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Summary of Seth Godin’s This Is Marketing by Swift Reads
- Narrated by: Cassandra Minter
- Length: 30 mins
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Overall
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Performance
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By: Seth Godin
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Pre-Suasion
- Channeling Attention for Change
- By: Robert B. Cialdini
- Narrated by: John Bedford Lloyd
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Overall
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The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.
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- Length: 5 hrs and 38 mins
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Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human.
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- By Colin Davis on 12-04-20
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- How to Make Offers So Good People Feel Stupid Saying No
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- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
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Overall
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Performance
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Story
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
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Great content littered with filthy language
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Publisher's summary
This Is Marketing: You Can’t Be Seen Until You Learn to See (2018) teaches people how to promote products that are tailored for specific segments of society. Author and entrepreneur Seth Godin explains that businesses and individual marketers often make the mistake of drumming up sales by hyping plentiful but substandard wares.... Purchase this in-depth summary to learn more.
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