🎙️ In this episode, we're excited to welcome Todd Rogers, co-author of the insightful book, Writing for Busy Readers. Known for his groundbreaking research leveraging behavioral science to enrich communication, Todd's expertise has earned national acclaim. As a distinguished professor of public policy at the Harvard Kennedy School of Government and co-founder of social enterprises, the Analyst Institute and EveryDay Labs, Todd shares a wealth of knowledge about the transformative power of effective communication.

During this conversation, we’ll explore:

📖Factors that influence reading comprehension

🚀Strategies to achieve clarity and better reader engagement

💡 Real-world examples of effective communication strategies

To learn more about Rogers and his work visit his website at www.writingforbusyreaders.com. Interested in receiving feedback firsthand? Try the “AI for Busy Readers” tool to enhance your writing skills using OpenAI’s GPT-4.

Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.
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🧐 We are honored to have the opportunity to welcome Dan Ariely, the esteemed James B. Duke Professor of psychology and behavioral economics at Duke University, for a second time to engage in a captivating conversation in this podcast episode.

In this episode, we explore the world of misbelief and its impact on decision-making:

• 📖 Dan discusses the inspiration behind his latest book, "Misbelief – What Makes Rational People Believe Irrational Things," drawn from personal experiences during the COVID-19 pandemic.

• 🔎 Learn about Dan’s unique research approach, which combines scientific experiments with interviews and insights from individuals who hold misbeliefs.

• 🧠 Explore the concept of the misbelief funnel and its four stages, illustrating how stress, misinformation, cognitive biases, and social forces contribute to the spread of misbelief.

• 🗺 Discover how misbelief shapes our perceptions, decision-making processes, and vulnerability to misinformation in today’s complex world.

• 🦉Dan expresses optimism for the future of behavioral science and the resilience and understanding of humanity.

  
  

💌To learn more about Dan and his work, visit his website : https://danariely.com/

Let us know what you think on Twitter @BVANudgeConsult. 

Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .  

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🧐 In this engaging podcast episode, we have the privilege of welcoming Vincent Pons, associate professor at the Harvard Buisness School and distinguished Ph.D. graduate of MIT. His research is dedicated to understanding democratic systems and developing practical ways to improve them. As such he frequently collaborates with renowned institutions like the National Bureau of Economic Research (NBER), the Center for Economic and Policy Research (CEPR), and the Abdul Latif Jameel Poverty Action Lab (J-PAL).

During our conversation, Pons sheds light on critical aspects of voter behavior, political preferences, and innovative strategies to enhance civic participation 💌.

Join us for a thought-provoking discussion as we explore:

• The factors that influence voter participation

• How voter preferences are shaped by the environment

• The impact of representativeness on election results

• How elections impact policies and economic performance

To learn more about Vincent and his work visit his website at vincentpons.org or check out his monthly column in Les Echos.

👉Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.

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In this episode of the B.E. Good! Podcast, we welcomed Professor Vanessa Patrick-Ralhan, author of the newly published book, “The Power of Saying No : The New Science of How to Say No That Puts You in Charge of Your Life”.

With an impressive career that spans academia and multinational agencies like Ogilvy & Mather and J. Walter Thompson, Vanessa is a leading authority in consumer behavior and psychology 🧠. Her extensive research, featured in top-tier journals, has left an indelible mark on the field. During this episode, Vanessa shares her expertise on how to master the art of saying ‘no’ and why embracing an empowered refusal is essential for effective decision-making ✅.

🧐 In this episode we’ll cover:

• The psychology behind the ‘yes reflex’: why we often agree when we’d rather decline

• Empowering strategies for saying no that reflect your values and personal identity

• The hidden skills that arise from refusing with conviction

To learn more about Vanessa and her work visit her website at vanessapatrick.net or find her on Twitter @vpatrick23.

📩 Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.

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In this episode of the B.E. Good! Podcast, we speak with Hal Hershfield, author of the new book “Your Future Self—How to Make Tomorrow Better Today.”

Hal is a renowned expert in marketing, decision-making, and psychology at UCLA’s Anderson School of Management, with his work being featured in esteemed media outlets like the Guardian, BBC, NYTimes, Wall Street Journal, Washington Post, and NPR. In this episode, we discuss his captivating work exploring the disconnect between our present and future selves and practical ways to make better choices for the future.

You’ll learn:

📅 Why the present day takes precedence over planning for the future.

🧠 How our preferences change over time and why acknowledging these changes is important.

🚀 The ways connecting with your future self can lead to smarter long-term decisions.

To learn more about Hal and his work visit: halhershfield.com or find him on Twitter @HalHershfield.

Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.

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In this episode, we have the pleasure of speaking with Sander van der Linden, who is Professor of Social Psychology and Society and Director of the Social Decision-Making Lab at Cambridge University. From a young age, he was intrigued as to why people tend to easily believe what they are told. This has led him to research social influence and persuasion processes, authoring about 150 papers on the subject and the recently published book Foolproof: Why Misinformation Infects Our Minds and How to Build Immunity.

During this conversation, you will learn:

• How misinformation works.
• Factors that make us susceptible to it.
• Which are the most common misinformation techniques.
• Why prevention is so much better than cure.
• Potential solutions to fight misinformation in this complex world.

To learn more about Sander and his work, visit the Sander van der Linden Official Site">Sander van der Linden Official Siteand play the free games developed by him and his colleagues.

Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.

Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com">contact@bvanudgeconsulting.com.

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In this episode, we have the pleasure of hosting Julia Dhar. As a Partner at the Boston Consulting Group, Julia leads BeSmart, the firm’s Behavioral Economics and Insights initiative. With her background as a behavioral economist, she advocates for the use of behavioral insights to enhance product and service design across public and private organizations. Julia’s extensive experience includes advising and implementing behavior change initiatives across a range of sectors including finance, education, social welfare, and more.

During our conversation we explored:

- How individuals and organizations can positively influence their own lives and work through the thoughtful application of behavioral science

- The business of being busy: discussing the ways in which people disproportionately hide their busyness and the need to identify non-promotable tasks

- The challenges of change aversion and the need to ensure that people feel equipped to cope with change and keep up with a constantly evolving world

- Human-centric and science-informed approach to change management

We conclude by discussing Dhar’s hopeful vision for a world in which organizations prioritize the humans that will be changing, rather than the systems and processes that need to change, and the importance of strong connections between academic and business communities

To learn more about Dhar and her work, visit Home - BCG Henderson Institute. Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.

Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.

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