This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.

In this episode I’m sharing:

• Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering
• Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
• Creating Value: How to produce content and services that your audience genuinely wants to pay for

Highlights Include:

00:00 Intro

02:49 The Importance of Podcast Setup

05:15 Narrowing Down Your Podcast Topics

09:50 Understanding and Serving Your Audience

14:33 Creating a Content Plan

16:39 Effective Marketing Strategies

19:00 Consistent Marketing Practices

21:24 Thinking Outside the Box for Sponsorships

25:54 Creating Content People Want to Pay For

28:17 Recap and Action Steps

To learn more about making money from your podcast, join my next live class on July 18th. Register at sidehustlepro.co/class.

Check out episode 413 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Riverside (Use code ‘hustlepro’): https://riverside.fm/
• Podcast Moguls: http://sidehustlepro.co/join
• Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4
• Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s
• Free newsletter: http://sidehustlepro.co/newsletter
• You Are a Badass by Jen Sincero: https://jensincero.com/

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This week in the guest chair we have Mandi Woodruff-Santos, a globally recognized career expert, founder of the MandiMoney Makers, and co-host of the three-time WEBBY award winning podcast, Brown Ambition. With 6 million podcast downloads, Mandi is on a mission to help women of color achieve their wildest financial ambitions.

In this episode she shares:

• How to be professionally selfish and achieve your dream salary
• The risks she’s taken by pivoting often in her career, and how they’ve paid off
• Her journey from corporate, to coaching as a side hustle, to launching her podcast and expanding her empire

Highlights include:

00:00 Intro

03:52 First jobs out of college

10:20 Introversion and unwavering self-belief

14:35 Navigating financial insecurity

28:00 The benefits of strategic quitting

36:00 Launching Brown Ambition Podcast

41:00 Becoming a career coach

51:00 Income opportunities from podcasting

56:30 Tips for entrepreneurs

Check out episode 412 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Mandi Money Website: http://Mandimoney.com
• Mandi’s Instagram: https://www.instagram.com/mandimoney/?hl=en
• Brown Ambition Podcast: https://brownambitionpodcast.com/
• Brown Ambition Instagram: https://www.instagram.com/brownambitionpodcast/
• The Budgetnista’s Website: https://thebudgetnista.com/
• Yahoo Finance: https://finance.yahoo.com/news
• Zapier Automation: https://zapier.com/
• Trello: https://trello.com/home

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Mandi’s instagram: https://www.instagram.com/mandimoney/?hl=en
• Brown Ambition Instagram: https://www.instagram.com/brownambitionpodcast/

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This week in the guest chair we have Julia Coney, award winning wine writer, speaker, & consultant. Julia wears many hats, including being the Wine Consultant for American Airlines in partnership with the James Beard Foundation, the Founder of Black Wine Professionals, a resource for the wine industry whose goal is to lift up the multifaceted Black professionals in the world of wine.

In this episode she shares about:

• Being multi-passionate: how exploring a range of interests, from starting at a law firm to writing a beauty blog, has elevated her career
• Paving the way for diversity: how starting honest conversations about racism, equity, and inclusion in the wine industry led to being the recipient of Wine Enthusiast's 2020 Social Visionary Award Winner
• The power of putting yourself out there on social media: How she has created opportunities for herself like being the first Black woman to run a wine program for American Airlines

Highlights include:

00:00 Intro

04:42 Original career path and intro to wine

13:00 Navigating a switch in careers

21:39 Transition from beauty blogging to wine writing

27:06 Addressing racism in the wine industry

29:40 Sustaining financially as a freelance writer

35:00 Providing a niche wine service

41:30 Unlocking networking opportunities

45:07 Running a wine program for American Airlines

54:16 Tips for entrepreneurs

Check out episode 411 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Julia’s Substack: https://juliaconey.substack.com/
• Julia’s Instagram: https://www.instagram.com/juliaconey/
• Julia’s email: hello@juliaconey.com

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Julia’s Substack: https://juliaconey.substack.com/
• Julia’s Instagram: https://www.instagram.com/juliaconey/
• Julia’s email: hello@juliaconey.com

Hosted on Acast. See acast.com/privacy for more information.