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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
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Building a StoryBrand
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Publisher's summary
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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The most dangerous move in business is the failure to make a move. Global business celebrity and primetime Bloomberg Television host Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dreams.
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5 out of 5 stars
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great book
- By MR.Salter on 03-16-16
By: Jeffrey W. Hayzlett, and others
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- By: Brian Kurtz
- Narrated by: Brian Kurtz
- Length: 8 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 176
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Story5 out of 5 stars 152
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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5 out of 5 stars
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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The Commitment Engine
- Making Work Worth It
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 17 mins
- Unabridged
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Overall4.5 out of 5 stars 36
-
Performance4.5 out of 5 stars 28
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Story4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
By: John Jantsch
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- By: David Newman
- Narrated by: David Newman
- Length: 8 hrs and 10 mins
- Unabridged
-
Overall4 out of 5 stars 93
-
Performance4 out of 5 stars 81
-
Story4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
-
3 out of 5 stars
-
GOOD Book. However...
- By ala on 08-03-14
By: David Newman
-
The Barefoot Executive
- The Ultimate Guide to Being Your Own Boss and Achieving Financial Freedom
- By: Carrie Wilkerson
- Narrated by: Carrie Wilkerson
- Length: 6 hrs and 26 mins
- Unabridged
-
Overall4 out of 5 stars 191
-
Performance4.5 out of 5 stars 160
-
Story4.5 out of 5 stars 163
Don't think you have what it takes to run a business? It's time to reconsider. Carrie Wilkerson offers the opportunity to live life on your terms. Want to start your workday with e-mail and coffee on the back patio? Want the flexibility of joining your fourth grader on an all-day field trip? Are you ready to take that vacation you’ve been planning for years? Then you have a choice to make, and The Barefoot Executive will help jump-start your transition. You’ll learn: Your “why.” The most important question.
-
1 out of 5 stars
-
Where is the substance?
- By David on 06-21-12
By: Carrie Wilkerson
-
The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
-
Overall4.5 out of 5 stars 995
-
Performance4.5 out of 5 stars 868
-
Story4.5 out of 5 stars 865
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
-
2 out of 5 stars
-
Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
-
The Innovation Secrets of Steve Jobs
- By: Carmine Gallo
- Narrated by: Sean Mangan
- Length: 8 hrs and 24 mins
- Unabridged
-
Overall4 out of 5 stars 509
-
Performance4 out of 5 stars 417
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Story4 out of 5 stars 413
In The Innovation Secrets of Steve Jobs, best-selling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, and first-person interviews with experts and business leaders, as well as specific ideas for applying those principles to every business, large or small.
-
1 out of 5 stars
-
awful
- By Thomas on 10-15-11
By: Carmine Gallo
-
Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
-
Overall3.5 out of 5 stars 128
-
Performance4 out of 5 stars 53
-
Story4 out of 5 stars 55
In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
-
3 out of 5 stars
-
The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
-
Expert Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 26 mins
- Unabridged
-
Overall5 out of 5 stars 919
-
Performance5 out of 5 stars 782
-
Story5 out of 5 stars 777
Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
-
3 out of 5 stars
-
Good, but it’s totally different than the physical book.
- By Don Rhoads on 10-05-21
By: Russell Brunson
-
UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall4.5 out of 5 stars 54
-
Performance4.5 out of 5 stars 46
-
Story4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
-
5 out of 5 stars
-
Authentic and genuine people
- By Karin Bertelsen on 06-30-20
By: Scott Stratten, and others
-
The Pumpkin Plan
- A Simple Strategy to Grow a Remarkable Business in Any Field
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 7 mins
- Unabridged
-
Overall5 out of 5 stars 862
-
Performance5 out of 5 stars 725
-
Story5 out of 5 stars 718
Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
-
5 out of 5 stars
-
Great book
- By Harry Wilson on 06-04-21
By: Mike Michalowicz
-
Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- By: Jeff Henderson, John C. Maxwell - foreword
- Narrated by: Jeff Henderson
- Length: 5 hrs and 45 mins
- Unabridged
-
Overall5 out of 5 stars 405
-
Performance5 out of 5 stars 347
-
Story5 out of 5 stars 343
Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
-
5 out of 5 stars
-
WOW!
- By Keehsa on 03-03-20
By: Jeff Henderson, and others
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- By: Nicholas J. Webb
- Narrated by: James Foster
- Length: 7 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 173
-
Performance4.5 out of 5 stars 158
-
Story4.5 out of 5 stars 157
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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5 out of 5 stars
-
Must read if you are looking for a way to improve your business
- By Anonymous User on 05-06-20
By: Nicholas J. Webb
-
Dotcom Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 39 mins
- Unabridged
-
Overall5 out of 5 stars 1,095
-
Performance5 out of 5 stars 877
-
Story5 out of 5 stars 873
Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
-
4 out of 5 stars
-
Lots of good information BUT!
- By Verified Amazon Customer on 12-27-21
By: Russell Brunson
-
Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- By: Jeff Tobe
- Narrated by: Jeff Tobe
- Length: 2 hrs and 48 mins
- Unabridged
-
Overall4.5 out of 5 stars 92
-
Performance4.5 out of 5 stars 83
-
Story4.5 out of 5 stars 83
This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
-
5 out of 5 stars
-
Hilarious and Charming, yet still Authentic
- By Michael Beyer on 02-09-23
By: Jeff Tobe
-
Free Prize Inside!
- The Next Big Marketing Idea
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
-
Overall4.5 out of 5 stars 163
-
Performance4.5 out of 5 stars 102
-
Story4.5 out of 5 stars 103
Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
-
4 out of 5 stars
-
Another gem from Seth
- By Daryl on 12-29-09
By: Seth Godin
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Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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Former client raving about Fabian’s method
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4 out of 5 stars
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Good but not enough instruction
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In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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5 out of 5 stars
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Use the Audible Speed Feature!
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Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- By: Matthew Dicks, Dan Kennedy - foreword
- Narrated by: Matthew Dicks, John Glouchevitch
- Length: 10 hrs and 1 min
- Unabridged
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Overall4.5 out of 5 stars 1,158
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Performance4.5 out of 5 stars 1,010
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Story4.5 out of 5 stars 1,007
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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2 out of 5 stars
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not many tips on how to deliver a good story
- By polaris on 08-22-19
By: Matthew Dicks, and others
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The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
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Overall4.5 out of 5 stars 2,075
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Performance4.5 out of 5 stars 1,715
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Story4.5 out of 5 stars 1,695
As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
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4 out of 5 stars
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Highly recommended, but could use an update.
- By T. M. Castagna on 12-01-15
By: Al Ries, and others
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Unleash the Power of Storytelling
- Win Hearts, Change Minds, Get Results
- By: Rob Biesenbach
- Narrated by: Rob Biesenbach
- Length: 3 hrs and 10 mins
- Unabridged
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Overall4.5 out of 5 stars 329
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Performance4.5 out of 5 stars 276
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Story4.5 out of 5 stars 272
Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.
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1 out of 5 stars
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not much juice
- By Rami A. on 08-14-18
By: Rob Biesenbach
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Social Media Marketing & Personal Branding: 2 in 1 Guide
- Explode Your Online Business and Brand, Influencing Your Audience Through Facebook, Instagram, YouTube, & Twitter
- By: Joshua Reach
- Narrated by: Tim Edwards, KC Wayman
- Length: 5 hrs and 5 mins
- Unabridged
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Overall5 out of 5 stars 110
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Performance5 out of 5 stars 108
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Story5 out of 5 stars 108
Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending over two hours plus on social media! And building a brand is one of the most powerful businesses you can build because no one can take it from you. Essentially, it’s yours and as long as you build it the right way and create trust, like I teach, you will influence your audience...forever.
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5 out of 5 stars
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An excellent book for beginners!
- By Wilbert Pratt on 03-22-21
By: Joshua Reach
What listeners say about Building a StoryBrand
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 10-12-17
Clear Message About Clear Messaging
Brilliant work. Succinct, straightforward writing, and most of all effective in achieving results. With his proven track record of success, Don gives candid insight that is sure to help any person who communicates messages (which is all of us). Highly recommend.
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20 people found this helpful
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Graham Garner
- 10-16-17
Make a brand story with your customer as hero
This follows a goo pattern for ensuring your organization or business tells a story, where the client is the hero and you are the mentor. Following the framework ensures all your marketing efforts are focused on the customer and not yourself.
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7 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Joshua
- 10-30-17
Amazingly Practical!
Donald Miller has done an amazing job creating a practical, engaging, actionable book. Halfway through listening to this I also purchased a hard copy. I think both will serve me very well! Excited to get to work.
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2 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Sarah
- 09-25-19
Wow
I've started two of my own businesses. I knew about branding, knew I needed to tell a story, but how TF do you tell a story with a product??
All questions were answered and I'm super excited to go on to start my third business within the next month.
I really enjoyed how the author went into detail on how to apply the information he gives and also narrates real life examples. Gives me a well-rounded picture.
The infographics and other information he offers for free on his website are helpful as well, especially if you're a visual learner.
I read that other people were upset that he was plugging his business offers so much. WHAT?! C'mon guys, he's giving you real examples of how to advertise yourself using his own business. You should be doing it too.
Keeping this book handy to re-listen to many times.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Jana Krige
- 08-29-19
Excellent, game-changing material
This book will give you the tools you need to help your brand reach its full potential. You will learn how to create a brand you, your staff and your customers are truly passionate about, and communicate your brand's role in helping your customers be the best version of themselves. I recommend it to anyone involved in running any sort of business.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 11-26-19
Winner!
This book contained so much useful information. It was entertaining. He captured my attention and kept me wanting to hear what was next. I plan on buying the book so I have a hard copy reference. I’m looking at my marketing from a much better perspective and will utilize what I’ve learned from the coaching in this book.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Alejandro Pascual Agut
- 08-14-19
A clear playbook on how to tigger minds
Very original proposition that distances itself from other branding books by comparing movie screenwriting techniques with some of branding's basic principles. Recommended 100%.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Sabriya Dobbins
- 09-18-19
This book was very eye opening
Honestly it was a great read. I took so many notes and I look forward to implementing these actionable steps into my business!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Karen Cagle
- 12-15-19
amazing tool
This is an amazing tool to use for any business owner! You will need to he near a computer as it is a working book.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story5 out of 5 stars
- KTP
- 11-15-19
So many great useful tools!
marketing often makes sense. This book gives you the tools to make it work, not just make sense
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1 person found this helpful