field not just luxury

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  • Total
    4 out of 5 stars
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    4 out of 5 stars

Helps you drive value

Being in software sales, people often shut down around pricing. This book helped me to reframe my mindset, and sales scripting, so I could instead focus on selling to the value instead of the cost.

I’m Sandler trained & sell like a friend and this book teaches the same effective techniques.

4 stars since book is a bit repetitive by way of the stories since it was often about tangible items like jewelry. I had to listen over weeks to get through it…but that may just be me.

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  • Total
    5 out of 5 stars
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    5 out of 5 stars

Great foundation for anyone working in retail sales, or customer service, not only high end...

No book by itself is enough to tell you all you need in our complex word, but this book does address many of the issues facing retail sales professionals and does a great job doing it.

The chapters are succinct, thought provoking, I recommend giving this a read or a listen if you are in any kind of sales or customer service.

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  • Total
    5 out of 5 stars
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    5 out of 5 stars

Great book

Helpful tips overall for people in the luxury sales business regardless of your product of choice

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    5 out of 5 stars
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    5 out of 5 stars

the 90% of what people don't do

these are the basics everyone needs to know. pick them up now and start mak8ng sales

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  • Total
    4 out of 5 stars
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    4 out of 5 stars
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    3 out of 5 stars

Focused Too Much On Items & Not Enough On Services

A lot of great information was discussed in Selling Luxury, but I felt it focused too much on selling tangible products and not nearly enough on luxury services.
One example was when it was mentioned Luxury retailers might be competing against a travel agent. As a travel consultant focused on premium and luxury products, I found this to come across as a bit demeaning towards the agent.
Yes, luxury retailers may very well be competing with me for a guest's time, attention, loyalty, and financial investment in my product and service. I offer more than just another item that takes up space and may or may not be a timeless classic or just a fad. I offer my clients the ability to collect unforgettable and unique experiences and memories with family and friends while giving them the personalized attention and luxury service they deserve.

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esto le resultó útil a 1 persona

  • Total
    5 out of 5 stars
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    5 out of 5 stars
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    5 out of 5 stars

Crash Course in Luxury Sales

Memorable examples to remember key components of salesmandship. These suggestions definitely work. Will reread when needed.

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  • Total
    5 out of 5 stars
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    5 out of 5 stars

Great book for anyone in retail sales or hospitality

Highly recommend for someone who works in retail or in hospitality. Great points to keep in mind from the customer’s point of view.

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esto le resultó útil a 1 persona

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    5 out of 5 stars
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I needed this in my life

This is that smart, quick book that reminds you why you serve your public. I will be reviewing and referring to it often. Smart voice and well written.

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  • Total
    1 out of 5 stars
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    1 out of 5 stars
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    1 out of 5 stars

Selling customer services

Need to change this title to selling customer service cause 90% of the topics covered in this book relates to customer service skills.

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