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Ask Frank Kern

By: Frank Kern
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  • Summary

  • Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.
    Frank Kern
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Episodes
  • Do you have any tips on how I can engage a beta group that is testing my product to extract the most valid information?

    Do you have any tips on how I can engage a beta group that is testing my product to extract the most valid information?
    May 6 2024

    I'm trying to find out if you have any tips on how I can engage this beta group and extract as much information as possible so I can really hone in on that viable, what that minimum viable product is.

    I don't know if I would...how big is the beta group?

    So there's 30 families now, so 60 individuals...
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    6 mins
  • What would you say to the individual that has all the content in the world but is having trouble implementing it?

    What would you say to the individual that has all the content in the world but is having trouble implementing it?
    Apr 29 2024

    The hard part is the implementation aspect or the over analysis of like, oh God, I know I should do this. Should I change the color of the button purple and all this other stuff or, to some of these points, I hear a general sentiment of I kinda know what I need to do, I've heard it before, I'm just having trouble pulling the trigger.

    How would you address someone who's in that specific situation?
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    4 mins
  • Do you have tips/recommendations to optimize engagement and click-through rate?

    Do you have tips/recommendations to optimize engagement and click-through rate?
    Apr 22 2024

    I'd really like to see what I can do to optimize engagement and click through rate on our current email newsletter. I'm seeing that our lead magnet, it has a great open rate. It's an 80% open rate, 60% click through, and then subsequent emails out the gate, you know, it's about a 20/25% open and 6% click through rate.

    What recommendations do you have to really kind of help boost that sort of thing?
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    4 mins
Marketing Economics
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Profile Image for sewneo

It's Frank Kern!

I've only caught a couple episodes so far, but they are short and sweet and to the point, not heavy saturated with offers, just some regular old tips from Frank, really helpful In my opinion!

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