What does it really take to achieve a MILLION dollar visibility in today’s crowded market?

In this episode, we're diving into the essential elements of visibility, personal branding, and amplifying your authority. Melanie Benson joins me to share her journey into weaving human design into her work, while I explore how the entrepreneurial toolkit has evolved over time. Together, we unpack the concept of $1,000,000 visibility, discussing why personalized messaging, strategic pricing, and tailored visibility efforts are critical in today’s crowded market.

Tune in for a conversation filled with practical insights and actionable strategies to help you stand out and elevate your visibility game.

On This Week’s Episode, We Discuss:

1. Melanie Benson’s journey into integrating human design into her work after a friend’s insightful observation about her burnout patterns, revealing how this approach helps clients overcome money blocks and visibility challenges.
2. The evolution of the entrepreneurial toolbox, where Jennie shares the importance of continually refining skills and adapting strategies to stay ahead in a competitive marketplace.
3. How to embrace your personal power and boost your visibility, with advice on building confidence in your message and shining brightly to attract your ideal clients.
4. Melanie’s $1,000,000 visibility framework, offering listeners a free resource to help them enhance their visibility strategies and build lasting authority in their niche.
5. The power of brand authority and visibility, with a focus on podcasting and other platforms, highlighting the impact of consistent and strategic visibility efforts.
6. The importance of personal branding, connected to core values like connection, fun, and abundance, and how these elements can influence and shape your brand’s impact.
7. Melanie’s role as an authority amplifier, helping experts move from being invisible to showcasing their expertise through strategic shifts in messaging and visibility.
8. Why niching down and owning your specific area of expertise is essential before expanding into broader markets, ensuring your brand message is clear and compelling.
9. The importance of strategic pricing to reflect your authority and the need for a visibility strategy that sets you apart from the competition.
10. Leveraging guest appearances on podcasts and other platforms to boost your visibility, with tips on borrowing influence and credibility to grow your audience and impact.

Whether you’re just starting out or looking to refine your strategies, this episode is packed with valuable insights to help you elevate your visibility, amplify your authority, and make a lasting impact in your industry.

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Connect with Melanie:

Follow Melanie on Facebook: Facebook.com/CoachMelanieBenson

Follow Melanie on Instagram: Instagram.com/CoachMelanieBenson

Connect with Melanie on LinkedIn: linkedin.com/in/success/

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Connect with me here

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Ever wondered what goes into creating a high-impact marketing bundle and how to avoid common pitfalls?

In this episode, we're diving into a comprehensive reflection on my recent High Impact Revenue Marketing Giveaway Bundle. We’re going to explore what went well, what could have been better, and the invaluable lessons learned along the way.

Plus, I’ll be sharing some insights into the evolving marketing landscape and my latest obsessions – Capsho and Ecamm.

On This Week’s Episode, We Discuss:

1. The High Impact Revenue Marketing Giveaway: I'll walk you through my first-ever bundle hosting experience, sharing what worked, what didn’t, and the invaluable lessons learned along the way.
2. Marketing Insights: We'll discuss the cyclical nature of marketing trends, highlight the resurgence of low-level marketing techniques, and stress the importance of caution, especially for those new to the scene.
3. Creating Intentional Bundles: I’ll talk about the importance of balance and intentionality in selecting contributors to ensure a high-quality, cohesive bundle that adds value to both the audience and contributors.
4. Strategic Promotion and Engagement: Learn about the promotional strategies we used, including social media, email marketing, and strategic partnerships. I’ll emphasize how active promotion plays a crucial role in the success of a bundle.
5. Feedback and Areas for Improvement: We'll dive into the survey feedback received, pinpoint areas for improvement like clarity, coordination, and tech integration, and discuss the importance of personal development in learning from such feedback.
6. Lessons from the Experience: Reflecting on the entire experience, I’ll offer insights on how to be a better contributor to a bundle, focusing on timeliness, quality content, promotion, and engagement.
7. Tech Integration and Tools: I’ll share my latest obsessions – Capt Show for audio content and Ecamm for Mac for video creation, and how these tools have significantly enhanced my content quality and production process.

If you’re looking to learn about hosting or contributing to a bundle, improving your marketing strategies, or exploring innovative content creation tools, this episode is a must-listen!

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Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!

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Connect with me here

Want to grow your email list or launch your next product to a ready list of leads? Let’s talk

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Ever wondered how shifting from push to pull marketing can revolutionize your strategy?

In this episode, Mark Herschberg and I explore the shift from push to pull marketing, discussing nonlinear content dynamics and the pitfalls of push strategies. Mark unveils the Brain Bump app, explaining how it uses spaced repetition for targeted content. We delve into challenges of segmented content creation and audience-driven adventures.

Discover insights on social media integration, the app's benefits, and upcoming features. From app development to email segmentation complexities, gain predictions for email marketing in 2024.

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Connect with Mark:

Mark’s Website: https://brainbumpapp.com

Instagram: https://www.instagram.com/CognoscoMedia

Facebook: https://www.facebook.com/cognoscomedia

LinkedIn: https://www.linkedin.com/company/cognosco-media/ and https://www.linkedin.com/in/hershey/

Twitter: https://twitter.com/Cognoscomedia

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Connect with Jennie:

Website: https://jenniewright.com

Instagram: https://www.instagram.com/jennielwright/

LinkedIn: https://www.linkedin.com/in/jenniewrightjlw/

YouTube: https://www.youtube.com/channel/UCjGQCVDgaOGsxrqq-w0Osmw

Want to grow your email list or launch your next product to a ready list of leads? Let’s talk

Join the Facebook community